BDC Representative

Posted 2 Days Ago
Be an Early Applicant
Winston-Salem, NC, USA
In-Office
40K-85K Annually
Entry level
Automotive
The Role
Connect with prospective and previous automotive customers by phone, text, and email; respond to internet leads, follow up on unsold opportunities, set and confirm appointments, build buyer relationships, and coordinate with the sales team to support vehicle purchases. Compensation includes hourly pay, commission, and performance bonuses.
Summary Generated by Built In

Parkway Ford Lincoln – Winston-Salem, NC
Income Potential: $40,000 – $85,000+ per year (uncapped)
At Parkway Ford, we’re looking for a motivated, competitive, and personable Business Development Representative (BDR) to join our team.

This is more than an hourly position. The harder you work, the more opportunities you have to earn.
A Compensation Plan Built Around Your Success

We believe in recognizing the work our team puts in. That’s why our BDR compensation plan offers several ways to earn and grow based on your individual and team performance.  

  • Competitive Hourly Pay + Commission
  • Personal Bonuses Based on Units Set & Sold
  • Team Performance Bonuses
  • Weekend Bonuses
  • Additional earning opportunities based on performance

Your effort matters here. The more appointments you set, the more opportunities you create and the more vehicles your customers purchase, the more you can earn.

What Your Day Will Look Like

You’ll be one of the first people our customers interact with. Your job is to connect with customers, create relationships, set quality appointments, and help move customers one step closer to purchasing a vehicle.

  • Connecting with customers by phone, text, and email
  • Responding to new internet leads
  • Following up with previous customers and unsold opportunities
  • Setting and confirming appointments
  • Building relationships with potential buyers
  • Helping customers take the next step toward purchasing a vehicle
  • Working closely with our sales team
  What We're Looking For 
  • Goal-oriented
  • Comfortable talking to people
  • Confident on the phone
  • Self-motivated and driven
  • Organized and consistent with follow-up
  • Comfortable working in a fast-paced environment
  • Reliable and accountable

If you’re satisfied with simply working your hours and collecting a paycheck, this may not be the position for you.

No Automotive Experience? No Problem.

You don’t have to be a car expert to be successful here. We’ll teach you the automotive side of the business. What we’re looking for is someone with the right attitude, work ethic, communication skills, and desire to succeed.

What We Offer
  • Hourly Pay + Commission
  • Personal Performance Bonuses
  • Full Benefits Package (medical, dental, vision, 401k )
  • PTO & Sick Leave
  • Employee Discounts
  • Career Advancement Opportunities
Requirements
  • Valid driver’s license with a clean driving record
  • Ability to pass a background check and drug screening
  • Strong communication and organizational skills
  • Self-motivated and goal-oriented
  • Ability to work independently and as part of a team

Apply today and come be part of the Parkway Ford team!

Skills Required

  • Valid driver's license with a clean driving record
  • Ability to pass a background check and drug screening
  • Strong communication and organizational skills
  • Self-motivated and goal-oriented
  • Ability to work independently and as part of a team
Am I A Good Fit?
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The Company
125 Employees
Year Founded: 1967

What We Do

Parkway Ford Lincoln is a family-owned Ford dealership serving drivers in Winston-Salem, North Carolina. It sells new and inspected pre-owned cars, pickups, SUVs, commercial trucks, and vans, with an in-house finance center offering financing and leasing. The business also provides certified Ford service, vehicle pickup and delivery, maintenance, repairs, trade-in appraisals, and genuine Ford parts and accessories for local customers.

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