Softpers (Pvt.) Ltd. is a Lahore-based software development agency specializing in AI-driven applications, custom software, and automation services. We serve international clients across FinTech, HealthTech, EdTech, Real Estate, and other industries. We’re looking for a motivated Business Development Executive to join our growing team.
Job DescriptionRole Overview
We're hiring an Account Executive to own the full sales cycle, from first follow-up to signed deal. You'll run discovery calls, build tailored demos, and keep our outbound email engine and lead pipeline moving.This is a hands-on role for someone who can speak credibly with founders, CTOs and operations leaders, and who is comfortable getting into the technical details.
What You'll Do
Discovery and Closing
Run discovery calls to uncover a prospect's workflows, pain points, budget and decision process.
Translate business problems into clear AI and software solutions, with engineering support where needed.
Write scopes and proposals, handle objections, and negotiate to close.
Lead Follow-ups and Pipeline
Own follow-ups for every inbound and outbound lead, with no deal left without a next step.
Keep the CRM accurate: stages, notes, next actions and forecast.
Re-engage stalled leads and past clients.
Email Campaigns
Track open, reply and meeting-booked rates, and iterate on what works.
Work with the team on lead lists, segmentation and deliverability.
2+ years in B2B sales as an AE, SDR-to-AE or similar, with a track record of closing deals.
Technical services background: you've sold for a software agency, IT services firm, dev shop or consultancy, and understand project-based and retainer engagements.
Well versed in AI: you use LLMs (Claude, ChatGPT), AI agents and automation tools daily.
Demo-building ability: you can put together a working demo or prototype without waiting on engineering.
Excellent written and spoken English: confident on calls with US and UK decision-makers, and sharp in writing.
Outbound email experience: you've run cold email campaigns and know the basics of sequencing, personalisation and deliverability.
CRM discipline: organised, quick to follow up, and reliable about keeping the pipeline current.
Nice-to-Haves
Experience with cold email tools (Instantly, Smartlead, Apollo) and LinkedIn outreach.
Prior experience selling to US and UK clients
What we offer
- Full-time opportunity at Softpers Interactive.
Direct reporting to the CEO.
Opportunity to work with AI and software solutions and international clients.
Additional Information
- Working Hours: 6PM to 3AM
Employment Type: Full-time.
Skills Required
- At least 2 years of B2B sales experience as an Account Executive, SDR-to-AE, or similar role
- Proven track record of closing deals
- Experience selling for a software agency, IT services firm, development shop, or consultancy
- Understanding of project-based and retainer engagements
- Practical experience using LLMs such as Claude and ChatGPT, AI agents, and automation tools
- Ability to build working demos or prototypes independently
- Excellent written and spoken English
- Confidence speaking with US and UK decision-makers
- Experience running cold email campaigns, including sequencing, personalization, and deliverability
- Strong CRM discipline and pipeline organization
- Experience with Instantly, Smartlead, Apollo, or LinkedIn outreach
- Prior experience selling to US and UK clients
What We Do
Softpers is a full-service IT Company that synchronizes people, processes, and technology in the smartest way possible. Our global clientele ranges from startups to SMBs to Fortune 500 companies. We have not only helped them grow but also make sure that the implementation of our technology solutions is seamless, pain-free, and result-driven. Over the past 5 years, Softpers has matured from a narrowly-focused technology company to a well-established technology hub with a solid team of programming and technology experts delivering impressive results to many happy clients worldwide. Softpers is one of the leading technology businesses that has helped a number of businesses around the world enjoy a much bigger success. Our unique quality-oriented approach towards our clientele has led us to develop state-of-the-art development that is both effective and efficient. The elegance and exclusivity that we provide in our system development and the satisfaction we bring to our clients can be compared to none. Our main purpose is to provide value to our clients. The success of our company is not only due to the high-quality work that we provide, but also because of the way we treat our clients, take care of their needs, and satisfy them in the best possible way.







