The Role
Source certified pre-owned e-bikes from professional partners across Spain. Prospect and onboard bike shops, retailers, rental companies, and leasing firms; negotiate bulk purchasing deals; build long-term partner relationships; and support services such as pickup, maintenance, and B2B sales. The role requires extensive regional travel, data-driven territory planning, native Spanish, professional English, and strong B2B sales or business development experience.
Summary Generated by Built In
Upway is the leading platform for certified refurbished e-bikes, operating across Europe and the US. We buy, refurbish, and resell e-bikes with a rigorous technical process, making sustainable mobility more accessible while delivering a seamless, reliable customer experience.
We are looking for a B2B Sourcing Manager to join the B2B team and scale the B2B sourcing arm of our operations. Your mission is central to Upway’s growth: securing high-quality second-hand e-bikes from professional partners so we can continuously expand and renew the offering available on our platform.
You will work closely with a wide range of B2B partners — manufacturers, retailers, reconditioners, rental and leasing companies — and will ultimately be responsible for buying the best ebikes at the best price.
Your Missions
- Hunt, Close and Onboard New Retail Partners: Identify, prospect and onboard independent bike shops and regional chains in your territory. Your goal is to turn cold prospects into active partners who use Upway’s trade-in tool daily.
- Unlock "Fleet" Opportunities: Map out the B2B, Rental and Leasing ecosystem. Negotiate the best ad-hoc bulk B2B deals to secure high-quality stock for our UpCenter.
- Build Long-Term Trust: The bike industry is built on relationships. You will need to be an available and reliable stakeholder, and just as comfortable talking technical specs with a mechanic as you are negotiating contracts with a business owner.
- Deploy Additional Services: Leverage your network of existing trusted partners to support the deployment of new services as we turn the trade-in platform into a fully-fledged B2B ecosystem (including pickup, dropoff, maintenance, B2B sales…)
Skills, Knowledge and Expertise
- Experience: 3+ years in B2B Sales / Business Development. Experience in the cycling industry is a plus, but we value "Sales DNA" (FMCG, SaaS, Field Sales) above all else.
- Hunter Mindset: You are not afraid to push open doors. You enjoy the thrill of closing a new deal and don't take "no" for an answer easily.
- Road Warrior: You are energized by being in the field. You are willing to travel 60-80% of the time within your region. Preferred locations are Barcelona and Madrid for easier travel.
- Analytical Hustle: You use data to prioritize your targets and optimize your routes.
- Languages: Native level in Spanish and professional proficiency in English (for internal reporting).
- A genuine passion for life on two wheels: Our partners are true enthusiasts, and so are we. Your authentic excitement for bikes will be the key to unlocking conversations, building trust, and establishing yourself as a relevant peer in the industry.
Why Join Upway?
- Impact: You are directly contributing to the decarbonization of mobility by giving thousands of e-bikes a second life.
- Ownership: You are the marketing voice for our core markets. Your decisions will have a visible, immediate impact on the business.
- Growth: Join a Series C scale-up backed by top-tier investors (Sequoia, Exor) during our hyper-growth phase in Europe.
About
At Upway, we are making electric mobility accessible to everyone. We are looking for high intelligence, high energy and high integrity people to join us on an exciting journey and reshape mobility with us.Our mission is to make e-bikes the norm, redefining how the world moves. As the global leading platform for certified pre-owned and refurbished e-bikes, we proudly serve customers across nine countries, including France, Germany and the US.We are an international company and operate from Paris, Antwerp, Berlin, Dusseldorf, Los Angeles, Amsterdam and New York. In just three years, we achieved a fast paced growth, ambitious expansion and secured $120M+ from leading investors, including Sequoia, Exor Seed, Korelya Capital & GFC.
Skills Required
- 3+ years of experience in B2B sales or business development
- Willingness to travel 60–80% of the time within the region
- Native-level Spanish proficiency
- Professional proficiency in English
- Experience in the cycling industry
- Passion for bicycles and life on two wheels
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The Company
What We Do
Upway is a leading international marketplace for certified pre-owned electric bikes. Founded in 2021, the company specializes in the refurbishment and resale of e-bikes, aiming to make sustainable electric mobility accessible and affordable. Upway operates an extensive circular mobility network, partnering with retailers and individuals to recondition bikes and provide them with a one-year warranty across multiple countries, including the US and Europe.








