B2B Content Marketing Lead (Southeast Asia)

About Us

Ampverse Group, established in 2019 in Singapore, is a leading gaming marketing services company operating across Southeast Asia.

Our vision is to be the world’s leading gaming marketing services company, helping brands and game publishers authentically connect with gaming culture through immersive, data-driven, and future-forward campaigns.

We operate through two complementary verticals:

• Ampverse Pulse — Driving content & community engagement through influencer marketing, community activations, media, and creative storytelling.
  
• Ampverse Pixel — Building immersive, interactive experiences — games, virtual worlds, and localized content — that connect deeply with gamers.
  

Founded by former executives from Universal Music Group, Twitch, and Havas, and backed by investors from Disney, Vice Media, IMG, Blackstone, Bain Capital, and Morgan Stanley, Ampverse has fueled growth for global leaders including Garena, Tencent, EA Sports, Coca-Cola, Nestlé, Huawei, Burger King, and Red Bull.

About The Role

Ampverse is seeking a self starter, agile and data-driven B2B Content Marketing Lead to lead our corporate brand positioning and accelerate the growth of Ampverse Pulse & Ampverse Pixel across Southeast Asia.

This role goes beyond traditional B2B marketing — we’re looking for a leader who can harness AI tools to scale social content output, generate high-quality leads, and unlock actionable analytics. You’ll be responsible for building a modern, tech-enabled and lean marketing engine that positions Ampverse as the go-to partner for brands and publishers in gaming culture.

Responsibilities

• Develop and execute a B2B content marketing strategy infused with data driven insights, ensuring Ampverse’s value proposition resonates with key decision-makers.
  
• Leverage AI-powered platforms for social content scaling (content creation, multi-channel publishing, personalization, and performance optimization).
  
• Create compelling narratives, messaging, and collateral tailored to trade media, partners, and industry stakeholders across Southeast Asia.
  
• Partner with global teams to localize programs and campaigns with cultural and regional nuance.
  
• Collaborate with cross-functional teams to launch integrated, measurable campaigns.
  
  
• Develop marketing assets, decks, and executive communications to strengthen industry presence.
  

Requirements

• Minimum Bachelor’s Degree or above.
  
• Fluent in English; fluency in a Southeast Asian language is a plus.
  
• 3+ years of experience in B2B marketing, communications, or events.
  
• Proven expertise in AI-enabled marketing strategies (social content automation, AI-driven CRM, or content optimization).
  
• Strong understanding of the advertising industry, gaming ecosystem, and digital media landscape.
  
• Demonstrated track record of building scalable B2B marketing programs across geographies.
  
• Analytical mindset with the ability to translate data into actionable insights.
  
• Experience in executing go-to-market plans with measurable ROI.
  

Perks & Benefits

• Healthy Work-Life Balance — Flexible working routines built around target achievement.
  
• Learning & Development Plans — Tailored growth paths, including AI and digital marketing upskilling opportunities.
  
• Inclusive, Goal-Driven Culture — Flat hierarchies, open collaboration, and systematic goal-setting (OKRs).
  
• Performance-Based Incentives — Competitive rewards tied to measurable results.
  
• Comprehensive Health Insurance — Competitive coverage for peace of mind.
  
• Work Hard, Play Hard Culture — Social gatherings, happy hours, and gaming events to celebrate wins as a team.