What is in it for you?
This opportunity provides you with a platform to:
- Influence new product development
- Drive growth opportunities across Ipsos – commercial growth and P&L influence
- Lead and inspire indirect teams across Research, Operations, Sales, and Marketing to execute the product roadmap effectively.
- Act as the primary advocate for Ipsos’s syndicated capabilities
Key Responsibilities:
Product Portfolio Strategy & Vision - Portfolio Oversight:
- Managing relationships with clients, understanding their needs, and providing strategic data-driven insights.
- Leading the AUM team to ensure effective service delivery.
- Overseeing financial performance, including budgeting and ensuring profitability.
- Utilizing demographic profiles, media consumption data, and product and brand usage information to generate insightful reports.
- Informing and shaping media and marketing strategies based on data insights.
- Overseeing the BrandPuls product lifecycle, from data collection coordination to report design and delivery. This role requires a blend of analytical expertise, client-facing skills, and commercial acumen to drive the growth and success of BrandPuls.
- Overseeing MediaPulse and DotMetrics product lifecycles, from data collection coordination to report design and delivery. This role requires a blend of analytical expertise, client-facing skills, and commercial acumen to drive the growth and success of the Brandpuls and MediaPuls services.
- New Product Development (NPD): Lead the end-to-end process of identifying, packaging, and monetizing new data-driven products to expand our market footprint.
Product Leadership & Operations
The Audience Measurement Service Line encompasses multiple services such as:
- Brand: BrandPuls measures brand strength based on marketing performance indicators like brand awareness, experience, usage, and loyalty, allowing for the comparison of a large number of brands across different product categories (FMCG and non-FMCG).
- Digital: Insights into internet/mobile/web apps and digital viewing (DotMetrics).
- Listening: Audience data on audio/radio (MediaPuls).
- Cross-media: Analysis across multiple media platforms.
- AdEx: Competitive intelligence on advertising expenditure.
About you:
This role requires a passionate business leader and experienced media professional.
We are seeking someone with:
- Experience in product management, brand management, or a similar role within the market research or media industry.
- Strong analytical skills with the ability to interpret complex data and generate actionable insights.
- Excellent communication and presentation skills, with the ability to engage and influence stakeholders at all levels.
- Demonstrated experience in client relationship management and a strong commercial mindset.
- Familiarity with syndicated survey data and market research methodologies is highly desirable.
- Proficiency in data analysis and visualization tools.
- Expertise in Syndicated Data: Required experience in media/advertising and a mastery of how syndicated datasets are utilized by the industry.
- Commercial & Financial Acumen: an understanding of business drivers, financial concepts, and the ability to capitalize on commercial opportunities in a global market.
Benefits:
We offer a benefits package designed to support you as an individual. Our standard benefits include 25 days' annual leave, pension contribution, one day per week working remotely, and an annual systematic medical examination.
About UsIpsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work!Skills Required
- Experience in product management, brand management, or similar role within market research or media industry
- Experience in media/advertising and mastery of syndicated datasets
- Strong analytical skills and ability to interpret complex data to generate actionable insights
- Proficiency in data analysis and visualization tools
- Excellent communication and presentation skills to engage and influence stakeholders
- Demonstrated client relationship management experience and strong commercial mindset
- Familiarity with syndicated survey data and market research methodologies
- Financial acumen including budgeting and ensuring profitability
Ipsos Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ipsos and has not been reviewed or approved by Ipsos.
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Leave & Time Off Breadth — Time-off policies include generous vacation allowances, paid sick time, volunteer days, Summer Fridays, and an extra birthday day in some regions. Allowances in some markets increase with tenure and include options to buy or sell holiday time.
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Healthcare Strength — Health coverage spans multiple medical plans, dental and vision care, an Employee Assistance Program, and employer-funded income protection and life assurance in certain regions. Private medical coverage is offered for some levels, alongside mental health support resources.
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Parental & Family Support — Paid parental leave is available across regions, with multi-month options and equal maternity and paternity leave in the UK. Flexible working approaches and family-friendly policies are emphasized.
Ipsos Insights
What We Do
In our world of rapid change, the need for reliable information to make confident decisions has never been greater. At Ipsos we believe our clients need more than a data supplier, they need a partner who can produce accurate and relevant information and turn it into actionable truth. This is why our passionately curious experts not only provide the most precise measurement, but shape it to provide True Understanding of Society, Markets and People. To do this we use the best of science, technology and know-how and apply the principles of security, simplicity, speed and substance to everything we do. So that our clients can act faster, smarter and bolder. Ultimately, success comes down to a simple truth: YOU ACT BETTER WHEN YOU ARE SURE First listed on the Paris Stock Exchange: July 1, 1999 Total revenues in 2019: 2,003.3 million euros
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