Associate Vice President, Paid Media

Posted Yesterday
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Hiring Remotely in District of Columbia, USA
Remote
105K-130K Annually
Senior level
Marketing Tech
The Role
Leads paid media strategy, planning, execution, optimization, reporting, and finance operations across multiple client accounts. Develops direct-response fundraising campaigns focused on donor acquisition, conversion, and ROAS. Manages client relationships, timelines, budgets, and deliverables while mentoring junior staff, providing strategic and editorial guidance, and ensuring campaigns align with broader client objectives.
Summary Generated by Built In

We are an integrated strategy and marketing agency. Powered by data, we bring world-class experts in each of our service areas to conceive, develop, and run campaigns that help our clients seize opportunities and solve their biggest challenges. Whether it is elevating a brand, shaping a narrative, defining a reputation, navigating a crisis, or persuading and mobilizing an audience, we don’t just break through. We break new ground.

The paid advertising team is looking for someone that thrives in a fast-paced environment, want to work in a team-oriented environment, and be inclined to seek out challenges and opportunities.  We are open to employees based in either the Washington, D.C., or New York City metro areas.

What You Will Be Doing:

Client Management

  • Owns client relationships and serves as the day-to-day lead across multiple small accounts or large workstreams. 
  • Manages timelines and deliverables for multiple clients with minimal oversight, proactively addresses issues, and builds trusted client partnerships. 

Paid Advertising Specific

  • Media Strategy & Planning: Leads strategic development of integrated paid media plans across multiple clients. Translates business goals and audience insights into high-impact channel strategies. Oversees platform selection, budget allocation, and measurement frameworks to ensure performance and ROI. Mentors team and drives innovation in paid media tactics.
  • Direct Response Campaign Development: Designs and executes high-performing fundraising campaigns across digital channels with focus on donor acquisition, conversion rate optimization, and maximizing return on ad spend (ROAS).
  • Campaign Execution & Finance Operations: Oversees junior staff in campaign execution while also being able to jump in and directly launch and optimize campaigns as needed. Brings a proactive, strategic mindset to campaigns from launches to mid stream optimizations to wrap. Manages finance ops process.
  • Reporting & Insights: Guides junior staff in creating strong client reporting and adds strategic insights. Clearly communicates complex nuance and in depth media plans to the client.

Strategy

  • Oversees development of clear, strategic, and persuasive content across projects. Provides guidance and editorial oversight, elevating team outputs through thoughtful feedback and mentorship.
  • Leverages tools and sources to generate insights that shape strategy, applying seasoned judgment rooted in client and stakeholder priorities. Ensures deliverables drive long-term goals. 
  • Anticipates gaps or misalignments before they arise, guides teams to course-correct, and ensures alignment with strategic objectives.

What We Are Looking For:

  • 8+ years of agency experience working in paid media programming, strategy and management.
  • Ability to manage many different projects at once.
  • Proven track record in lower funnel, direct response advertising and fundraising campaigns.
  • Meticulous attention to detail.
  • Excellent written and verbal communication skills.
  • Creative, energetic, and possesses an entrepreneurial spirit.
  • Experience managing and guiding junior talent.
  • Ability to work with colleagues across the agency.

What We Will Give You:

  • Competitive salaries
  • Annual bonus opportunity
  • Flexible hybrid remote/in office plan
  • Retirement plan with automatic 3% safe-harbor contribution from Precision
  • Healthcare coverage - medical, dental and vision with 90% of costs covered by Precision
  • Paid vacation and sick leave
  • Paid parental leave
  • Professional development stipend

The salary range for this role is $105,000-130,000.

We are currently working in a hybrid model and require staff to work in the office 50% of working days per month.

Precision is committed to building a diverse team that will positively and authentically impact the communities we serve. Centering our strategies around the authentic voices and cultures of the communities we are engaging with is paramount to our work – and our work can only be as inclusive as our team is representative. We strongly encourage women, Black, Latino, Hispanic, AAPI, and Indigenous people, LGBTQ+, gender expansive or GNC folks, people of all ages, disabled people, and veterans to apply.

Skills Required

  • 8+ years of agency experience in paid media programming, strategy, and management
  • Ability to manage multiple projects simultaneously
  • Proven experience with lower-funnel, direct-response advertising and fundraising campaigns
  • Meticulous attention to detail
  • Excellent written and verbal communication skills
  • Creative, energetic, and entrepreneurial mindset
  • Experience managing and guiding junior talent
  • Ability to collaborate with colleagues across the agency
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The Company
HQ: Washington, DC
143 Employees
Year Founded: 2013

What We Do

Precision is an integrated strategy and marketing agency with offices in Washington, DC and New York City. We were named the 2021 Digital Agency of the Year at the SABRE Awards by PRovoke Media. Last year, Precision was named the 2020 Outstanding Small Agency at the PRWeek Awards and Public Affairs Agency of the Year at both the Global & North America SABRE Awards. In re-electing President Barack Obama, Precision co-founders Stephanie Cutter, Jen O'Malley Dillon, and Teddy Goff pioneered the politics of precision -- building and leading an unprecedented campaign to understand, reach, and connect with more Americans than ever before. Precision applies everything learned through years of experience to help clients facing a diverse set of challenges and reaching toward a diverse set of goals. Our roots are in politics, but we work in just about every industry you can think of: healthcare, technology, nonprofits, sports & entertainment, corporate & financial services. We've been an integrated agency since day one, with world-class experts in each of our practice areas: communications, creative, digital, data, advertising, and mobilization.

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