Associate Vice President, B2B/Technology Communications

Posted 11 Days Ago
Be an Early Applicant
Chicago, IL, USA
In-Office
95K-200K Annually
Senior level
Marketing Tech
The Role
Manage strategic B2B and technology accounts, lead integrated PR programs, oversee project lifecycles, and mentor staff. Responsible for storytelling, media relations, and campaign management.
Summary Generated by Built In
Associate Vice President, B2B/Technology Communications 

Location: Chicago, IL or Detroit, MI

As an Associate Vice President, you will manage strategic B2B and technology accounts, leading integrated PR and Marketing programs that drive measurable business impact. You will serve as a primary partner to our clients, mentoring cross-functional teams to deliver high-impact storytelling, earned media results and executive thought leadership. In this role, you will balance earned media relations with content strategies that scale across channels (earned, owned, paid and social), while leveraging AI tools to sharpen research, media targeting, and campaign efficiency. From high-level budget management to overseeing complex account workstreams, you will ensure our programs are strategically grounded and flawlessly executed. 

Responsibilities
  • Serve as the primary contact for B2B and tech clients, translating complex technical roadmaps into integrated earned, owned, paid and social media strategies that achieve brand objectives.
  • Leverage deep knowledge of industry trends, competitor landscapes, and business strategies to counsel clients and drive winning campaigns.
  • Oversee project lifecycles—including budgeting, quality control, and SOW adherence—while proactively troubleshooting challenges to ensure seamless delivery.
  • Maintain high-tier business/tech and trade press connections and manage partnerships with digital creators and industry influencers.
  • Lead sophisticated B2B social media strategies, focusing on executive thought leadership (LinkedIn), community building, and AI-driven social integration.
  • Support and lead organic and net-new business pitches, demonstrating how FINN’s integrated vision and AI capabilities provide a competitive edge.
  • Implement Generative AI tools to optimize content workflows, enhance data analysis, and provide predictive insights for client campaigns.
  • Manage and mentor junior staff, ensuring high-impact work and professional development across account teams.
Requirements
  • 7–10 years of experience in B2B and technology comms/PR, ideally within an agency setting
  • Interest and expertise in the evolving earned media landscape; proven network of top-tier and tech traditional and social media outlets important to clients’ business
  • Experience managing campaigns that unify PR, social media, and content marketing to drive the lead-gen funnel
  • An unflappable problem solver who can anticipate and proactively offer solutions to clients and senior leadership; anticipate problems before they arise through effective listening, regular client check-ins and communication
  • Strong fluency in the AI landscape and a proven ability to explain its business impact to clients
  • Expert-level understanding of the B2B social ecosystem, employee advocacy, and paid social integration
  • Ability to distill complex technical jargon into compelling narratives for C-suite audiences and top-tier media.
  • Proven track record of managing large-scale budgets, resource allocation, and profitable account growth
  • Proficiency with modern marketing tools (e.g., ChatGPT/Claude for business, MuckRack, Meltwater, LinkedIn Campaign Manager, and CRM platforms)

The salary range for this role is $95,000-$110,000. The salary will be commensurate with the selected candidate's experience and dependent on the workplace.
About FINN Partners:

Founded in 2011 on the core principles of innovation and collaborative partnership, FINN Partners has grown from about $24 million in fees to nearly $200 million in fees over ten years, becoming one of the fastest growing independent public relations agencies in the world. The full-service marketing and communications company’s record setting pace is a result of organic growth and integrating new companies and new people into the FINN world through a common philosophy.
With more than 1,300 professionals across 35 offices, FINN provides clients with global access and capabilities in the Americas, Europe and Asia. FINN Partners clients are also supported through longstanding partner agencies and its membership in the PROI network of leading agencies around the world. Headquartered in New York, FINN has offices in: Abu Dhabi, Atlanta, Bangalore, Bangkok, Beijing, Boston, Chicago, Delhi, Denver, Detroit, Dublin, Fort Lauderdale, Frankfurt, Hong Kong, Honolulu, Jerusalem, Kuala Lumpur, London, Los Angeles, Madison, Manila, Mumbai, Munich, Nashville, Orange County, Paris, Portland, San Diego, San Francisco, Seattle, Shanghai, Singapore, Washington D.C. and Yangon.

#LI-LG1 

Skills Required

  • 7-10 years of experience in B2B and technology communications/PR
  • Proven network of top-tier traditional and social media outlets
  • Experience managing campaigns that unify PR, social media, and content marketing
  • Strong fluency in the AI landscape
  • Expert-level understanding of the B2B social ecosystem
  • Ability to distill complex technical jargon for C-suite audiences
  • Proven track record of managing large-scale budgets
  • Proficiency with modern marketing tools

Finn Partners Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Finn Partners and has not been reviewed or approved by Finn Partners.

  • Healthcare Strength Healthcare coverage includes comprehensive medical, dental, and vision plans with employer-paid base employee coverage, plus HSA/FSA options and mental health resources. Wellness support such as an annual subsidy and access to counseling and virtual therapy reinforces breadth of care.
  • Leave & Time Off Breadth Time off encompasses vacation/PTO, numerous paid holidays, sick and personal days, monthly half-days, Summer Days, and a paid Winter Break. Additional paid time for volunteering and Election Day supports balance and community involvement.
  • Retirement Support A 401(k) with company matching (100% up to 3% plus 50% on the next 2%) is available after six months. The match structure and eligibility timeline provide tangible support for retirement savings.

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The Company
HQ: New York, NY
1,005 Employees
Year Founded: 2011

What We Do

1400+ People. 3 Continents. 33 Offices. We are a global integrated marketing agency transforming and inspiring the world of communications every day. A LETTER FROM PETER FINN: DECEMBER 2011. FINN PARTNERS WAS BORN. After 11 years serving as co-CEO of an historic agency that carried my father’s name— and mine!—and after 30+ years of working at the firm, I wanted to build something different, bold, meaningful and amazing for clients, our colleagues and the community. "Amazing"​ was, and is, for me an important word. I imagined we could be "amazing"​ every day, knowing this is a goal not always achieved but always pursued. A place where talented people could gather and do big things for clients as well as make a difference to the communities important to us. WE LAUNCHED WITH A GROUP WHO SHARED A VISION. This was to be a "new"​ agency model, driven by a collaborative spirit. We asked, "Can we bind our 60-year legacy to the energy and speed of today’s hi-tech world?"​ We had $24 million in fees at our founding. Today, we have more than $85 million in fees, over 700 colleagues and 18 offices across three continents. Our Founding Managing Partners, highly respected colleagues who took the leap with me from our former agency, have been joined by the principals of other great agencies that became Finn Partner companies. So many other talented individuals are with us, too, intrigued by the idea of doing amazing things in an amazing workplace community. WE’VE MADE OUR MARK QUICKLY. Finn Partners has been named “Best New Agency,” “Best PR Agency to Work for in North America” and“Best Mid-Sized Agency of the Year” three times. Now, we’re one of the world’s largest agencies. WE ARE A YOUNG AGENCY. We share the genes of a respected agency that pioneered today’s integrated communications. But we are not them. We are unique. We are ourselves. We are focused on the future, building that future during each amazing day.

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