Associate Product Marketing Manager

Posted Yesterday
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Campinas, São Paulo
Junior
Food
The Role
The Associate Product Marketing Manager will assist in the development of the go-to-market strategy for BEES Fintech's digital products, conduct market research, analyze data to inform product messaging, monitor feature performance, and collaborate with various teams to align strategies and improve consumer engagement.
Summary Generated by Built In

About us

AB InBev is the leading global brewer and one of the world’s top 5 consumer product companies. With over 500 beer brands, we’re number one or two in many of the world’s top beer markets, including North America, Latin America, Europe, Asia, and Africa.

About AB InBev Growth Group

Created in 2022, the Growth Group unifies our business-to-business (B2B), direct-to-consumer (DTC), Sales & Distribution, and Marketing teams. By bringing together global tech and commercial functions, the Growth Group allows us to fully leverage data and drive digital transformation and organic growth for AB InBev around the world.

In addition to supporting well known global beer brands like Corona, Budweiser and Michelob Ultra, the Growth Group is home to a robust suite of digital products including our B2B digital commerce platform BEES, on-demand delivery services Ze Delivery and TaDa Delivery, and table top beer keg PerfectDraft.

We are an exceptional team, focused on understanding and supporting consumer and customer needs, harnessing new technology, and scaling growth opportunities.

What you'll do:

  • Assist the  PMM role for one of the fastest growing Digital Product of BEES Fintech.
  • Work closely with sales and product teams to develop go-to-market strategy and playbooks.
  • Develop a deep understanding of our customers through research, data and tests.
  • Utilize qualitative and quantitative insights to drive messaging and positioning of our digital products for global markets and industries.
  • Partner closely with design, engineering, sales, CX and operations.
  • Monitor the performance of each feature release against squad and company KPIs.
  • Collaborate with peers and the senior leadership to build and communicate the product strategy.

What you'll need:

  • Strong communication skills: able to conduct detailed, thorough analysis, synthesize findings and share those effectively across a variety of functions and cultures.
  • Ability to handle multiple concurrent projects while working independently and in teams.
  • Deep curiosity for users and an interest in building your user science skill set. Empathy is key!
  • Desire to learn the varying processes, systems and business functions necessary to operationalize a world class platform.
  • Craft obsession and deeply care about consistency, tone of voice, and look-and-feel of our brand.
  • BA/BS degree and with 2+ years of work experience.
  • Having worked previously with e-commerce.
  • Experience working in Fintech Product Marketing.
  • International professional experience.
  • MBA or post-graduate education.
  • Advanced in English and/or Spanish.
  • Hybrid work in Campinas.

More about you:

  • You´re passionate about software development and knows how to ensure its quality;
  • You´re motivated by building up world class solutions that impacts millions of users all over the world;
  • Experienced working in an environment which uses and stimulates DevOps culture;
  • You´re creative when solving problems and is continuously seeking improvements for processes and solutions;
  • You can communicate clearly with your team and the company to identify issues and demands;
  • You have the autonomy to recognize the current and new priorities, evaluating the impact of their outcomes in the final result.

What We Offer:

  • Performance based bonus*
  • Attendance Bonus* 
  • Private pension plan
  • Meal Allowance
  • Casual office and dress code
  • Days off*
  • Health, dental, and life insurance
  • Medicines discounts
  • WellHub partnership
  • Childcare subsidies
  • Discounts on Ambev products*
  • Clube Ben partnership
  • Scholarship*
  • School materials assurance
  • Language and training platforms
  • Transport allowance

*Rules applied

Equal Opportunity & Affirmative Action:

AB InBev Growth Group is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon of race, color, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other applicable legally protected characteristics.

The following fields are optional, but anticipate the information for your registration*.

Remember: your data will never be used as elimination criteria in selection processes. With them, AB InBev Growth Group is able to analyze diversity and reduce biases in selection processes. We want to contribute to changing this reality by being an inclusive company. 

For more information: www.abinbev.com 


The Company
New York, NY
79,000 Employees
On-site Workplace

What We Do

We are the world’s leading brewer bringing people together for a better world. For centuries, the experience of sharing a beer has brought people and cultures together. Even in our hyper-connected, always-on world, this simple act is as meaningful today as it was generations ago.

We are AB InBev. Committed to driving growth that leads to better living for more people in more places. Through brands and experiences that bring people together. Through our dedication to brewing the best beer with the best ingredients. And through our commitment to helping farmers, retailers, entrepreneurs, and communities grow.

We are building a company to last. Not just for a decade. But for the next 100 years. Through our brands and our investment in communities, we will bring more people together, making our company an integral part of our consumers’ lives for generations to come.

Our diverse portfolio of well over 500 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Light, Leffe and Hoegaarden; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Chernigivske, Cristal, Harbin, Jupiler, Klinskoye, Michelob Ultra, Modelo Especial, Quilmes, Victoria, Sedrin, Sibirskaya Korona, and Skol.

Anheuser-Busch InBev is a publicly traded company (Euronext: ABI) based in Leuven, Belgium, with secondary listings on the Mexico (MEXBOL: ANB) and South Africa (JSE: ANH) stock exchanges and with American Depositary Receipts on the New York Stock Exchange (NYSE: BUD).

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