Who You Are:
The Associate Media Planner, Midwest Region is a self-starter, an achiever, and a quick learner, you have a great can-do attitude, are curious and reliable. You understand how to utilize resources and know who to ask for help to answer questions and solve challenges. This position requires you to be extremely detail-oriented and strive for accuracy. Excellent communication skills and a high-level of organizational skills will aid in the success of this role. This is an entry level role and you have up to 1-2 years experience in an advertising or media agency setting, internships included.
What You’ll Do:
- Work with Media Supervisor in the development and implementation of media campaigns including most or all the following: local broadcast television (including cable), local premium video, local radio, outdoor, local print and digital.
- Work as part of a media planning team, applying media solutions to overall client objectives.
- Work with internal digital media team to integrate interactive objectives and strategies into overall plans.
- Assist in developing recommendations, evaluations, POVs and media analyses to Business Leadership and ultimately clients.
- Assist in organizing and implementing the day-to-day media planning development process including coordination among assistants.
- Complete assigned areas of the annual media plan(s).
- Coordinate projects and media requests with Business Leadership and assigned client contacts to determine specific advertising needs, communicating deadlines to Media Supervisor.
- Monitor media campaigns and when needed, have campaign performance meetings internally and/or with client.
- Work with the buying team, providing buying specifications, monitor development and review media buys and post-buy analyses.
- Maintain media estimate process in conjunction with Media Supervisor.
- Maintain media reporting needs for assigned region.
- Coordinate with the Buying and Business Leadership teams on understanding current marketplace conditions, competitive spending, and/or potential media opportunities.
Who We Are:
We are a modern, integrated agency created and managed by TBWA to lead all marketing and communications globally for Nissan. Designed to deliver marketing transformation, Nissan United is dedicated to helping Nissan grow its brand value around the world more effectively. The team brings expertise in data, analytics, media, customer experience and CRM, all of which help drive and inspire innovation and creativity.
Nissan United is housed within TBWA, AdWeek’s 2024 Global Agency of the Year and one of Fast Company’s Most Innovative Companies. TBWA is the Disruption agency, known for a long history of famous creative campaigns for some of the world’s greatest brands and home to Apple’s dedicated TBWA\Media Arts Lab. TBWA is at the cutting edge of building the most innovative agency models and teams.
TBWA\Chiat\Day Values
Good enough is not enough.
Grab an oar.
Be more human.
Play like a pirate.
Doing the brave thing is about courage.
TBWA\Chiat\Day Attitudes
Curiosity: Be open minded to ideas wherever they come; curious people are often unafraid of change
Collaboration: Self-confidence without a big ego; work with all types of people
Integrity: What we say is what we do; it is honesty and respect in our dealings with people
Resourcefulness: To find ways to do whatever we have to do for our clients, and our people
Location:
Given the nature of the Field Media Associate Planner position and the client assigned to this role, we are only considering candidates that currently live in or wish to relocate to Chicago in the near future (first 60 days of employment).
Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.
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What We Do
TBWA\Chiat\Day is part of TBWA\Worldwide: The Disruption® Company (www.tbwa.com) and has offices in New York, Los Angeles and Nashville. Named one of the World's Most Innovative Companies by Fast Company and to the AdAge A-List, TBWA creates disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Our collective has 11,300 creative minds across 275 offices in 95 countries, and includes brands such as Auditoire, Digital Arts Network (DAN), eg+ worldwide, GMR, TBWA\Media Arts Lab, TBWA\WorldHealth and TRO. Global clients include adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald's, Nissan and Singapore Airlines. Follow us on Twitter, LinkedIn and Instagram, and like us on Facebook. TBWA is part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
