Associate Director, Product Marketing

Reposted 3 Days Ago
2 Locations
In-Office or Remote
Senior level
Healthtech • Biotech
The Role
The Associate Director, Product Marketing leads strategic marketing plans, collaborates across departments, and manages branding initiatives within the pharmaceutical sector, focusing on severe allergies and emergency medical countermeasures.
Summary Generated by Built In

This is a remote opportunity with occasional travel, estimated at less than 25%.

Kaléo is a global leader in drug-delivery device technology and auto-injector innovation, providing millions of patients and emergency responders with security and peace of mind. 

The Associate Director, Product Marketing will lead the development, implementation, and optimization of strategic marketing plans for our products withing the severe allergy and emergency medical countermeasure spaces. As a key member of the brand team, this role collaborates across departments to ensure alignment on strategic initiatives. Success in this role requires creativity, problem-solving, flexibility, and teamwork in a dynamic environment.

This position offers a unique opportunity to shape a pharmaceutical brand strategy, execute high-impact projects, and build relationships that drive success. The ideal candidate thrives in a fast-paced setting, balancing multiple workstreams while meeting deadlines and maintaining high-quality standards. Kaléo’s “remote-first” hybrid culture will offer you the flexibility to choose your work location and schedule, placing an emphasis on self-management and adherence to deadlines. At Kaléo, you can feel confident that your work has a tangible impact.  

As Associate Director, Product Marketing you will:

  • Execute the brand plans, track performance metrics for consumer, healthcare provider (HCP), and strategic audiences.
  • Develop and support members of the brand team. 
  • Manage and collaborate with internal and external partners, including creative, PR, and media agencies, to implement marketing strategies.
  • Create and manage project timelines, budgets, and agency deliverables to ensure timely, high-quality execution.
  • Oversee quality checks on brand collateral (websites, emails, printed materials) to ensure alignment with brand guidelines and regulatory standards.
  • Represent the brand in regulatory, medical, and legal review processes.
  • Organize and maintain digital assets on SharePoint and other platforms.
  • Strategize relationship-building efforts with Key Opinion Leaders (KOLs), patients, institutional partners, and advocacy organizations.
  • Manage contracts in collaboration with the legal team.

A successful Associate Director, Product Marketing will have:

  • Strategic Thinking: Demonstrates the ability to align individual projects with broader brand goals, prioritize initiatives, and anticipate future needs in a dynamic environment.
  • Attention to Detail: Ensures the highest standards of accuracy and quality in all work, including brand collateral, project management, and reporting.
  • Analytical Skills: Strong ability to analyze data, interpret performance metrics, and provide actionable recommendations for optimization. Financial acumen, including budget planning and management, is essential.
  • Communication Skills: Exhibits excellent verbal and written communication skills, with the ability to present complex ideas clearly to internal and external stakeholders. Builds confidence and trust when representing the brand.
  • Collaboration: Works effectively in cross-functional teams, fostering an environment of mutual respect and shared accountability. Builds strong relationships with internal teams and external partners.
  • Problem-Solving: Creative and resourceful in overcoming challenges, with a proactive approach to identifying solutions that align with the brand strategy.
  • Time Management: Balances multiple projects simultaneously, meets tight deadlines, and maintains focus in a fast-paced environment.
  • Adaptability: Thrives in a dynamic and evolving setting, quickly adjusting to new priorities, tools, and challenges while maintaining a positive and productive mindset.
  • Leadership: Develops team members, takes ownership of projects and demonstrates initiative to drive success and deliver measurable results.
  • Inclusivity: A commitment to participating in an inclusive workplace culture.

To be considered for the position, you must have:

  • Bachelor’s degree or equivalent experience.
  • 8+ years in marketing, including experience with influencer programs, PR, and paid media.
  • Vendor management experience with accountability to KPIs.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
  • Knowledge of the medical, legal, and regulatory landscape related to pharmaceutical marketing.

Application required for consideration. Please contact [email protected] with any additional questions. 


Top Skills

Microsoft Office Suite
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
Richmond, VA
161 Employees
Year Founded: 2005

What We Do

Intelliject, a specialty pharmaceutical company, develops combination drug products empowering patients to control their medical conditions.

Similar Jobs

Cloudflare Logo Cloudflare

Sales Director, US Majors Heartland

Cloud • Information Technology • Security • Software • Cybersecurity
Remote or Hybrid
United States
4400 Employees

Kalshi Logo Kalshi

Accountant

Fintech • Payments • Financial Services
Easy Apply
In-Office or Remote
2 Locations
203 Employees
100K-180K Annually

Cox Enterprises Logo Cox Enterprises

Search Engine Optimization Specialist

Automotive • Cloud • Greentech • Information Technology • Other • Software • Cybersecurity
Remote or Hybrid
United States
50000 Employees
21-32 Hourly
Remote or Hybrid
Louisville, CO, USA
256 Employees
72K-119K Annually

Similar Companies Hiring

Axle Health Thumbnail
Logistics • Information Technology • Healthtech • Artificial Intelligence
Santa Monica, CA
17 Employees
Camber Thumbnail
Social Impact • Healthtech • Fintech
New York, NY
53 Employees
Sailor Health Thumbnail
Telehealth • Social Impact • Healthtech
New York City, NY
20 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account