Associate Director, Marketing & Account Strategy

Posted 3 Days Ago
Be an Early Applicant
New York, NY, USA
Hybrid
101K-103K Annually
Mid level
Digital Media • News + Entertainment
The Role
Develop integrated marketing programs and strategic brand partnerships across digital, print, social, content, experiential, and data-driven channels. Create proposals and presentations, uncover proactive client opportunities, leverage audience and industry insights, and collaborate with sales, content, campaign, post-sale, vendor, and cross-functional teams. The role supports revenue growth, client outcomes, and successful program execution while monitoring marketplace trends and maintaining brand standards.
Summary Generated by Built In

Be Part of What's Next

Join Hearst Magazines and help shape innovative marketing partnerships that connect iconic brands with leading advertisers. In this highly collaborative role, you'll transform insights into strategic, integrated programs that drive measurable business results while creating standout experiences for our clients.

About Hearst Magazines (Why Us?)

Hearst Magazines is home to 30 brands that inspire, inform, and entertain audiences across print, digital, social, video, events, and emerging platforms. Our portfolio includes some of the world's most recognized media brands, powered by award-winning content, innovative storytelling, and data-driven marketing solutions. We collaborate across editorial, sales, creative, and technology teams to deliver meaningful experiences for consumers and impactful business outcomes for our advertising partners.

Key Responsibilities (What You Are Doing)

  • Develop strategic, partner-specific integrated marketing programs across digital, print, social, custom content, experiential activations, native advertising, and data-driven marketing solutions.
  • Collaborate with cross-functional teams—including Sales, Campaign Strategy, Content Studio, and other internal stakeholders—to create innovative programs that grow revenue, strengthen margins, and deliver exceptional client outcomes.
  • Identify proactive opportunities and develop compelling marketing concepts that help preempt traditional RFP processes and position Hearst as a strategic partner.
  • Create persuasive proposals, presentations, sell sheets, and other marketing materials that clearly communicate integrated partnership opportunities.
  • Partner with post-sale teams to ensure seamless transitions from proposal to execution, supporting successful program delivery that meets or exceeds client expectations.
  • Leverage client, category, industry, and audience insights to inform strategy, uncover opportunities, and strengthen marketing recommendations.
  • Build strong relationships with internal stakeholders, external vendors, and third-party partners to expand Hearst's integrated marketing capabilities and offerings.
  • Serve as a strategic leader by monitoring marketplace trends, competitive activity, and industry best practices while ensuring all marketing work reflects the highest standards of creativity, brand integrity, and execution.

Qualifications (What We're Looking For)

  • 4+ years of experience developing integrated marketing programs, brand partnerships, or related marketing strategy experience.
  • Demonstrated success developing both strategic concepts and executional marketing programs within a fast-paced environment.
  • Strong strategic thinking, analytical, problem-solving, and resource management skills.
  • Excellent copywriting, storytelling, and presentation development abilities.
  • Outstanding written and verbal communication skills with the ability to influence stakeholders and present ideas to senior leaders and clients.
  • Proven ability to manage multiple priorities while collaborating effectively in a cross-functional, team-oriented environment.
  • Positive, solutions-oriented mindset with a strong sense of ownership, curiosity, and drive for results.
  • Interest in or familiarity with editorial media, youth, and wellness industries is a plus.
  • Proficiency with Microsoft Office and Apple Keynote.
  • Ability to work in our New York City office four days per week as part of our hybrid work model.

Benefits (What We Offer)

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

The base salary range for this role is $101,000–$103,000. This position is not eligible for bonus or commission compensation. Actual compensation will be determined based on experience, skills, qualifications, and location.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

Skills Required

  • 4+ years of experience developing integrated marketing programs, brand partnerships, or related marketing strategy
  • Demonstrated success developing strategic concepts and executional marketing programs in a fast-paced environment
  • Strong strategic thinking, analytical, problem-solving, and resource management skills
  • Excellent copywriting, storytelling, and presentation development abilities
  • Outstanding written and verbal communication skills, including influencing stakeholders and presenting to senior leaders and clients
  • Ability to manage multiple priorities and collaborate effectively in a cross-functional, team-oriented environment
  • Positive, solutions-oriented mindset with ownership, curiosity, and drive for results
  • Proficiency with Microsoft Office and Apple Keynote
  • Ability to work in the New York City office four days per week
  • Interest in or familiarity with editorial media, youth, and wellness industries

Hearst Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.

  • Healthcare Strength — Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
  • Retirement Support — Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
  • Leave & Time Off Breadth — Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.

Hearst Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, NY
3,010 Employees
Year Founded: 1887

What We Do

Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.

Similar Jobs

Hybrid
New York, NY, USA
10008 Employees
101K-103K Annually
In-Office
New York, NY, USA
15 Employees
150K-150K Annually

Wells Fargo Logo Wells Fargo

Senior Premier Banker-Armonk, NY

Fintech • Financial Services
Hybrid
Tarrytown, NY, USA
205000 Employees
37K-66K Hourly

MetLife Logo MetLife

Principal Data & Analytics Lead

Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
Remote or Hybrid
United States
43000 Employees
140K-210K Annually

Similar Companies Hiring

Hedra Thumbnail
Software • News + Entertainment • Marketing Tech • Generative AI • Enterprise Web • Digital Media • Consumer Web
San Francisco, CA
14 Employees
Bankrate Thumbnail
Artificial Intelligence • Consumer Web • Digital Media • Fintech • Marketing Tech • Software • Financial Services
US
160 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account