Associate Director – Dynamic Targeting Insights Strategy & Execution (P4)

Posted 2 Days Ago
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Indianapolis, IN, USA
In-Office
112K-150K Annually
Senior level
Healthtech • Biotech • Pharmaceutical
The Role
Lead strategy and execution for Dynamic Targeting and machine learning-driven sales force capabilities. Develop DT strategy, measurement plans, and unified customer insights; translate analytics and user feedback into model, business rule, and platform optimizations to improve sales force performance and ROI. Partner across brand and portfolio teams to drive adoption and roadmap enhancements.
Summary Generated by Built In

At Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve. This is hard, urgent, selfless work—but it’s work worth doing. If you’re driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us. 


Eli Lilly and Company seeks an Associate Director – Dynamic Targeting Insights Strategy & Execution (P4) to pursue the standardization of innovative sales force capabilities driven by advanced machine orchestration, and the integration/adoption of artificial intelligence, and supported and shaped by informed analytics. Develop Dynamic Targeting & Machine Learning Strategy, and design and implement strategic brand and portfolio based customer insights across platforms in a unified user experience. Communicate components of Dynamic Targeting Measurement Plan including SF KPI’s, VAE Performance, Insights Volume, DT Impact Analysis, SF ROI, and DT Diagnostics such as SOM, actual NBRx & TRx, and Suggestion Volume. Translate analytical insights & end user feedback into Dynamic Targeting model, business rule, and platform optimizations that drive business performance and strong sales force execution. #LI-DNI
Position requires a Bachelor’s degree in Business Administration, Business Analytics, Marketing, or a related field, and 5 years of progressively responsible experience in Sales, Marketing, Sales Operations, or Analytics in the pharmaceutical industry. Experience must include a minimum of: 5 years of experience with Machine learning and machine Orchestration; 5 years of experience with in Analytics with experience shaping and influencing strategy and execution based on data; 5 years of experience with Complex Analytical Models including experience translating its technical components into meaningful solutions that deliver on Portfolio/Brand Strategy; 5 years of experience with managing monthly and quarterly enhancement sprint process including requirements gathering, documentation, deliverables, milestones, and technical/business go-live dates; 5 years of experience with Portfolio & Brand Strategy, Sales Force Customer and End User Experience; and 5 years of experience with leveraging and applying tech functionality to enable/pull through strategy. 20% domestic and occasional international travel required. Telecommuting benefit available. #LI-DNI

Job location: Indianapolis, IN.
To apply, please visit https://jobsearch.lilly.com/ and enter job requisition number R-107974 when prompted. Alternatively, please send your resume, cover letter, and a copy of the ad to: Eli Lilly and Company, Lilly Corporate Center, Drop Code 1093, Indianapolis, IN 46285.

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form (https://careers.lilly.com/us/en/workplace-accommodation) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.


Lilly is proud to be an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.


Our employee resource groups (ERGs) offer strong support networks for their members and are open to all employees. Our current groups include: Africa, Middle East, Central Asia (AMECA), Black Employees at Lilly (BE@Lilly), Chinese Culture Network (CCN), EnAble, Evolve, Lilly Indian Network (LIN), Organization of Latinx at Lilly (OLA), Pride (LGBTQ+ Allies), Veterans Leadership Network (VLN) and Women’s Initiative for Leading at Lilly (WILL).


Actual compensation will depend on a candidate’s education, experience, skills, and geographic location.  The anticipated wage for this position is

$112,091.00 - $149,993.00 per year

Full-time equivalent employees also will be eligible for a company bonus (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a company-sponsored 401(k); pension; vacation benefits; eligibility for medical, dental, vision and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities).Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees.

#WeAreLilly

Skills Required

  • Bachelor's degree in Business Administration, Business Analytics, Marketing, or related field
  • 5 years of progressively responsible experience in Sales, Marketing, Sales Operations, or Analytics in the pharmaceutical industry
  • 5 years of experience with machine learning and machine orchestration
  • 5 years of experience in analytics with experience shaping and influencing strategy and execution based on data
  • 5 years of experience with complex analytical models and translating technical components into business solutions aligned to portfolio/brand strategy
  • 5 years of experience managing monthly and quarterly enhancement sprint processes including requirements gathering, documentation, deliverables, milestones, and go-live dates
  • 5 years of experience with portfolio & brand strategy, sales force customer and end user experience
  • 5 years of experience leveraging and applying technology functionality to enable and pull through strategy
  • Willingness to travel ~20% domestically with occasional international travel

Eli Lilly and Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Eli Lilly and Company and has not been reviewed or approved by Eli Lilly and Company.

  • Retirement Support Feedback suggests long-term savings are bolstered by a defined-benefit pension alongside a company 401(k) match and retiree health options. These elements make total compensation feel strong beyond base salary.
  • Leave & Time Off Breadth Feedback suggests paid time off is expansive, with substantial vacation, company shutdown days, and milestone time. This breadth of leave is viewed as a meaningful part of overall rewards.
  • Parental & Family Support Feedback suggests family-building and caregiving support are robust, including paid parental leave, adoption or surrogacy assistance, and backup care. These programs enhance the perceived value of benefits across life stages.

Eli Lilly and Company Insights

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The Company
HQ: Indianapolis, IN
39,451 Employees
Year Founded: 1876

What We Do

Eli Lilly and Company engages in the discovery, development, manufacture, and sale of products in pharmaceutical products business segment. For more than a century, we have stayed true to a core set of values – excellence, integrity, and respect for people – that guide us in all we do: discovering medicines that meet real needs, improving the understanding and management of disease, and giving back to communities through philanthropy and volunteerism.

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