Job Description
Position Location: Upper Gwynedd, PA with Hybrid work model (combination of in-office and work from home abilities).
The Associate Director, Digital & Omnichannel Innovation for US Oncology focuses on digital health solutions and emerging customer experience and/or Omnichannel pilot capabilities. The OOS&I team works to identify unmet needs, identify potential solutions for those needs, seek approval to develop/deploy these innovation solutions in a compliant manner and then scale successful solutions up to deliver full value across the US Oncology Franchise and, or our company's US Market.
Primary Duties & Responsibilities include and may not be limited to:

• Strategically develop and deliver high quality digital health strategies and emerging customer experience and/or Omnichannel pilot capabilities which have the potential for an improved patient/customer experience or provide better patient outcomes
• Exemplify collaborative leadership mindset while providing subject matter expertise through ability to listen stakeholders, share external best practices, educate on landscape emerging trends/issues and learn/iterate upon successful launch
• Lead through influence and work across complex matrixed teams in order to build partnerships and trust with Commercial Legal, Compliance, Privacy and Regulatory colleagues to effectively alleviate concerns and mitigate real/perceived risk from never before tried customer engagement capabilities and digital health solutions
• Work through white space in order to bridge the innovation and traditional pharma gap in order to achieve differentiated business goals
• Dotted line to OOS&O Director to inform strategic roadmap development of capabilities and provide operational updates / reports on programs

Specifically, this position works on a team that:

• Researches and understands the external environment and innovation landscape to evaluate potential partnerships or solutions that can deliver on the Quadruple Aim and making a meaningful impact of the quality of cancer care as well as differentiate our products/services in the marketplace
• Determines which landscape trends have the greatest unmet need, which can be best solved through experimental partnerships or emerging capabilities by defining use cases and associated customer / business value for why tumor teams should pilot (or not)
• Works closely with external start-ups and big tech partners and internal senior stakeholders to determine how tumor teams can capitalize on priority innovation areas and also align to US Oncology priorities
• Understands the details of the tumor marketing strategy in order to make recommendations for digital solutions and executions that complement the overall marketing plan by creating defined business case that clearly articulates unmet customer needs or business challenges; then determines what success looks like from the business/customer perspective for a solution that addresses the unmet need. Individual will then procure tumor team alignment on charter and success criteria prior to launch (programs include but not limited too: Digital Health partners, Innovative Cross-Audience Capabilities bespoke to Oncology, etc.)
• If pilot is determined to be successful and scalable: Collaborates as appropriate with key stakeholders (legal, regulatory, privacy, etc.) within the US to enable a well-structured, viable approach to scaling innovative approaches by identifying pilot effectiveness/optimizations and provide reporting as appropriate
• Leads launch of programs/capabilities, collect insights and measured value of the new Omnichannel Customer Engagement Capabilities, Digital Health, Population Health and/or Patient Services Partnerships (inclusive of but not limited too- setting project objectives, coordinating cross-functional resources, setting timelines, defining project measurement plans and risk mitigation as needed)
• Supports and manages pilots & innovative solutions into core customer capabilities and then successfully transfer them to the OOS&O team or US HH Capabilities teams for long term capability maintenance

Qualifications:
Minimum Requirements:

• Bachelor's degree in business, marketing, or related field
• Minimum of 6 years of digital marketing knowledge including strategy development and other technical platforms (omnichannel platforms, data management platforms)
• Minimum of 6 years biopharma/pharmaceutical marketing knowledge focusing on Healthcare Professional, patient and or Payer/Key Account stakeholders
• Ability to direct, advocate, and collaborate across various matrixed functions - at all levels
• Exceptional knowledge of digital health trends
• Strong demonstration of independent working skills, motivated self-starter, growth mindset

Preferred Qualifications:

• MBA degree
• Digital knowledge at an advertising agency
• Oncology marketing experience
• Digital Health experience
• Omnichannel marketing experience

NOTICE FOR INTERNAL APPLICANTS
In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.
If you have been offered a separation benefits package but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.
Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.
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US and Puerto Rico Residents Only:
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We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
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We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively.
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U.S. Hybrid Work Model
Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as "remote".
Under New York State, Colorado State, Washington State, and California State law, the Company is required to provide a reasonable estimate of the salary range for this job. Final determinations with respect to salary will take into account a number of factors, which may include, but not be limited to the primary work location and the chosen candidate's relevant skills, experience, and education.
Expected salary range:
$149,400.00 - $235,100.00
Available benefits include bonus eligibility, health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and sick days. For Washington State Jobs, a summary of benefits is listed here .
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
Regular
Relocation:
Domestic
VISA Sponsorship:
No
Travel Requirements:
25%
Flexible Work Arrangements:
Hybrid
Shift:
Not Indicated
Valid Driving License:
Yes
Hazardous Material(s):
N/A
Requisition ID:R291444