Associate Creative Director

Posted 7 Hours Ago
Be an Early Applicant
New York, NY, USA
In-Office
115K-221K Annually
Senior level
Beauty • Robotics • Design • Appliances • Manufacturing
Positively impacting people’s lives every day in every home around the world.
The Role
Lead art direction and creative strategy for new product launches across Ninja brands. Develop product identities, visual systems, and campaigns across packaging, DTC, Amazon, social, video, retail, and experiential. Concept and execute creative work, art direct shoots, storyboard video, present to executives, mentor junior designers, and collaborate cross-functionally using AI to accelerate ideation and iteration.
Summary Generated by Built In
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
Overview
We are looking for an Associate Creative Director of Art to help define what Ninja looks like next. This is a role for a conceptual leader with a solid branding background and a passion for bringing new brands and products to life - someone who collaborates closely with their writing partner to generate breakthrough creative ideas that sell products across Packaging, In-Store, OTT, Social, Experiential, DTC, and Amazon.
You are imaginative and prolific, not precious, about your ideas. You can take a brief and realize it through fresh, disruptive executions. You are super detail-oriented, ultra-collaborative, and can handle the grind of iterating until we find the breakthrough story. You think in systems, not just assets - building platforms and identities that scale across every touchpoint and perform.
You must have at least 8 years of creative agency or in-house experience, with a thorough understanding of product marketing. Start-up experience is a plus.
What You'll Do
  • Develop the creative strategy for new product launches across Ninja brands
  • Define product identities from the ground up in partnership with product and insights teams
  • Bring new products to market via creative storytelling including naming, logo executions, and visual identity/design language
  • Collaborate with consumer insights, product development, engineering, and brand marketing to generate strategies, concepts, and campaigns that support business goals
  • Lead scalable campaign platforms and ideas that travel across channels - packaging, Amazon, DTC, social, video, retail, and experiential
  • Art direct photo and video shoots
  • Present and sell creative work at the executive level
  • Translate ideas to junior designers and oversee the visual manifestation of concepts
  • Mentor and elevate junior creatives
  • Develop and maintain cross-functional relationships across the entire organization
  • Use AI to accelerate concepting, exploration, and iteration

What We Expect
  • Show design excellence across various media: TVC, Social, product identity design
  • Create high-quality graphics, mock-ups, and designs to support the creative strategy
  • Establish and lead strategic design intent for various products
  • Create sketches, mood boards, layouts, and presentations
  • Bring multiple conceptual and design solutions to every assignment
  • Understand aspects of print production
  • Execute video concepting and storyboarding
  • Work closely with brand teams to manage creative deliverables and tight deadlines
  • Strong communication skills: written, verbal, and presentation
  • Actively participate in or lead brainstorming sessions

What We're Looking For
  • 8+ years of creative agency or in-house experience, preferably with product marketing background
  • Portfolio demonstrating strong conceptual thinking and visual excellence across brand, campaign, and product work
  • Proven ability to concept and execute across Packaging, DTC, Amazon, Retail, Social, and integrated campaigns
  • Experience bringing product identities and stories from 0 to 1
  • Strong instincts for social and platform-native storytelling
  • High standards for craft, clarity, and taste
  • Experience using AI in the creative process
  • Excellent at managing multiple projects in a fast-paced, highly iterative environment
You'll Thrive Here If You
  • Think like a builder - systems-first, not just executions
  • Are prolific and push for stronger, more ownable ideas
  • Can take action in the face of ambiguity with world-class problem-solving skills
  • Move fast, iterate often, and believe constructive feedback drives better outcomes
  • Are a team player with strong communication and interpersonal skills
  • Lead by example and elevate those around you

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Pay Range
$115,400-$221,300 USD
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
  • For candidates based in all regions, please refer to this Candidate Privacy Notice.
  • For candidates based in China, please refer to this Candidate Privacy Notice.
  • For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]

Skills Required

  • 8+ years of creative agency or in-house experience
  • Product marketing background
  • Portfolio demonstrating strong conceptual thinking and visual excellence across brand, campaign, and product work
  • Proven ability to concept and execute across Packaging, DTC, Amazon, Retail, Social, and integrated campaigns
  • Experience bringing product identities and stories from 0 to 1
  • Experience using AI in the creative process
  • Ability to art direct photo and video shoots
  • Experience with video concepting and storyboarding
  • Understanding of print production processes
  • Strong written, verbal, and presentation communication skills
  • Ability to mentor and elevate junior creatives and translate ideas to designers
  • Proven ability to manage multiple projects in a fast-paced, highly iterative environment
  • Start-up experience

What the Team is Saying

Serena
Palak
Emmanuel
Patti
Steve Gassin
Jad Jichi
Mark Barrocas
Claire Lamel
Aaron Weiner
Claire Lamel
Karan Weller
Elizabeth Nolan
Dan Innes

SharkNinja Compensation & Benefits Highlights

  • Healthcare Strength Core coverage spans medical, dental, vision, HSAs/FSAs, and company‑paid life/AD&D and disability, with mental‑health resources also available. Health plans are described as comprehensive, and in some cases the employer share appears favorable.
  • Equity Value & Accessibility An Employee Stock Purchase Plan and a 2023 Equity Incentive Plan are active, with share reserves recently increased via an SEC filing. These programs provide accessible ownership opportunities alongside base compensation.
  • Wellbeing & Lifestyle Benefits Perks include wellness apps, Summer Fridays, onsite gym/fitness classes in Needham, product discounts, social events, and a hybrid work model. Tuition reimbursement and ERGs further support development and community.

SharkNinja Insights

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The Company
HQ: Needham, MA
4,000 Employees
Year Founded: 1994

What We Do

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,000 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

Why Work With Us

Whether your passion is engineering, designing, marketing, or developing, at SharkNinja you’ll find we’re all about people. We work together to create world-class products that delight our consumers. Building an admired consumer products problem solving engine is hard; we do it better than others by operating differently.

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SharkNinja Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Majority of roles are hybrid 3 days a week. Please speak with our recruiting team for specific details on hybrid work.

Typical time on-site: Not Specified
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