Associate Creative Director - Design

Posted Yesterday
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New York, NY, USA
In-Office
115K-150K Annually
Senior level
Beauty • Robotics • Design • Appliances • Manufacturing
Positively impacting people’s lives every day in every home around the world.
The Role
Lead design strategy and execution for Ninja product identities and scalable visual systems across packaging, retail, digital commerce, and social. Direct art direction for photo/video production, champion AI-native workflows (Figma and generative tools), mentor junior-to-mid designers, and partner cross-functionally to pitch and deliver high-impact visual concepts from concept to market.
Summary Generated by Built In
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
About the Role
At SharkNinja, we don't just launch campaigns; we build the future of consumer design. We are looking for an Associate Creative Director (ACD), Design to help define what the Ninja brand looks like next. Operating out of our state-of-the-art Creative Design Hub in Manhattan's Flatiron District, this is a heavy "player-coach" role built for a conceptual, systems-first design leader.
You won't just inherit static briefs-you will work upstream with product development, consumer insights, and brand marketing to shape raw innovation into compelling visual narratives. From defining product identities from 0 to 1 to engineering scalable visual ecosystems, you will ensure our breakthrough products dominate across every consumer touchpoint.
What You'll Do
  • Shape Product Identities From 0 to 1: Work upstream with insights and product engineering to define the positioning, naming, visual identity, and design language for groundbreaking new product lines.
  • Build Scalable Visual Ecosystems: Think in systems, not single assets. Build cohesive design platforms that scale seamlessly across Packaging, DTC, Amazon, Retail, Social, OTT/Video, and Experiential marketing.
  • Direct High-Impact Production: Lead and execute visual strategy across multi-media channels; act as the lead art director on photo and video shoots to ensure execution matches strategic intent.
  • Champion an AI-Native Workflow: Experiment boldly with Figma, AI generation tools, and emerging platforms to dramatically accelerate concepting, exploration, and rapid iteration.
  • Mentor & Elevate Talent: Direct, inspire, and develop a high-performing team of junior to mid-level designers, fostering a culture of high craft, ownership, and collaborative excellence.
  • Pitch and Partner Cross-Functionally: Translate complex strategic goals into highly visual presentations, successfully selling bold creative concepts to executive-level leadership.
Qualifications
  • 8+ Years of Experience: Proven track record within a fast-paced creative agency or an innovative, fast-moving in-house creative department (direct experience in consumer product marketing is a major plus).
  • A Stellar, Multi-Channel Portfolio: Showcases elite conceptual thinking, a high bar for visual taste, and a deep understanding of packaging, digital commerce (DTC, Amazon), platform-native social content, and motion design.
  • A Systems Thinker: You look at a product and immediately visualize how it thrives as a holistic brand universe, rather than an isolated ad campaign.
  • Fluency in Modern Workflows: Advanced mastery of Figma and Adobe Creative Suite. You actively integrate AI tools into your daily ideation and production processes.
  • Thrives in High-Velocity Environments: You are highly adaptable, prolific with ideas, and energized by rapid prototyping and tight deadlines. You are not "precious" about early concepts-you prioritize finding the breakthrough story that works.
What Does Success Look Like?
  • In 30 Days: You have fully immersed yourself in our NYC Creative Design Hub, established deep relationships with your writing, product, and brand partners, and mastered the current visual brand guidelines for the Ninja portfolio.
  • In 90 Days: You are actively working upstream on upcoming product launches, successfully taking a raw technical brief and spinning it into 3+ distinct, high-impact visual identity concepts. Your direct reports feel supported, clear, and energized by your creative direction.
  • In 1 Year: You have successfully brought major new Ninja products to market with distinct, 5-star consumer-rated packaging, retail, and digital footprints. Your design frameworks have shortened the distance between prototype and performance-driven campaign execution, pushing our NYC studio's output to an "Outrageously Extraordinary" level.
Why SharkNinja?
SharkNinja is an innovative global powerhouse behind two multi-billion-dollar brands, Shark and Ninja. We were proudly named to TIME's List of the 100 Most Influential Companies, and we are growing at an unprecedented pace.
  • The NYC Hub Experience: You will be based in our newly opened, custom-built 14,000-square-foot Creative Design Hub at 41 Madison Avenue. It's an open-concept, highly flexible studio complete with a dedicated Content Creation Suite, a Design Prototype Studio, and panoramic views of Manhattan-built explicitly to fuel spontaneous collaboration and cutting-edge design.
  • An AI-Native Culture: We don't run from the future; we build it. We actively expect and empower our teams to use modern tools to move faster, explore deeper, and remove mechanical friction so you can focus on pure creative genius.
  • Limitless Impact and Velocity: We are product-led, consumer-centric, and idea-driven. If you have a breakthrough idea, there is zero red tape to stop you. We support all of our associates in bringing their authentic selves to work, taking massive ownership, and experiencing true career acceleration.

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Pay Range
$115,400-$150,000 USD
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
  • For candidates based in all regions, please refer to this Candidate Privacy Notice.
  • For candidates based in China, please refer to this Candidate Privacy Notice.
  • For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]

Skills Required

  • 8+ years of relevant experience in a fast-paced creative agency or in-house creative department
  • Proven multi-channel portfolio showcasing packaging, DTC/Amazon, platform-native social content, and motion design
  • Direct experience in consumer product marketing
  • Systems thinking with ability to build scalable visual ecosystems
  • Advanced mastery of Figma
  • Advanced mastery of Adobe Creative Suite
  • Active integration of AI generation tools into ideation and production workflows
  • Experience leading, mentoring, and developing junior to mid-level designers
  • Ability to thrive in high-velocity environments with rapid prototyping and tight deadlines

What the Team is Saying

Serena Wiss
Palak Choudhary
Emmanuel Benoit
Steve Gassin
Jad Jichi
Mark Barrocas
Claire Lemel
Aaron Weiner
Claire Lemel
Karan Weller
Elizabeth Nolan
Dan Innes

SharkNinja Compensation & Benefits Highlights

  • Healthcare Strength Multiple medical plan options with dental and vision are paired with company‑paid life/AD&D and short‑ and long‑term disability. Optional supplemental life, critical illness, and access to Calm Premium and TaskHuman expand the health and protection toolkit.
  • Equity Value & Accessibility An Employee Stock Purchase Plan and a 2023 Equity Incentive Plan provide accessible ownership opportunities. These options offer a path for employees to participate in company growth beyond base pay.
  • Leave & Time Off Breadth “Generous” PTO, company holidays, and paid parental leave are emphasized, with half‑day “Summer Fridays” in August noted in U.S. materials. Backup child and eldercare days appear in postings, adding practical support for time away.

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The Company
HQ: Needham, MA
4,000 Employees
Year Founded: 1994

What We Do

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,000 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

Why Work With Us

Whether your passion is engineering, designing, marketing, or developing, at SharkNinja you’ll find we’re all about people. We work together to create world-class products that delight our consumers. Building an admired consumer products problem solving engine is hard; we do it better than others by operating differently.

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SharkNinja Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Majority of roles are hybrid 3 days a week. Please speak with our recruiting team for specific details on hybrid work.

Typical time on-site: Not Specified
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