Associate Brand Manager

Posted 11 Days Ago
Be an Early Applicant
Sacramento, CA, USA
In-Office
93K-120K Annually
Mid level
Food
The Role
Supports brand strategy and marketing execution across product, packaging, advertising, media, promotions, innovation, and commercialization. Analyzes business, consumer, financial, and competitive data to develop recommendations. Coordinates agency and cross-functional workstreams, launch deliverables, customer selling materials, brand assets, budgets, forecasts, and P&L activities. Partners with Sales, Finance, Insights, R&D, Operations, Procurement, and external agencies while managing multiple priorities.
Summary Generated by Built In

Work Shift:

Day

Pay Type:

Salary

Hourly Rate (if applicable):

N/A

Targeted Base Salary Range (if applicable):

$92,800.00 - $120,400.00

JOB OVERVIEW:

The Associate Brand Manager supports the development and execution of brand and business strategies that drive sustainable growth. Working closely with the Brand Manager and cross-functional partners, this role manages assigned brand initiatives, analyzes business performance and consumer and marketplace trends, supports innovation and commercialization, and helps execute marketing and customer programs.
The Associate Brand Manager is expected to take ownership of defined projects and workstreams, develop clear recommendations from data and insights, and build the business, marketing and leadership capabilities required to progress within Brand Management.

RESPONSIBILITIES:

ESSENTIAL JOB FUNCTIONS·      

  • Supports development and execution of annual brand plans and marketing initiatives across product, packaging, advertising, media and promotion.
  • Manages assigned projects and agency workstreams, coordinating timelines, deliverables, approvals and execution.
  • Manages administration and maintenance of brand digital properties and visual assets.
  • Analyzes syndicated data, shipments, financial results, consumer research and competitive activity to identify trends, risks and opportunities.
  • Develops clear recommendations, business reviews and presentations to support brand decisions.
  • Supports innovation, renovation, packaging changes and line extensions from development through commercialization.
  • Leads assigned workstreams and coordinates cross-functional teams, stage-gate requirements and launch deliverables.
  • Supports preparation of product information, samples, sales materials and other launch requirements.
  • Partners with Sales to provide brand, consumer and analytical support for customer opportunities.
  • Develops selling stories, presentations and supporting materials for customer sell-in.
  • Coordinates delivery of product information, assets, samples and sales materials required to support customer selling.
  • Supports P&L analysis, forecasting and marketing budget management.
  • Tracks spending and identifies risks, variances and actions in partnership with Finance.
  • Supports core brand operations including item setup, product and packaging specifications, pricing information, retailer systems, asset management, regulatory updates and related records.
  • Coordinates with internal partners to maintain accurate information and timely execution.
  • Builds effective relationships across Marketing, Sales, Finance, Insights, R&D, Operations, Procurement and agency partners.
  • Manages multiple priorities, communicates issues and progress clearly, and takes increasing ownership of assigned work with appropriate guidance.
  • Influences and gains cooperation from internal and external partners without direct authority. 

MINIMUM JOB REQUIREMENTS           

  • Bachelor's degree in Marketing, Business Administration or a related field, or equivalent relevant experience.
  • Minimum 3 year of relevant experience in brand management, marketing, consumer insights, sales, category management or a related consumer-products discipline.
  • Strong analytical and problem-solving skills, with the ability to interpret data and translate findings into clear recommendations.
  • Strong project-management and organizational skills with demonstrated ability to manage multiple priorities and deadlines.
  • Strong written, verbal and presentation skills.
  • Strong interpersonal skills and demonstrated ability to work collaboratively across functions and with external partners.
  • Ability to take ownership of assigned work while seeking appropriate guidance and input.
  • Proficiency in Excel, PowerPoint and other standard business applications.

PREFERRED SKILLS AND EXPERIENCES 

  • Experience in consumer packaged goods, food or beverage.
  • Familiarity with syndicated data platforms such as Circana or NielsenIQ.
  • Familiarity with consumer research methodologies, including concept testing, product testing, focus groups and brand/equity research.
  • Experience working with advertising, media, packaging, design or other agency partners.
  • Experience supporting innovation, new product development or commercialization.
  • Familiarity with brand P&L management and financial analysis.
  • MBA or other advanced degree a plus.

SUPERVISORY RESPONSIBILITIES

NA


PHYSICAL DEMANDS

Sitting for prolonged periods. Walking through warehouses and multiple buildings. Occasional bending and lifting.


WORK ENVIRONMENT

Office environment, hybrid model 3 days in office as business needs

Time spent in distribution and production areas.

Exposure to dust, moisture, and hot/cold temperatures.


Blue Diamond Growers is an Equal Opportunity and E-Verify Employer​EOE/Minorities/Females/Vet/Disability  


WHY BLUE DIAMOND?

In addition to working at the world’s largest, state-of-the-art almond manufacturer, we offer a safe and collaborative team environment, with numerous opportunities for free training and career advancement. Check out the BDG Benefits, Health & Wellness Guide HERE .

Grow your career. Partner with us. We Are the Almond People!

Ready to get started? Apply now!

Blue Diamond Growers (BDG) is an Equal Employment Opportunity Employer. BDG provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, or genetic information. BDG also complies with all provisions of the U.S. Government's Executive Order 11246 dated September 24, 1965 and the rules, regulations and relevant orders of the Secretary of Labor.

Skills Required

  • Bachelor’s degree in Marketing, Business Administration, or a related field, or equivalent relevant experience
  • At least 3 years of relevant experience in brand management, marketing, consumer insights, sales, category management, or a related consumer-products discipline
  • Strong analytical and problem-solving skills, including interpreting data and translating findings into recommendations
  • Strong project-management and organizational skills with the ability to manage multiple priorities and deadlines
  • Strong written, verbal, and presentation skills
  • Strong interpersonal and collaborative skills with internal and external partners
  • Ability to take ownership while seeking appropriate guidance and input
  • Proficiency in Excel, PowerPoint, and other standard business applications
  • Experience in consumer packaged goods, food, or beverage
  • Familiarity with syndicated data platforms such as Circana or NielsenIQ
  • Familiarity with consumer research methodologies, including concept testing, product testing, focus groups, and brand or equity research
  • Experience working with advertising, media, packaging, design, or other agency partners
  • Experience supporting innovation, new product development, or commercialization
  • Familiarity with brand P&L management and financial analysis
  • MBA or other advanced degree

Blue Diamond Growers Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Blue Diamond Growers and has not been reviewed or approved by Blue Diamond Growers.

  • Healthcare Strength — The benefits menu includes multiple HMO/PPO medical options, dental and vision coverage, an EAP, life and long‑term disability, plus optional protections and a wellness program. The breadth and add‑ons present a comprehensive health and protection suite.
  • Retirement Support — A 401(k) with a tiered employer match and Roth/in‑plan conversion is offered, with indications of immediate vesting. This structure is positioned as a solid component of total rewards.
  • Leave & Time Off Breadth — Paid holidays, vacation, sick time, and family or statutory leaves (parental, bereavement, military, jury duty) are available, with eligibility varying by status/tenure. The portfolio covers common leave needs across life events.

Blue Diamond Growers Insights

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The Company
HQ: Sacramento, CA
829 Employees
Year Founded: 1910

What We Do

Blue Diamond Growers is on a global mission to share the benefits of almonds with the world. Blue Diamond Growers is the world's largest almond processing and marketing company. We are the world’s leading almond brand, and we’re focused on building markets and creating new products to deliver the benefits of almonds to the world. Made up of more than 3,000 growers, we’re cooperatively owned by half of the state's almond growers who produce over 80 percent of the world almond supply. The California almond crop is marketed to all 50 states and more than 90 foreign countries, making almonds California's largest food export, the sixth largest U.S. food export and the #1 specialty crop in America. We keep that market-leading position by remaining strategically ahead of the curve, with continual innovations in our award-winning processing plants and information technology systems that have grown by leaps and bounds to support global growth. Our biggest point of differentiation, though, is our people. Through cooperation and teamwork, we, the Almond People as we’re affectionately known, deliver the best-tasting, highest-value almonds and almond products in the world. This is an exciting time at Blue Diamond where every team member can showcase their talents and contribute in new and innovative ways to drive accomplishments. The opportunity is here for each of us to step up, take our futures in hand and find new ways to achieve at Blue Diamond. We’re building on our strengths, learning as we go, trusting one another and realizing unprecedented levels of success. Diversity creates a healthier atmosphere: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

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