Associate, Brand & Go-to-Market

Posted 12 Days Ago
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New York, NY
In-Office
60K-90K
Junior
Real Estate
The Role
The Associate, Brand & Go-to-Market supports project execution in Marketing, coordinating communications and workflows while facilitating content creation across various channels.
Summary Generated by Built In
About Praxis

Praxis began in 2011 with a mission to support and equip Christian entrepreneurs, growing into a leading ecosystem of founders, funders, and builders motivated by faith to renew culture and serve the common good. As an $12M-year nonprofit with ambitious growth plans, Praxis fosters a vibrant community through Accelerators, Labs, our annual Summit, and a growing suite of resources and experiences. Our team embodies the mission, building an organization that excels in its craft and expresses a redemptive culture in all its work.

The Role

The Associate, Brand and Go-To-Market is a detail-oriented, creative, and highly organized team member who will help execute day-to-day projects in support of Praxis’s growing Media initiatives. This role is ideal for an early-career creative or operations professional eager to gain experience in brand storytelling, content development, communications and go-to-market.

Working closely with the Director, Brand and Go-to-Market, this person will play a critical role in implementing workflows, managing schedules, and coordinating communications. The role is execution-focused, with opportunities to learn about brand strategy and creative direction while contributing to content and campaigns that advance Praxis’s mission.

Key Areas of ResponsibilityGo-to-Market Implementation 
  • Move a Go-to-Market strategy through a strategic planning process to disciplined execution, measurement, learning, insights, and iteration. 
  • Support content creation and production workflows for social, editorial, video, audio, and web channels.
  • Manage key Go-to-Market launch moments and always-on content across digital and social platforms. 
Marketing Operations 
  • Draft and proof communications, captions, and email campaigns.
  • Maintain data, tracking and reporting of our suite of Marketing tools (newsletter, Substack, web, social media, apps).
  • Assist with the development and maintenance of internal creative systems, templates, and processes for quality assurance across media deliverables.
Collaboration & Deliverable Management
  • Coordinate with freelancers, agencies, and internal teams to ensure timely delivery of projects.
  • Work closely with Media and Community teams on production schedules for key Go-to-Market moments and always on editorial content delivery.  
  • Provide general administrative and operational support across our highly collaborative Media, Brand, and Product teams.
Key Competencies
  • Strong organizational skills, attention to detail and project management.
  • Excellent communication and writing skills, with attention to tone and accuracy.
  • Familiarity with creative production workflows (social, video, audio, or design).
  • Familiarity or ability to learn social media, communications, and measurement tools.
  • Proficiency with Google Suite, Airtable, Asana, Slack, Figma, Canva  (we are a tech-forward organization).
  • Ability to work in a fast-paced, startup-style environment.
  • A learner’s mindset with the ability to take initiative and seek out solutions.
Ideal Prior Experience 
  • 1–5 years of experience in marketing, brand, communications, project coordination, or a similar role.
  • Exposure to nonprofit, creative agency, or early-stage organization environments.
  • Experience supporting multiple projects and deadlines simultaneously.
  • Experience in project management and cross-functional work. 
Additional Details 
  • Location: New York City, Praxis HQ (in-office ~3 days per week)
  • Travel: Annual Summit (Napa Valley), with semi-regular travel (3-4 days Quarterly) for events, design sprints, content production and media shoots. 
    • All travel expenses covered.
  • Reports to: Director, Go-to-Market
  • Salary Range: $60,000–$90,000, based on experience and location.
    • Comprehensive benefits including fully paid health insurance for individuals and families
    • 5% matching 401k
    • Paid holidays
    • Flexible vacation policy, including annual coordinated rest-periods

*This role includes flexibility in title from Associate to Sr. Associate level based on experience. This is reflected in the compensation range. For all Praxis roles, we are open to candidates who are ‘outside of range’. That is to say, growth-minded applicants at an earlier stage of career and comp, or candidates with experience above the highest end of the job description and compensation range, are welcome & encouraged to apply.

Cultural Alignment 

The ideal candidate will demonstrate deep alignment with our mission to advance redemptive entrepreneurship and our organizational culture, which includes shared rhythms such as daily team prayer and a company-wide weekly Sabbath, as detailed in our Rule of Life for Redemptive Entrepreneurs. Most importantly, we're seeking a leader who combines operational excellence with a spirit of humility and service, contributing to our vision of building an organization that embodies redemptive principles in all aspects of its work.

Praxis welcomes candidates from diverse backgrounds, experiences, and career stages. If you resonate with our mission and are driven by the canvas of creation, we encourage you to apply—even if your experience doesn’t align perfectly with every qualification.

Top Skills

Airtable
Asana
Canva
Figma
Google Suite
Slack
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The Company
HQ: New York, NY
25 Employees

What We Do

Today, new technology is giving us the opportunity to build better cities founded on shared values and community. In the 20th Century, cities were organized around labor markets. Now, we can work from our computers from anywhere. With this new freedom, we can leave work-centric cities and live with people who share our values. Praxis is leading this movement by building a new city organized around the value of vitality, to enable people to live healthier, more purposeful lives. We are supported on this mission by investors including Bedrock, Fred Ehrsam, Balaji Srinivasan, Tyler and Cameron Winklevoss, and Joe Lonsdale.

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