ABOUT HERSCHEL SUPPLY
Welcome to Herschel Supply, where we make quality products for a lifetime of better journeys. Designed with timeless form and intuitive function in Vancouver, Canada, every piece is backed by our signature warranty for wherever you’re going next.
Since 2009, we’ve never stopped taking risks. We’re constantly innovating, growing our community and heading on new journeys. We’ve gotten lost in new cities, made lifelong friends all over the world, road tripped with no GPS, and explored a ton of creative pursuits along the way.
Putting yourself out there isn’t easy. It means stepping outside of your comfort zone and trying something new. It might be scary at first, but it also leads to the best parts of life. Inspiring others to take that leap is what we live for. Wherever you’re headed, we’re here to help you pack your future with possibilities.
So, come along for the ride, get inspired and Put Yourself Out There.
As Assistant Store Manager, you’ll partner with the Store Manager to lead the team, deliver an exceptional in-store experience, and drive results. You’ll bring a forward-thinking, hands-on approach to retail leadership - helping to shape a store environment that reflects the creativity, energy, and community spirit of Herschel.
You’re a motivator, coach, and problem-solver who thrives in a dynamic setting. You know how to balance people and performance - keeping your team inspired, operations running smoothly, and customers coming back for more.
A DAY IN THE LIFEEvery day at Herschel is a little different, but you’ll mostly:
Lead and inspire your team - create a positive, high-energy environment rooted in teamwork and trust.
Coach, mentor, and develop Sales Associates and Key Holders, helping them reach their goals and grow within the brand.
Support with recruitment, scheduling, payroll, and day-to-day store operations.
Champion the customer experience - connect authentically, listen, and make every interaction feel memorable.
Keep the store looking sharp: execute visual standards, merchandising updates, and product storytelling that bring each season to life.
Partner with the Store Manager to analyze KPIs, identify opportunities, and celebrate wins.
Maintain operational excellence - ensure accuracy in inventory, cash handling, and loss prevention.
Contribute to community and marketing initiatives that reflect Herschel’s values and local culture.
You have proven experience in retail leadership - as an established Key Holder or Assistant Store Manager.
You’re confident leading from the floor and supporting others to perform at their best.
You have a strong understanding of retail KPIs and how to drive them through coaching and action.
You’re organized, detail-oriented, and comfortable balancing multiple priorities.
You bring creativity, curiosity, and initiative to everything you do.
You understand what great service feels like and how to deliver it.
You’re flexible and dependable, ready to jump in where needed.
You believe in teamwork, open communication, and showing up properly - every day.
Position: Full-time
Schedule: Must be available for a variety of shifts including evenings, weekends, and holidays
Hourly Wage: $22 - $26 per hour (depending on experience)
DIVERSITY, EQUITY & INCLUSION AT HERSCHEL SUPPLY
We’re committed to creating a workspace that is safe, secure, inclusive and enjoyable for all. Stemming from our core values and initiating dialogue around our programs, we aim to empower everyone to share their individual voices and experiences. It’s with this openness that we are able to expand our view of who we are as individuals, and what we can do in our careers at Herschel.
At Herschel Supply, we are committed to fostering, cultivating, and preserving a culture of diversity, equity, and inclusion. Our goal is to build an inclusive culture that connects us to our customers and the communities around us while embracing and encouraging diversity in our employees’ age, colour, disability, ethnicity, gender identity or expression, sexual orientation, race, religion and other characteristics that make our employees unique.
What We Do
Founded in 2009 by brothers Jamie and Lyndon Cormack, Herschel Supply Co. adopted the name of the small town where three generations of their family were raised. Headquartered in Vancouver, Herschel Supply Co. designs and manufactures the finest quality backpacks, bags, travel goods, apparel and accessories for everyday explorers around the world
