Assistant Manager – Institutional Sales

About the Company

Dudhi Industries Pvt. Ltd. is engaged in the manufacturing and supply of building material, infrastructure, and composite-based products, including FRP/GFRP/SMC products, manhole covers, cable trays, fencing systems, gratings, drain channels, enclosures, and related industrial products.

Role Summary

We are looking for an experienced and result-oriented Assistant Manager – Corporate & Institutional Sales to develop business with large corporate clients, institutional buyers, retail chains, warehouses, logistics companies, industrial clients, hotels, hospitals, malls, builders, EPC contractors, architects, consultants, and facility management companies.

The role requires strong B2B sales experience, client relationship management, vendor registration, product approval, quotation follow-up, order conversion, payment collection, and regular field visits.

Key Responsibilities

1. Corporate & Institutional Business Development

• Identify and develop new business opportunities with corporate clients, institutional buyers, retail chains, logistics companies, warehouses, factories, hotels, hospitals, malls, and commercial establishments.
  
• Approach purchase heads, procurement teams, facility managers, project heads, architects, consultants, contractors, and decision-makers.
  
• Generate new leads through client visits, references, online research, project tracking, and market mapping.
  

2. Key Account Management

• Develop and maintain long-term relationships with corporate and institutional clients.
  
• Identify repeat business opportunities from existing customers and multi-location clients.
  
• Regularly follow up for new projects, replacement demand, maintenance requirements, and expansion plans.
  

3. Project Sales & Specification Selling

• Track upcoming projects in retail, warehousing, logistics, industrial, commercial, hospitality, healthcare, education, and infrastructure sectors.
  
• Coordinate with consultants, architects, EPC contractors, project teams, and facility teams for product approval.
  
• Ensure Dudhi products are included in BOQs, drawings, approved vendor lists, and technical specifications.
  

4. Vendor Registration & Empanelment

• Complete vendor registration with corporate clients, EPC companies, builders, developers, facility management companies, and institutional buyers.
  
• Submit required documents such as company profile, catalogues, GST details, MSME documents, test certificates, technical data sheets, compliance documents, and product samples.
  
• Follow up until vendor approval or preferred supplier status is achieved.
  

5. Sales Conversion & Order Management

• Prepare quotations, techno-commercial offers, pricing sheets, and product proposals.
  
• Negotiate pricing, payment terms, delivery timelines, and commercial terms.
  
• Convert leads and inquiries into confirmed orders.
  
• Coordinate internally with production, dispatch, accounts, and documentation teams for timely execution.
  

6. Client Visits & Site Coordination

• Conduct regular client meetings and site visits.
  
• Understand project requirements and recommend suitable products.
  
• Coordinate with site engineers, contractors, and purchase teams for product selection, delivery, and issue resolution.
  
• Provide feedback to management regarding client requirements and market trends.
  

7. Sales Targets & Reporting

• Achieve assigned monthly, quarterly, and annual sales targets.
  
• Maintain an updated sales pipeline with leads, quotations, follow-ups, meetings, orders, and payments.
  
• Submit daily/weekly reports as per company format.
  
• Update CRM or internal sales tracking systems regularly.
  

8. Payment Follow-up

• Ensure timely billing and payment collection as per agreed terms.
  
• Follow up for outstanding payments and coordinate with accounts for reconciliation.
  
• Minimize overdue payments and escalate delayed cases as per company policy.
  

9. Market Intelligence

• Track competitor pricing, product offerings, approvals, and client presence.
  
• Identify new customer segments, regions, and institutional opportunities.
  
• Share regular market feedback with the Sales Head.
  

Mandatory Eligibility Criteria

Strictly Required

1. Experience

• Minimum 5–8 years of experience in corporate sales, institutional sales, B2B sales, project sales, or key account sales.
  
• Experience should be in any of the following sectors:
  
• Building materials
  
• Construction products
  
• Infrastructure products
  
• Industrial products
  
• Utility products
  
• Facility-related products
  
• Candidate must have completed a minimum of 2 years of continuous service in the current organization or last organization.
  
• Candidate must have experience in field sales, client visits, quotation follow-up, negotiation, and order conversion.
  

2. Vehicle

• Candidate must own a personal four-wheeler.
  

3. Education

• Continuous regular education is mandatory.
  

Skills Required

• Strong B2B, corporate, institutional, or key account sales experience.
  
• Good understanding of project-based and specification-based selling.
  
• Strong communication, negotiation, and presentation skills.
  
• Ability to interact with procurement heads, facility managers, consultants, architects, project heads, and senior decision-makers.
  
• Strong follow-up discipline for quotations, orders, deliveries, and payments.
  
• Ability to work in a field-intensive and target-driven environment.
  
• Good reporting and CRM discipline.
  
• Willingness to travel for client meetings and site visits.