Assistant Manager, Campaign Strategy

Role Specific Information

Job Description

This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.
 

About the Role
As Assistant Manager, Campaign Strategy, you will support strategies for how Kohl’s uses content, channels and touchpoints to achieve goals, connect with audiences and create consistent and compelling marketing. This position will collect and synthesise competitive, culture and customer data to make informed decisions on how we approach integrated marketing campaigns.

What You’ll Do

• Build communication strategies and frameworks to guide how single ideas come to life

• Manage campaign touchpoints with all marketing partners, including media, channels and activations teams

• Proactively partner with teams to outline needs throughout the process and ensure timelines and deadlines are met

• Develop creative and activations briefs to guide partners on core campaign strategies

• Lead campaign performance reporting across touchpoints, partnering with analytics, insights and channel reporting

• Drives content for key initiatives such as localized marketing, and DE&I efforts

• Research best in class campaigns and marketing trends to advise on actions for future campaigns and inspiration

• Additional tasks may be assigned

What Skills You Have
Required

• 3+ years of marketing strategy or related experience

• Experience influencing change and developing strategy

• Ability to work creatively and analytically in a problem-solving environment

• Strong written and verbal communication skills

• Excellent cross-functional partner with the ability to ensure teams understand and follow campaign direction

Essential Functions
The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description from time to time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.

• Ability to perform the accountabilities listed in the “What You’ll Do” Section

• Ability to comply with dress code requirements

• Basic math and reading skills, legible handwriting, and basic computer operation

• Ability to maintain prompt and regular attendance and meet scheduling requirements as set by the company

• Ability to learn and comply with all company policies, procedures, standards and guidelines

• Ability to give direction and to receive, understand and proactively respond to direction from leadership and other company personnel

• Ability to work as part of a team and interact effectively and appropriately with others

• Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes

• Ability to satisfactorily complete company training programs

• Ability to use a personal computer for tasks such as communicating, preparing reports, etc.

• Ability to plan, prioritize and monitor activities across business units

• Ability to complete or oversee the completion of assigned projects in a timely manner