Assistant Manager, Broadcast Strategy

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0900, Wellsford, Auckland
In-Office
eCommerce • Retail
The Role

Role Specific Information

Job Description

This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.

About the Role
As Assistant Manager, Broadcast Strategy, you will lead the planning of Kohl’s video and radio advertising in close partnership with the Media, Product Strategy and Promotional Strategy teams.

What You’ll Do

  • Lead day-to-day development and maintenance of video plans and flowcharts in partnership with the Media team
  • Proactively gather product and promotional priorities for video content, considering balance across content
  • Update and maintain strategy documents with the latest details and proactively communicate updates to partners
  • Develop tactical creative assignments as needed
  • Demonstrate a balance of strategic understanding and attention to detail to implement best practices and drive thoughtful year-over-year optimization of content
  • Additional tasks may be assigned

What Skills You Have
Required

  • 3+ years of Broadcast Marketing, Marketing Strategy and/or Media experience

  • Proven ability to influence change and drive strategy

  • Ability to balance the big picture with strong attention to detail

  • Excellent written and verbal communication skills

  • Proven ability to work creatively and analytically in a problem-solving environment

  • Strong understanding of Media principles and best practices

  • Experience building presentations for leadership

Essential Functions

The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description from time to time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.

  • Ability to perform the accountabilities listed in the “What You’ll Do” Section

  • Ability to comply with dress code requirements

  • Basic math and reading skills, legible handwriting, and basic computer operation

  • Ability to maintain prompt and regular attendance and meet scheduling requirements as set by the company

  • Ability to learn and comply with all company policies, procedures, standards and guidelines

  • Ability to give direction and to receive, understand and proactively respond to direction from leadership and other company personnel

  • Ability to work as part of a team and interact effectively and appropriately with others

  • Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes

  • Ability to satisfactorily complete company training programs

  • Ability to use a personal computer for tasks such as communicating, preparing reports, etc.

  • Ability to plan, prioritize and monitor activities across business units

  • Ability to complete or oversee the completion of assigned projects in a timely manner

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The Company
HQ: Menomonee Falls, WI
0 Employees
Year Founded: 1962

What We Do

Kohl’s is a leading omnichannel retailer with more than 1,100 stores in 49 states

Kohl's business is built on a solid foundation of more than 65 million customers, an unmatched brand portfolio, industry-leading loyalty and Kohl's Card programs, a convenient and accessible nationwide store footprint, and large digital business on Kohls.com and the Kohl's mobile app.

Our Vision:
- The retailer of choice for the active and casual lifestyle
- Destination for active and casual lifestyle as well as beauty for the entire family — from the most trusted brands,
always delivering quality and discovery
- Leading with loyalty and value through best-in-class rewards programs
- Differentiated omnichannel experience — easy and inviting, no matter how our customer wants to shop

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