Amazon PPC Manager (Europe)

Reposted 4 Days Ago
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Tallinn, Harju maakond
In-Office
Mid level
Sports • Wearables • Manufacturing
The Role
The Amazon PPC Manager is responsible for developing keyword strategies, launching PPC campaigns, optimizing performance, managing budgets, and analyzing results to enhance Selkirk Sport's Amazon advertising presence.
Summary Generated by Built In

About Selkirk Sport

At Selkirk Sport, we’re passionate about pushing the boundaries of pickleball innovation. Our mission is to Fuel the Pickleball Obsession by creating the sport’s premier products and ecosystem. As a leading global brand in premium pickleball equipment, we’re expanding our international presence and seeking top-tier talent to support our growth in the U.S. and abroad.

We pride ourselves on a culture of excellence, collaboration, and continuous improvement. Selkirk applies first-principles thinking to design scalable, process-driven systems that create lasting operational advantage.

Join the Fastest-Growing Pickleball Brand as Our Amazon PPC Manager

Selkirk Sport, a leading innovator in the pickleball industry, is seeking a results-driven Amazon PPC Manager to elevate our presence on the world’s largest e-commerce platform. If you're passionate about data-driven advertising, thrive in a high-growth environment, and are eager to make a direct impact on a premium sports brand, we want to hear from you. This is your opportunity to shape and scale a high-performing Amazon advertising strategy that reaches millions of players and fans.

Key Responsibilities:

  • Keyword Strategy Development: Conduct in-depth keyword research to uncover high-intent, high-volume search terms for targeting across campaigns.
  • Campaign Setup & Launch: Build, launch, and manage Amazon PPC, DSP and Creator Connections campaigns, aligned with business goals and performance benchmarks.
  • Bid & Budget Management: Monitor bids and pacing to maximize performance and return on ad spend, while staying within allocated budgets.
  • Campaign Optimization: Analyze performance data and proactively refine targeting, bids, placements, and ad creatives to improve efficiency and outcomes.
  • Performance Analysis & Reporting: Track KPIs (ACOS, ROAS, CTR, CVR, etc.), uncover trends, and deliver actionable insights in clear reports for the internal team.
  • A/B Testing & Experimentation Run structured tests to compare ad elements and apply learnings to refine campaign strategy.
  • Budget Management: Manage campaign budgets with precision, ensuring spend aligns with overall business objectives and seasonal targets.
  • Competitive Intelligence: Research and evaluate competitor ad strategies to identify threats, gaps, and high-potential opportunities.
  • Platform & Industry Awareness: Stay up to date with changes in Amazon’s ad ecosystem, emerging formats, and PPC trends to maintain a competitive edge.

Qualifications:

  • 2–4 years of hands-on PPC experience - ideally with Amazon Ads and/or Google Ads(willing to train the right candidate on Amazon specifics).
  • Strong understanding of performance marketing principles, including bidding strategies, audience segmentation, conversion tracking, and funnel optimization.
  • Proven ability to manage medium to large ad budgets effectively, balancing efficiency with growth objectives.
  • Comfortable navigating campaign management platforms (e.g., Amazon Ads Console, Google Ads Manager, or similar), and adapting quickly to new tools and dashboards.
  • Highly analytical — able to interpret campaign data, spot trends, and turn insights into clear, data-backed actions.
  • Skilled with Excel/Google Sheets, and familiar with reporting platforms or performance dashboards.
  • Clear communicator and structured thinker — capable of explaining strategies and collaborating with creative and product teams.

You will stand out if you write motivation letter with accomplishments and/or product launches from work

What We Offer:
  • Opportunity to work with a fast-growing, industry-leading international brand, in a dynamic, innovative, and supportive work environment
  • Hybrid or Remote  work model from Europe.
  • Well-being: Weekly Team Lunches, monthly sports allowance/private health insurance, and mental health support and 6 paid wellness/ health days
  • Work-life balance: You will receive paid time off for your birthday and you are granted one Friday off per quarter (four per year) to rest, reset and  recharge.
  • Professional development and learning opportunities

Top Skills

Amazon Ppc
Excel
Google Ads
Google Sheets
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The Company
HQ: Coeur d'Alene, Idaho
90 Employees
Year Founded: 2014

What We Do

Selkirk Sport is a leading pickleball equipment brand

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