WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.
- Adobe Campaign implementation: Strong hands-on experience with Adobe Campaign Classic or Adobe Campaign Standard, including campaign management, technical and marketing workflows,delivery management, schemas, resources, personalization blocks, typology rules, campaign templates, input forms, landing pages, and subscriptions.
- Campaign channels and delivery: Experience delivering campaigns across email, push, SMS, and direct mail, including channel configuration, delivery setup, tracking, recurring deliveries, triggered deliveries, transactional messaging, throughput, throttling, and deliverability management.
- Workflow design: Strong command of Adobe Campaign workflow activities such as query, union, intersection, split, enrichment, deduplication, reconciliation, update or insert data, JavaScript code activities, branching, testing logic, and scheduling.
- Personalization and testing: Hands-on experience with personalization fields, content blocks, dynamic and conditional content, personalization scripts, links, mirror pages, seed addresses, proofs, and A/B testing.
- APIs and integrations: Experience building and consuming REST and SOAP APIs, working with JSON and XML payloads, OAuth and authentication patterns, webhooks, Adobe Campaign APIs, and testing tools such as Postman.
- SQL and data engineering: Strong SQL skills, including joins, aggregates, filters, keys, indexes, and performance tuning. Hands-on experience designing, building, and optimizing data ingestion, transformation, and ETL pipelines.
- Programming fundamentals: Proficiency in Python and JavaScript, with working knowledge of HTML and CSS.
- Data modelling: Ability to design relational schemas, normalize data models, and structure marketing databases for multi-channel campaign use cases.
- Customer communication: Strong communication skills with the ability to interact independently with customers, explain technical concepts clearly, and align.
What we can offer you
Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.
Our culture thrives on our core values, designed for impact-driven individuals: Heart, Brains and Courage.
We lead with Heart, fostering empathy and trust where genuine connections and human-centric work flourish.
We empower your Brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges.
And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships – all united by our agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click "Submit Application", this will send any information you add below to WPP (VML/WPP Enterprise Solutions). Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
Skills Required
- Hands-on experience with Adobe Campaign Classic or Adobe Campaign Standard implementation, campaign management, workflows, delivery management, schemas, personalization, templates, forms, landing pages, and subscriptions
- Experience delivering email, push, SMS, and direct mail campaigns, including configuration, tracking, recurring and triggered deliveries, transactional messaging, throttling, and deliverability
- Strong command of Adobe Campaign workflow activities, including querying, joins, splits, enrichment, deduplication, reconciliation, data updates, JavaScript activities, testing, and scheduling
- Hands-on experience with personalization fields, content blocks, dynamic content, scripting, links, mirror pages, seed addresses, proofs, and A/B testing
- Experience building and consuming REST and SOAP APIs, handling JSON and XML payloads, OAuth, authentication, webhooks, Adobe Campaign APIs, and Postman
- Strong SQL skills, including joins, aggregates, filtering, keys, indexes, and performance tuning
- Experience designing, building, and optimizing data ingestion, transformation, and ETL pipelines
- Proficiency in Python and JavaScript, with working knowledge of HTML and CSS
- Ability to design relational schemas, normalize data models, and structure marketing databases for multi-channel campaigns
- Strong communication skills and ability to interact independently with customers, explain technical concepts, and align requirements
What We Do
VML Enterprise Solutions is VML's technology and transformation unit that unites the agency's technology and data groups to deliver consulting, engineering, data, automation and platform services. It supports global brands with AI-enabled solutions, commerce and customer experience transformation, and scalable platform delivery through integrated consulting and technology capabilities.
