AI Product Marketing Manager - Vice President

Job Description
The Chief Data & Analytics Office (CDAO) at JPMorganChase is responsible for accelerating the firm's data and analytics journey. This includes ensuring the quality, integrity, and security of the company's data, as well as leveraging this data to generate insights and drive decision-making. The CDAO is also responsible for developing and implementing solutions that support the firm's commercial goals by harnessing artificial intelligence and machine learning technologies to develop new products, improve productivity, and enhance risk management effectively and responsibly.
As a Vice President of Product Marketing within the AI Solutions and Business Enablement team, you will be instrumental in advancing the dynamic projects of the LLM Suite team. We seek an individual who has strong experience in video and content creation, coupled with a deep interest in GenAI and finance. In this role, you will be responsible for creating a high volume of marketing content, including videos, articles, and newsletters, that aligns with our business priorities. You should have a deep knowledge of Content Management Systems (CMS) platforms, namely Adobe Experience Manager, as you will be tasked with updating and maintaining our websites effectively.
Job responsibilities

• Craft compelling messaging and content strategies that resonate with internal stakeholders and business units
• Lead the strategy and execution of internal community campaigns to enhance adoption, engagement, and awareness of the LLM Suite within the organization through owned and operated channels
• Manage internal communication channels to maximize reach and impact, ensuring all employees understand and are excited about the digital products and their use cases
• Write, edit, and contribute to the design and launch of direct marketing campaigns (email), digital channels (web, online advertising, social media), global and regional marketing materials, and product videos/interactive help guides
• Collaborate with Data and AI leads, tech teams, and business leaders to ensure cohesive and effective marketing plans and results
• Conduct educational sessions and workshops to accelerate the development and adoption of digital products within the firm

Required qualifications, capabilities, and skills

• Bachelor's degree in Business, Marketing, Advertising, Communications, or a related field
• 6+ years' experience of marketing SaaS, digital products, or technological solutions
• Proficiency with Content Management Systems (CMS), such as Adobe Experience Management (AEM)
• Exceptional written and verbal communication skills, with the ability to create clear, persuasive, and detailed marketing materials and presentations for an internal audience
• Proven ability to lead marketing initiatives and work collaboratively across diverse teams within a large organization

Preferred qualifications, capabilities, and skills

• Graduate degree in Business, Marketing, Advertising, Communications, or a related field with proven marketing experience in financial services
• Digital-first marketing approach with experience in promoting e-commerce platforms
• Strong project and time management skills for handling multiple projects concurrently end-to-end
• Detail-oriented, data-driven, and brand focused execution
• Excellent oral communication, presentation, and influencing skills
• Ability to collaborate globally with business colleagues and execute marketing plans
• Passionate about digital marketing trends, social media, and GenAI products

About Us
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
About the Team
Our professionals in our Corporate Functions cover a diverse range of areas from finance and risk to human resources and marketing. Our corporate teams are an essential part of our company, ensuring that we're setting our businesses, clients, customers and employees up for success.