The Role
Design, build, and deploy scalable AI/ML systems for media monitoring, sentiment analysis, content classification, predictive modeling, recommendation engines, and real-time dashboards. Lead R&D pilots, integrate models into production and APIs, automate metadata and moderation workflows, and translate AI insights for cross-functional teams and clients.
Summary Generated by Built In
Job Summary
Responsibilities and Duties
Requirements
The AI & Data Specialist will lead the development and optimization of AI-driven tools to generate deep media insights and enhance audience understanding. This role focuses on building and refining sentiment analysis capabilities, creating predictive models for content performance, and delivering real-time analytics to support strategic media decisions. Key responsibilities include implementing machine learning solutions for trend forecasting, automating content workflows such as tagging and moderation, and designing intuitive dashboards tailored for broadcasters, OTT platforms, and advertisers. The specialist will also explore innovative approaches in NLP and media AI, ensuring the organization remains at the forefront of industry trends through continuous R&D and technological adaptation.
- Develop and deploy intelligent, scalable AI/ML systems that
support media monitoring, sentiment analysis, and audience behavior modeling.
- Build end-to-end machine learning workflows for structured
and unstructured data, including text, video, and social content.
- Ensure scalability, security, and performance of deployed
models across different platforms (broadcasting, OTT, digital).
- Build and train NLP models to extract sentiment and
emotional tone from media content, viewer feedback, and social media posts.
- Develop predictive algorithms that evaluate and forecast
content performance, audience engagement, and campaign impact.
- Fine-tune models based on labeled data and feedback loops to
improve accuracy over time.
- Implement automation tools for real-time content tagging,
moderation, and classification using computer vision and NLP techniques.
- Design intelligent recommendation systems and
personalization engines based on viewer behavior, content metadata, and
interaction patterns.
- Enable smart metadata generation for improved content
indexing, discoverability, and searchability.
- Build and maintain interactive, real-time dashboards to
present AI insights to internal teams and clients in a clear, actionable
format.
- Develop data visualizations that simplify complex data
outputs, allowing stakeholders to interpret sentiment shifts, campaign ROI, and
content trends.
- Integrate dashboards with data pipelines and APIs to ensure
seamless data refresh and accuracy.
- Stay abreast of the latest advancements in AI, ML, NLP, and
computer vision, evaluating their relevance for media applications.
- Lead proof-of-concept projects and experimental pilots to
test new tools, libraries, and models.
- Contribute to the company’s R&D strategy by proposing
and implementing innovative AI-based solutions.
- Work closely with Product, Content, Strategy, and Marketing
teams to translate business goals into AI-driven solutions.
- Provide technical support for data interpretation, ensuring
that non-technical stakeholders understand AI-generated insights.
- Participate in cross-departmental planning sessions to align
data strategies with overall media objectives.
Requirements
- 3–5 years of hands-on experience in AI, natural language
processing (NLP), and data analytics within media, broadcast, or content-driven
environments.
- Proven track record of building, training, and deploying
machine learning models for applications such as sentiment analysis, content
classification, and trend forecasting.
- Strong programming skills in Python, with the ability to
write clean, efficient, and maintainable code.
- Proficiency in ML/NLP frameworks and libraries such as
TensorFlow, PyTorch, spaCy, Scikit-learn, or Hugging Face Transformers.
- Solid understanding of media data types (text, audio, video)
and their processing workflows, especially in multimedia or social media
contexts.
- Hands-on experience with data visualization tools such as
Power BI, Tableau, or Python-based libraries like Plotly, Dash, or Streamlit.
- Ability to convert raw data outputs into actionable,
easy-to-understand visual reports and dashboards tailored for business users.
- Experience working with cloud platforms such as Google Cloud
Platform (GCP), Amazon Web Services (AWS), or Microsoft Azure.
- Capable of building and integrating APIs, and deploying ML
models into production environments or operational workflows.
- Strong analytical thinking with the ability to connect data
science outcomes to business strategy and media performance.
- Effective communication skills for working with technical
and non-technical teams across departments.
- Demonstrated initiative in applying AI solutions to
real-world media challenges, with a focus on continuous improvement and
innovation.
- Fluency in English is required.
- Proficiency in Arabic is a strong advantage.
- Knowledge of Turkish is preferred.
Skills Required
- 3-5 years of hands-on experience in AI, NLP, and data analytics within media or content-driven environments
- Proven experience building, training, and deploying machine learning models for sentiment analysis, content classification, and trend forecasting
- Strong programming skills in Python
- Proficiency with ML/NLP frameworks: TensorFlow, PyTorch, spaCy, Scikit-learn, Hugging Face Transformers
- Practical experience processing multimedia data types (text, audio, video) and applying computer vision and NLP techniques
- Experience with data visualization tools (Power BI, Tableau, Plotly, Dash, Streamlit) and building interactive dashboards
- Experience with cloud platforms (GCP, AWS, Azure) and deploying ML models into production, including API integration
- Ability to translate AI outputs into actionable insights and communicate with technical and non-technical stakeholders
- Fluency in English
- Proficiency in Arabic
- Knowledge of Turkish
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The Company
What We Do
ID8 Media Solutions is a strategic communications, creative, and AI intelligence agency within The 8 Group. It helps organizations strengthen corporate communication, brand positioning, and reputation through integrated creative services, data-driven insights, AI and cloud technologies, digital marketing, public relations, events, platform development, analytics, and immersive storytelling. The company serves enterprises and institutions seeking clearer narratives, innovation, audience engagement, and measurable growth.







