AI Creative Marketing Specialist

Posted 3 Days Ago
Be an Early Applicant
Burbank, CA, USA
In-Office
70K-90K Annually
Mid level
Professional Services
The Role
Creates AI-driven social media content and advertising creative, including videos, graphics, captions, voiceovers, and music. Develops repeatable AI workflows, prompt libraries, and creative variations for testing. Translates attorney expertise and case wins into compliant content, collaborates with media buying and content teams, uses performance insights to improve campaigns, and evaluates emerging AI tools. The role requires strong short-form video, copywriting, design, editing, and rapid iteration skills.
Summary Generated by Built In

Location: Burbank, CA
Employment Type: Full-Time, In-Office
Compensation: $70,000 - $90,000 annually

About Us

Block Law is a fast-growing personal injury law firm based in Burbank, California. We approach marketing with a growth mindset and are always looking for new ways to create better content, move faster, and connect with our audience.

Our culture is built around five core values: Vibrant Culture, Teamwork, Relentless Pursuit of Excellence, Dependability, and Exemplary Service. These values guide how we support our clients, collaborate with one another, and approach our work every day.

The Role

We're hiring an AI Creative Marketing Specialist to create content and ad creative with AI at the center of every step.

This isn't a traditional marketing role with a few AI tools on the side. You'll use AI to brainstorm, draft, generate, edit, and iterate, helping us produce more high-quality creative efficiently and consistently.

You'll report directly to the Marketing Director and work alongside our content creators to develop engaging social content and advertising creative across our digital platforms.

What You'll Do
  • Create social content, including short-form video, graphics, carousels, and captions, for Instagram, TikTok, Facebook, and YouTube.
  • Produce ad creative for Meta and Google campaigns, including multiple variations for testing.
  • Generate AI video, images, voiceovers, and music using platforms such as Artlist, Higgsfield, Runway, Kling, Midjourney, HeyGen, and similar tools.
  • Use AI tools to edit video, refine visuals, write copy, develop creative concepts, and speed up production.
  • Turn attorney expertise and case wins into compelling, compliant content.
  • Build repeatable AI workflows and prompt libraries that help the marketing team produce content more efficiently.
  • Work with our media buyer to use performance data and creative insights to improve future content and advertising.
  • Stay up to date on new AI tools and identify which platforms and capabilities are worth bringing into the team's workflow.

Requirements
  • 2–4 years of marketing, content, or creative experience.
  • An AI-native mindset and strong familiarity with using AI throughout the creative process.
  • A portfolio showing real work you've created with AI, along with the ability to explain your process.
  • Hands-on experience generating video and images with AI platforms such as Artlist, Higgsfield, Runway, Kling, Midjourney, HeyGen, or similar tools.
  • Fluency with AI writing and ideation tools such as Claude and ChatGPT.
  • Video editing skills in CapCut, Adobe Premiere Pro, or similar software, with the ability to polish and assemble AI-generated assets.
  • Strong short-form video instincts, including hooks, pacing, storytelling, and trends.
  • Strong copywriting skills and a good eye for design.
  • Comfort working with fast feedback, quick iteration, and a high volume of creative output.
Bonus Points
  • Legal, healthcare, or other regulated-industry marketing experience.
  • Familiarity with attorney advertising rules.
  • Experience with HubSpot, ClickUp, Zapier, or similar platforms.
  • Spanish or additional language skills.

Benefits
  • 401(k) retirement program.
  • 9 paid firm holidays annually.
  • Career growth and advancement opportunities.
  • Staff events and company activities.
  • Stocked kitchen and snacks.
  • Opportunity to work hands-on with emerging AI and creative technologies.
Apply Today

If you're passionate about using AI to create compelling content and advertising creative and want to work in a fast-paced environment where experimentation is encouraged, we'd love to hear from you.

Block Law is an equal opportunity employer and values diversity in the workplace. We encourage qualified candidates from all backgrounds to apply.

Skills Required

  • 2-4 years of marketing, content, or creative experience
  • AI-native mindset and strong familiarity with using AI throughout the creative process
  • Portfolio demonstrating real work created with AI, with the ability to explain the process
  • Hands-on experience generating video and images with AI platforms such as Artlist, Higgsfield, Runway, Kling, Midjourney, HeyGen, or similar tools
  • Fluency with AI writing and ideation tools such as Claude and ChatGPT
  • Video editing skills in CapCut, Adobe Premiere Pro, or similar software
  • Strong short-form video instincts, including hooks, pacing, storytelling, and trends
  • Strong copywriting skills and a good eye for design
  • Comfort working with fast feedback, quick iteration, and high-volume creative output
  • Legal, healthcare, or other regulated-industry marketing experience
  • Familiarity with attorney advertising rules
  • Experience with HubSpot, ClickUp, Zapier, or similar platforms
  • Spanish or additional language skills
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The Company

What We Do

Block LLP is a personal injury law firm dedicated to achieving justice for clients. They offer a client-centered approach with experienced trial attorneys advocating for individuals in Southern California.

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