AI Content Creation

Posted 2 Days Ago
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Houston, TX, USA
In-Office
42K-42K Annually
Mid level
Events • Travel • Hospitality
The Role
Lead AI-assisted content strategy using generative tools to produce tour scripts, marketing copy, web pages, and visual assets. Build prompts, collaborate with operations and marketing, and iterate generative workflows to maintain brand voice and optimize creative output.
Summary Generated by Built In
Title: AI Creative Specialist (Generative AI & Content Design)

Company: US Ghost Adventures & Tourismo
Job Type: Full-Time
Department: Creative Team
Salary: $42,000 / year + insurance + PTO + sick + holiday 
Location: Remote from home

At Tourismo, we craft unforgettable experiences, from historic walking tours to thrilling ghost tours and pub crawls, haunted bed & breakfasts, immersive Urban Wine Walks to thrilling Pirate Expeditions.
We are a start up that has been around 7 years but is rapidly growing to the point we're now in 300 cities around the country.  We recently created a brand-new Creative Team to redefine how we connect with our guests. We are seeking an innovative AI Creative Specialist to pioneer the use of Artificial Intelligence in our content creation process and help shape the future of tourism marketing.

This Position:

Are you a creative visionary who speaks the language of AI? In this newly created role, you will be the driving force behind our AI-assisted content strategy. You will utilize cutting-edge Generative AI tools to produce a vast array of multimedia content: everything from captivating tour scripts and marketing copy to visually stunning graphic designs and web pages. Working closely with our Creative and Marketing Development departments, you will ensure our brand stands out in a competitive tourism landscape.

Key Responsibilities
  • Graphic & Visual Design: Engineer precise prompts using advanced AI image generators (i.e. Midjourney, DALL-E, Imagen) to create high-quality graphics, promotional assets, and social media visuals.
  • Webpage & Digital Content Creation: Assist in the rapid generation and optimization of visually appealing landing pages and web content using AI design assistants.
  • AI-Powered Copywriting & Scripting: Leverage enterprise AI platforms (such as Gemini Enterprise) to draft, edit, and refine engaging tour scripts, website copy, and compelling marketing collateral.
  • Creative Collaboration: Partner seamlessly with our tour operations team and marketing team to ensure all AI-generated content aligns perfectly with company's brand voice, narrative style guides, and cultural sensitivity guidelines.
  • Innovation & Best Practices: Stay at the forefront of AI technology. Continuously test, refine, and implement new generative workflows and prompt engineering techniques to improve the efficiency and quality of our creative output.
Qualifications
  • Creative Background: Proven experience in content creation, copywriting, graphic design, or a related creative marketing field.
  • AI Proficiency: Hands-on experience and a strong working knowledge of Generative AI tools (e.g., Gemini, ChatGPT, Midjourney, Adobe Firefly) with demonstrable prompt engineering skills.
  • Portfolio: A strong portfolio showcasing a diverse mix of written content and visual design. (Please explicitly highlight examples of AI-assisted work).
  • Industry Passion: A genuine interest in the tourism, travel, and hospitality industry.
  • Agility: Ability to thrive in a fast-paced, startup-like environment as a founding member of a new team.
Why Join Tourismo?
  • Hands-on access to cutting-edge AI tools and platforms.
  • Competitive salary and comprehensive benefits package.
  • Opportunity to directly shape the stories and experiences of thousands of travelers.

To Apply:
Please submit your resume along with a link to your portfolio. Important: In your application, please include a brief description of your favorite AI tool and how you have used it in a creative project.

Skills Required

  • Proven experience in content creation, copywriting, graphic design, or related creative marketing field.
  • Hands-on experience and strong working knowledge of Generative AI tools (e.g., Gemini, ChatGPT, Midjourney, Adobe Firefly) with prompt engineering skills.
  • Portfolio showcasing written content and visual design with explicit examples of AI-assisted work.
  • Genuine interest in the tourism, travel, and hospitality industry.
  • Ability to thrive in a fast-paced, startup environment and collaborate across teams.
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The Company
246 Employees
Year Founded: 2019

What We Do

US Ghost Adventures is a mission-driven organization that provides entertaining, historic, and authentic ghost tours across the most haunted cities in the United States. The company aims to deliver fun and honest accounts of real hauntings based on historical research. In addition to walking tours, they offer overnight stays at infamous haunted properties and sell spooky novelty goods and ghost-hunting equipment.

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