There has never been a more exciting time to join the world of mobility! The automotive industry will change fundamentally by 2030: electric drive and fully-networked transportation with autonomous drive will determine how we move around in future. With the Group strategy “NEW AUTO – Mobility for Generations to Come”, the Volkswagen Group is a significant driver of this transformation.
Volkswagen Group Ireland (VGIE) is wholly owned by Volkswagen AG, the largest automotive company in the world with many of the most iconic automotive brands. In Ireland, we are the national sales company of six brands - Volkswagen, Audi, Skoda, SEAT, CUPRA and Volkswagen Commercial Vehicles. Our combined share of the Irish automotive market is 25%.
Audi, the number one premium automotive brand in Ireland, is looking to recruit a talented Marketing Programmes & Business Support Executive, who will be central to the roll out of an expanding range of class leading aftersales products and services. Reporting into the Head of Aftersales, the Aftersales Marketing Programmes & Business Support Executive will be responsible for growing the programmes and products offered to Audi customers with a focus in the Aftersales arena. Innovation is a central element of the role and is crucial to achieving our goal of being: Consistently customer, Consistently connected, Consistently Audi. A top priority is to ensure that our aftersales products are priced, positioned and marketed to maximise sales and profit opportunities in the respective age segments & the wider market.
Key responsibilities:
- Responsible for the overall Audi Aftersales Marketing Plan that considers the varying age segments of the Audi car parc including but not limited to: Fixed Price Service Offers, Service Plans, Extended Warranties and Accessories.
- In conjunction with digital colleagues, maintain and further develop multiple online e-commerce and digital platforms to ensure Audi deliver a market leading online presence.
- Develop and Manage sales programmes for specific products.
- Develop and maintain traditional and digital Point of Sale to ensure consistent customer communication.
- Work with Volkswagen Financial Services and other stake holders to deliver online Service Plan infrastructure to meet the future needs of our customers.
- Work with internal and external stakeholders in deploying new aftersales tools which add value to the customer, the retailer and retailer employees.
- Provide regular KPI reporting to Audi AG and other stakeholders of business performance and lead conversion.
- Develop local marketing plans, in conjunction with Dealer Network, to improve aftersales car parc penetration and retention.
This Position requires the following skills/competencies:
- Self-starter who is comfortable working both on their own and as part of a team
- Relevant 3rd level degree qualification and experience
- Strong commercial awareness with a high level of strategic thinking
- Numerical and analytical with demonstrable attention to detail
- Adept in the use of Microsoft Office (Excel and PowerPoint in particular)
- Excellent communication, written, verbal, interpersonal and presentation skills
- Strong negotiation skills with an ability to influence management
- Strong organisation skills with an ability to work under pressure and meet conflicting deadlines
- Full Driver’s license
#HybridWorking
Fair Processing Notice
Where your application relates to a role at Volkswagen Group Ireland Limited (‘VGIE’), VGIE will be the data controller in that regard, and your personal data will be processed for the purposes of your job application. Your personal data is processed in line with VGIE’s legitimate business interests as a data controller, as the lawful basis. Where you have applied for a role with a dealer, that dealer will be the data controller in respect of your application. Your personal data will only be held for a period of 60 days, once a decision has been made on your application. VGIE is an equal opportunities employer and does not discriminate against race, gender identity or expression, age, colour, marital status, religion, sexual orientation, genetic information, or any other characteristic protected by applicable laws, and regulations. You have a number of rights as a data subject – to exercise them e-mail [email protected]. For all further information on how your personal data is processed, read our Candidate Privacy Notice.
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What We Do
The Volkswagen Group with its headquarters in Wolfsburg is one of the world’s leading automobile manufacturers and the largest carmaker in Europe. The Group is made up of ten brands from seven European countries: Volkswagen, Volkswagen Nutzfahrzeuge, ŠKODA, SEAT, CUPRA, Audi, Lamborghini, Bentley, Porsche and Ducati. Our group sells vehicles in 153 countries and operates 114 production plants worldwide. Each working day, around 675,000 employees worldwide produce cars, are involved in vehicle-related services or work in the other fields of business. Our goal is to make mobility sustainable for us and for future generations. Our promise: With electric drive, digital networking and autonomous driving, we make the automobile clean, quiet, intelligent and safe. At the same time, our core product becomes even more emotional and offers a completely new driving experience. It is also becoming part of the solution when it comes to climate and environmental protection. In this way, the car can continue to be a cornerstone of contemporary, individual and affordable mobility in the future. #Shapingmobility Imprint & Legal: http://vw.de/legal-notice DAT: http://vw.de/dat
