AEO Strategist

Goodie helps leading brands win AI search. As billions of people use ChatGPT, Perplexity, Gemini, and other AI systems to discover products and make buying decisions, brands need a way to understand and influence how they’re represented.

Goodie gives teams a full AI control plane: real-time visibility into how AI models speak about their brand and products, how competitors show up, and an optimization engine to improve visibility and performance. This category didn’t exist two years ago – we were early, and we’re defining it.

We’re backed by strong investors, trusted by category-leading customers, and scaling fast. We’re hiring curious, ambitious builders to help shape the future of AI search.

What we're looking for:

You're the AEO expert on a portfolio of enterprise and scale-up clients. You figure out why a brand does or doesn't show up in ChatGPT, Perplexity, Gemini, and AI Overviews, build the strategy to change it, and see it through to shipped work and measurable movement.

The work isn't advisory from a distance. Your recommendations are specific enough that a client's dev or agency team can ship them next sprint. AEO isn't SEO 2.0, it's a new discipline, and the clients who hired us are looking at you to tell them what to do.

What you'll do:

Diagnose

• Run AEO audits: visibility baseline, prompt set design, and competitive benchmarking across LLMs and AI search surfaces.

• Read citation patterns, source types, and competitor behavior across ChatGPT, Perplexity, Gemini, and AI Overviews, and turn that into a point of view.

• Audit the technical foundation yourself: schema, llms.txt, crawlability and AI crawler access, entity structure, and content structure.

Build the strategy

• Build AEO strategies that maximize visibility across LLMs and AI search surfaces, and deliver the audit, strategy deck, and roadmap that go with them.

• Make concrete technical recommendations, prioritized by impact and effort, so a client's dev or agency team can actually ship them.

• Recommend the content and earned-media moves that drive citations: which pages to create or restructure, and which third-party sources matter.

Deliver and measure

• Work alongside client teams through implementation and track what actually ships.

• Measure impact, separating real movement from LLM noise, and tie results back to the client's business objectives.

• Present to executives, marketers, and technical teams, often in the same room, without losing either audience.

Build the practice

• Run experiments as models and AI surfaces change, and share what you learn.

• Turn what you learn across accounts into frameworks the rest of the team runs.

• Partner with Customer Success on account health and renewals, with Product on what the platform should measure next, and with Business Development on pitches and case studies.

What you have:

• 4+ years in SEO, technical SEO, content strategy, or search marketing, agency or in-house, with real client-facing ownership of strategy.

• Hands-on technical depth: structured data, crawling and indexing, site architecture, and entity SEO. You can run the audit yourself, not just read one.

• Strategies you built that moved measurable results, and a clear explanation of what drove the movement.

• Comfort with data: large sets of prompts, citations, and rankings in spreadsheets or BI tools, and the judgment to find the signal.

• Fluency in both registers, technical (structured data, AI crawlers, entity SEO) and strategic (brand narrative, growth), and the judgment to know which one the moment calls for.

• Composure in high-stakes conversations, including the ones where you push back on a client's plan, and real curiosity about how AI systems retrieve, rank, and cite information.

Bonus / nice-to-haves:

• Direct AEO/GEO experience.

• SQL, Python, or scripting for analysis.

• Digital PR or earned-media experience.

• Startup background.

• Experience supporting accounts across multiple time zones.

Benefits & Perks Of Becoming a Goodie:

• Earn More, Together: Base Pay + Equity

• Health First: Premium Medical, Dental & Vision Coverage

• Flex Work Environment: Hybrid at HQ and Remote Globally

• Set Up Shop: Home Office Stipend

• Recharge Anytime: Unlimited PTO Plan

• Family First: Paid Parental Leave Plan

• Secure Your Future: 401(k) Plan with Employer Matching

• Level Up: Mentorship & Career Growth Support

• Always Be Learning: Access to Top-tier Resources & Industry Experts

• Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)

• Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans

• Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours

• Grow With Us: Endless Opportunities to Lead & Succeed

• Keep on Shining: Ongoing Employee Development Programs

EEO & Compensation Transparency:

Goodie AI is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. Goodie AI complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is an OTE of $90,000-$110,000.

At Goodie AI, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, Goodie AI is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.

BEWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious activity by persons that are posing as Goodie team members, recruiters, and HR employees. Our team will contact you regarding job opportunities from email addresses ending in @nogood.io or @higoodie.com. Additionally, we do utilize our ATS- Ashby- to help us schedule initial screening calls. Job seeking is hard- we’re sorry that scammers have added this element to your search for something new. Stay vigilant out there!