AEO/SEO Content Writer

Posted Yesterday
Hiring Remotely in United States
Remote
95K-150K Annually
Senior level
Fintech
The Role
Write and optimize SEO/AEO blog posts and landing pages for OnePay’s fintech products. Translate keyword research and search intent into clear, conversion-focused content, collaborate with SEO, growth, Legal, and Compliance teams, and refresh content based on analytics, search performance, product changes, and regulations.
Summary Generated by Built In
About OnePay

OnePay is the consumer fintech trusted by millions of Americans to make money better.

Our financial system is broken. High fees, low rates, and too few ways to actually grow your money. We’re fixing it. And we’re moving fast.

We’re an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, point-of-sale lending, investing, and crypto in one place. We also partner with employers, HCM providers, gig platforms, and others to deliver embedded financial services to millions of employees and frontline workers.

We’re backed by Walmart, the world’s largest retailer, and Ribbit Capital, one of fintech’s most respected investors, giving us rare scale, distribution, and the opportunity to build something truly category-defining.

But what really sets OnePay apart is how we move. Our customers don’t have time to wait… and neither do we. This place moves fast, and we’re looking for people who are:

  • Ready to run

  • Hungry and driven by urgency

  • Exceptional at what they do, with low ego

  • Comfortable operating in motion

The Role

As an AEO/SEO Content Writer at OnePay, you’ll own the words behind our blog and landing pages, turning banking, credit building, investing, and rewards into content that’s clear, accurate, and impossible to bounce from, and that ranks.

This isn’t “write and publish.” You’ll work from keyword and search-intent research, move through a regulated-industry editorial process, and keep iterating based on what performs. You’ll work alongside our in-house SEO Lead and external SEO agency, turning their research and strategy into copy that’s ready to publish and built to win.

If you’ve written for a bank, fintech, or other regulated financial brand and know how to balance compliance, clarity, and conversion, this is your role. You will:

  • Write blog posts and landing page copy for OnePay’s core products: banking, credit building, credit cards, investing, crypto, and rewards

  • Turn keyword research and search-intent briefs into sharp outlines, then into polished, published copy

  • Build landing pages that convert, with clear value props, scannable structure, and calls to action people click

  • Partner with SEO and growth to spot content gaps and prioritize topics by traffic and business impact

  • Work with Legal and Compliance so every piece is accurate and properly reviewed before it goes live

  • Shape and evolve the OnePay voice: approachable, plain-spoken, never jargon-heavy, even when the topic is technical

  • Refresh existing content as search performance, products, and regulations change

  • Dig into analytics and SEO tools, then use what you learn to make the next brief better

You Bring
  • 5+ years as an SEO or content writer, with a published portfolio that performs in search

  • Experience writing for a fintech, bank, credit union, or other regulated financial company, including compliance review cycles and working directly with Legal and Compliance on approvals

  • Strong on-page SEO: keyword research, search intent, internal linking, metadata, and content structure, plus fluency with tools like Ahrefs/Semrush, Google Search Console, and a modern CMS

  • Writes conversion-focused landing page copy, not just blog posts that rank, and works from SEO briefs without losing voice or clarity

  • Sharp editor with obsessive accuracy on numbers, terms, and disclosures, who can explain credit building, investing basics, BNPL, and rewards simply without dumbing them down

  • Curious about where search is headed (AI Overviews, ChatGPT, Claude, Perplexity), and willing to partner with PR on on-brand, review-ready LinkedIn copy

  • Drive and proactivity - everyone here is a builder and executor

What We Offer
  • Competitive base salary, stock options, and health benefits from Day 1

  • 401(k) plan with company match

  • Remote-friendly (US), flexible time off (FTO), and opportunities for growth

  • A high-growth, mission-driven, inclusive culture where your work has real impact

Standard Interview Process

Our process varies by role. Most candidates go through:

  • AI-assisted initial screen

  • Interview with Talent Partner

  • Technical or Hiring Manager Interview

  • Team Interview

  • Executive Interview

  • Offer!

Equal Employment Opportunity

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at [email protected].

Skills Required

  • 5+ years of experience as an SEO or content writer
  • Published portfolio demonstrating content performance in search
  • Experience writing for a fintech, bank, credit union, or other regulated financial company
  • Experience with compliance review cycles and direct collaboration with Legal and Compliance
  • Strong on-page SEO skills, including keyword research, search intent, internal linking, metadata, and content structure
  • Experience with Ahrefs or Semrush, Google Search Console, and a modern CMS
  • Ability to write conversion-focused landing page copy from SEO briefs
  • Strong editing and accuracy skills, including explaining credit building, investing, BNPL, and rewards clearly
  • Awareness of AI Overviews, ChatGPT, Claude, and Perplexity search developments
  • Ability to create on-brand, review-ready LinkedIn copy in partnership with PR

OnePay Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OnePay and has not been reviewed or approved by OnePay.

  • Fair & Transparent Compensation — Pay is considered competitive and has shown recent improvement, aligning with market-level ranges cited for several roles. Feedback suggests overall pay is solid relative to comparable fintech employers.
  • Healthcare Strength — Health benefits from Day 1 and descriptions of “Cadillac” plans indicate strong medical coverage. Feedback suggests immediate eligibility and plan quality form a robust healthcare baseline.
  • Leave & Time Off Breadth — Flexible PTO/sick time and generous parental leave are highlighted as part of the core package. Feedback suggests time-off breadth supports work-life balance in a remote-first context.

OnePay Insights

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The Company
HQ: New York, NY
350 Employees
Year Founded: 2023

What We Do

We're on a mission to help people achieve financial progress. We're seeking team members who are hungry, humble, and honest to help us build simple solutions for people to save, spend, and grow their money — all in one place. Here you’ll have the opportunity to challenge the status quo with proven leaders in fintech, banking, consumer products, and tech. One is backed by Walmart and Ribbit Capital. Learn more about us at www.one.app. Follow for the latest news and updates on employee life. One card is issued by Coastal Community Bank pursuant to licensing by Mastercard® International.

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