The Advertising team sits at the heart of growth for Web Summit events worldwide.
We run large-scale, performance-driven campaigns across Meta, Google, LinkedIn, TikTok and emerging platforms, reaching millions of people globally and converting them into attendees, partners and media.
The team works closely with Analytics, Growth, Web, Creative and Sales to build a best-in-class acquisition engine that has helped grow Web Summit from 400 attendees in 2010 to more than 100,000 today.
We're hiring an Advertising Associate who takes a brief and runs, but never alone. This team pitches ideas off each other, tests what excites us, and never stops trying to understand our audience better. You already know Meta, Google and LinkedIn inside out. You care more about the person behind the click than the click itself. And your best ideas come out in conversation, not in isolation.
What you'll achieve at Web Summit
You'll run day-to-day campaign execution across Meta, LinkedIn and Google, using your own read of the data to influence direction as you go.
You'll turn data into something worth pitching: producing reports is the baseline, sparking the team's next move is the job.
You'll partner with Growth, Marketing Analytics, Creative, and our Startup and Partner teams to build integrated campaigns and consistent messaging across every attendee type.
You'll bring a customer lens to every test and decision, using data to explain not just what happened, but why, and what it means for the person on the other end.
You'll help build the testing agenda across creative, targeting and bidding, pitching ideas to the team and showcasing the results.
You'll be listened to. Good ideas get airtime here regardless of who they come from.
Who you are
You have 5+ years of performance marketing experience
You’re genuinely data-centric. You reach for the numbers before the opinion, and you know the difference between a metric and an insight.
You’re customer-led by instinct. You weigh decisions through the customer's eyes, not just the channel's.
You’ll regularly pull and aggregate raw campaign data across multiple platforms, transforming high-volume report exports into clean, actionable dashboards and analysis.
You have a career focused on paid media management and content marketing.
You're not just an advertiser; you're a driven and creative individual in general.
You’re naturally curious and want to experiment with new ideas all the time.
You’re inspired by technology and innovation; you can spot trends and keep up-to-date with the latest ideas in tech and marketing.
Skills and abilities we're looking for
Bachelor’s or Master’s degree, or relevant experience.
Deep working knowledge of Meta, Google and LinkedIn Ads, with relevant experience in other paid social or emerging platforms (TikTok and similar).
Experience in B2B or lead-generation marketing, ideally in a fast-paced or high-growth environment.
Demonstrated ability to deliver quantifiable results, using data to inform decisions and make an impact
Strong grasp of funnel metrics beyond CTR, CPA, ROAS, LTV, and how they connect back to the business.
Experience in or exposure to the tech sector is a strong advantage; you understand how a business like this one moves.
A motivated strategic thinker who appreciates the high degree of autonomy and responsibility but works really well in a team.
Native or near-native fluency in English, both written and spoken (fluency in other languages is an advantage)
- Subsidised healthcare, dental, employee assistance programme (EAP) and more.
- Employer pension contribution up to 6% for Irish-based employees
- A dedicated in-house L&D department, with access to workshops, online learning and resources to help you excel in your career development.
- Company MacBook, generous annual leave and flexible working arrangements.
- Our very own Tramway Team, which drives community and morale-boosting events for employees to participate in.
- Annual company get-togethers, charity days, and monthly wellbeing talks.
- Wellness subsidy issued to all employees of €1000 per year
Skills Required
- 5+ years of performance marketing experience
- Deep working knowledge of Meta, Google and LinkedIn Ads; experience with TikTok and other paid social platforms
- Career focused on paid media management and content marketing
- Experience in B2B or lead-generation marketing, ideally in a fast-paced or high-growth environment
- Ability to pull and aggregate raw campaign data across multiple platforms and build clean, actionable dashboards and analysis
- Genuinely data-centric with ability to turn metrics into insights and inform decisions
- Demonstrated ability to deliver quantifiable results using data-driven strategies
- Strong grasp of funnel metrics beyond CTR, CPA, ROAS, and LTV and how they connect to business outcomes
- Bachelor's or Master's degree, or relevant experience
- Native or near-native fluency in English, written and spoken
- Experience in or exposure to the tech sector
- Motivated strategic thinker who works well autonomously and in a team; curious and experimental mindset
What We Do
Web Summit is a global technology conference company that organizes large-scale events. Its mission is to create software that enables meaningful connections between CEOs, founders, investors, media, politicians, and cultural figureheads who are reshaping the world. The company hosts major events in cities like Lisbon, Rio de Janeiro, Doha, and Vancouver, serving as a premier marketplace for the global tech industry to network and share insights.
