Performance Marketing Specialist

Reposted One Month Ago
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Singapore, SGP
In-Office
Mid level
Artificial Intelligence • Information Technology • Software • Generative AI
The Role
The Ads Specialist will manage ad campaigns, analyze performance data, collaborate on creative development, and provide reports to stakeholders.
Summary Generated by Built In

Responsibilities:
- Manage the end-to-end process of ad campaigns, from setup and launch to monitoring and reporting.

- Conduct continuous data monitoring and analysis to optimize campaign performance, targeting, and budget allocation.

- Collaborate with the creative team to develop and test ad copy, visuals, and landing pages.

- Stay abreast of platform updates and emerging trends in digital advertising to identify new opportunities for growth.

- Provide regular performance reports to stakeholders, translating data into actionable insights and recommendations.

Requirements:

- Proven experience in managing and executing advertising campaigns on platforms such as Google Ads and Meta Ads.

- Strong understanding of the ad trafficking process, from creative submission to campaign launch.

- A good sense of what makes ad creatives effective, with experience in A/B testing and creative optimization.

- Excellent data analysis skills with the ability to interpret metrics, identify trends, and make data-driven decisions.

- A proactive and detail-oriented approach to problem-solving.

- Collaborative working style.


About Manus AI

Manus is a general AI agent that bridges minds and actions: it doesn't just think, it delivers results. Manus excels at various tasks in work and life, getting everything done while you rest. At Manus AI, we offer a highly collaborative and innovative environment where experts across engineering, research, and business come together to push the boundaries of AI applications. If you're passionate about cutting-edge technology and making a real impact, we’d love to hear from you!

Contact us: [email protected]

Skills Required

  • Proven experience in managing advertising campaigns.
  • Strong understanding of ad trafficking process.
  • Experience in A/B testing and creative optimization.
  • Excellent data analysis skills.
  • Proactive and detail-oriented approach to problem-solving.
  • Collaborative working style.
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The Company
HQ: Boston, MA
101 Employees

What We Do

Manus is the general AI agent that turns your thoughts into actions. It excels at various tasks in work and life, getting everything done while you rest.

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