Adobe Target Developer

Posted 25 Days Ago
Be an Early Applicant
Noida, Gautam Buddha Nagar, Uttar Pradesh
Hybrid
Mid level
Blockchain • Database • Analytics
The Role
The Adobe Target Developer will deliver complex solutions, execute marketing tests, personalize experiences, and develop analytic dashboards for retail clients. Responsibilities include configuring Adobe Target, troubleshooting issues, and working with cross-functional teams to ensure successful execution of testing strategies.
Summary Generated by Built In

Position Overview:

We are seeking a Adobe Target Developer, who is primarily responsible for delivering complex solutions to customers and being able to work effectively both as an individual and as part of a team, Partner with cross-functional teams to assess technical feasibility to execute marketing tests and personalized experiences, as well as develop analytic dashboards and automated reports for one of our key retail clients.


ShyftLabs is a growing data product company that was founded in early 2020 and works primarily with Fortune 500 companies. We deliver digital solutions built to help accelerate the growth of businesses in various industries, by focusing on creating value through innovation.

Job Responsibilities:

  • Execute best practices for technical implementations and provide a strategy to achieve exceptional results using Adobe Target.
  • Deliver against the website optimization and customized experience strategies across the website and other touch points.
  • Configure, administer, and operate Adobe Target to build multi-channel campaigns.
  • Debug, troubleshoot, and fix the configuration and integration issues.
  • Partner with the analytics teams on measurement across customized site experiences.
  • Diagnose and troubleshoot technical issues related to delivering custom site experiences.
  • Communicate and partner with upstream and downstream teams regarding solution against the desired testing strategy.
  • Drive technical effort working with IT partners, site management and creative to ensure timely execution of testing and/or personalization cadence.
  • Working knowledge of Adobe Target Recommendations is a must.

Basic Qualifications:

  • Bachelor's degree in computer science, information technology, engineering, electrical engineering, or related field or equivalent work experience.
  • 3+ years working with A/B testing and site personalization efforts, preferably leveraging Adobe Target as a platform.
  • Working experience in HTML, JavaScript, and CSS to make changes in Adobe Launch for Target-related requirements.
  • Experience working with Adobe Launch.
  • Adobe Target Web service implementation experience.
  • Integrate additional systems and building out the Adobe stack.
  • Implement A/B tests and help prioritize testing.
  • Support an ongoing roadmap of Target improvements.
  • Participate in technical & functional discussion with all business & IT teams.

Preferred Qualifications:

  • AEM Knowledge is an added advantage.
  • Experience in design-level documentation of BRD, Technical and architectural diagrams.
  • Ability to use real-time web analytics for monitoring results and optimizing/influencing testing outcomes.

We are proud to offer a competitive salary alongside a strong insurance package. We pride ourselves on the growth of our employees, offering extensive learning and development resources.

Top Skills

CSS
HTML
JavaScript
The Company
HQ: Toronto, Ontario
110 Employees
On-site Workplace
Year Founded: 2018

What We Do

We provide customized data and analytics consulting services, including automation and software development for a sustainable and intuitive digital transformation.

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