We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, Creative, and Web Development. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
A day in the life:
The PR & Affiliate Account Manager is responsible for leading public relations & affiliate marketing strategies and execution on various client accounts. The Account Manager leads teams by proactively assessing the needs of his/her clients and fellow team members and puts together strategic plans to set an organized cadence for completing tasks. This person should be able to efficiently execute media results that move the needle for clients.
Responsibilities:
- Manage PR & affiliate client accounts and complementary cross-channel clients as the main point of contact leading client communication, strategy, reporting, and maintaining high rates of client satisfaction
- Responsible for managing account workflow inclusive of media pitching, affiliate strategy, team deliverables, and driving results for client roster
- Serve as resident channel expert on PR & affiliate accounts
- Actively pursues top-tier media and in-depth feature stories for clients in consumer, business, and trade outlets
- Has high-level contacts in every vertical, and can quickly get results for any client that is in need
- Implement comprehensive strategies and plans for all account activities
- Communicates “big picture” logistics and tactics to teams & clients
- Proactively coaches junior team members on accounts and participates in wider department activities such as game plan and trainings
- Has a firm understanding of client budgets and KPIs
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Role Requirements:
- Minimum of 5-7 years of client-facing media relations experience
- Minimum of 2-3 years of leading account strategy development and team workflow as a main/day-to-day point of contact for clients
- Ability to handle multiple projects simultaneously in a fast-paced environment under tight deadlines
- Robust media relations experience required
- Strong understanding of the marketing funnel and experience working with affiliates such as: content partners/press sites, rewards sites, loyalty/cashback/deal sites
- Understanding of affiliate best practices including: commission structures, tracking, partner optimization, paid placements, and forecasting
- Can handle high-level crisis communications with support from department leadership
- Oversees account budgets and delegates tasks appropriately, having a key understanding of where team member’s time is going
- Oversees organization of media events, partnerships, press conferences, conventions, media tours, desksides, etc.
- Comprehensively and proactively addresses areas of weakness with account team members to help them grow and progress
- Account Manager can effectively communicate the “why” behind feedback and edits so junior team members can continue to learn and grow
- Work requires minimal to no edits from department leadership with the ability to review strategists' work with a keen eye and provide clear direction on where edits need to be made
- Strategizes, motivates, coaches and directs strategists to ensure best quality work
- Extremely strong attention to detail and follow through
- Extremely strong verbal and written communication skills for both client and internal communication
- Experience handling difficult client communications
- 1+ year of Management experience with direct reports recommended but not required
Key Performance Indicators (KPIs)
- Hit RPE success metric
- Hit EBITDA success metric
- Below 10% Client Churn Rate
- Range of the number of accounts (6-8+, depending on scope + hours)
Most Important Things (MITs)
- Maintain high rates of client satisfaction and manage overall health of PR & affiliate accounts
- Seen as resident channel expert on PR & affiliate accounts who can achieve top-tier quality results for clients through comprehensive strategy and execution
Benefits & Perks:
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Fully flex work environment: full-remote, in-office, or hybrid
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at [email protected] before taking any further action in relation to the correspondence.
What We Do
Power Digital is a data-driven, ROI-focused marketing agency. Our team consists of highly specialized marketing professionals who are proven at the large agency level and are experts in their fields. Our mission is to move away from the standardized "one size fits all" marketing approach and deliver customized solutions with measurable results.
Just like your business is unique, our digital strategy for you will be too. Our team understands that every business company has different analytics goals in mind and that different routes must be taken to accomplish them. We provide online marketing services & campaigns tailored to your business objectives and specific audience.
Transparency and collaboration are very important to us. We want to be more than just an agency. We want to become an extension of our clients’ marketing teams, delivering online marketing solutions both parties can be proud of. And how can we be an extension if we aren’t connecting and reviewing projects every week? Email updates are nice, but nothing beats hearing the inflection in a client’s voice when we share the good news. It is for this reason that we connect with our clients every single week. You can rest assured knowing that your brand is always on our mind when we’re providing online digital marketing services.
We understand that digital marketing has never been more competitive, which is why we stick to what we have always focused on: driving ROI. How do we do this? We help you connect with the right customers through our internet marketing services. Whether through social media or search engine optimization, we work to increase your brand's online presence in a meaningful way.
One of the reasons we're so confident in our ability to deliver amazing results is that we have experts in each key digital channel. From SEO and PPC to social media and PR, we work together to ensure our clients see the best results of each campaign. For us, efficiency and results are the names of the game.
