Account Manager (Influencer Marketing)

Posted 5 Days Ago
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Hiring Remotely in Canada
Remote
Senior level
Agency • Information Technology • Marketing Tech • Software
The Role
Own influencer marketing campaigns end to end, including influencer outreach, negotiation, contracting, briefing, content approvals, reporting, budgets, and timelines. Lead day-to-day client relationships, weekly calls, updates, and follow-ups while coordinating with paid media, insights, creative, and client teams. Independently troubleshoot issues, optimize campaigns, manage multiple programs, and ensure deliverables meet client goals.
Summary Generated by Built In

About The Shelf


We are a full-service influencer marketing agency creating meaningful stories, experiences, and content by working with influencers who know how to spread the word about your brand. With our unique, professional, and longstanding influencer marketing expertise, we create the most genuine connections to deliver the results you deserve.

 

  • We’re a team of more than 80.
  • We’re growing.
  • We’re about as scattered as a team can be… East Coast, West Coast, the middle of the country… a bunch of us are in Canada, 1 in Ukraine, 1 in Russia… we like to keep our options open in terms of company retreat locations.
  • About half of us are really funny.
  • We’re currently working with some pretty amazing brands: Uniqlo, United Parks H&M,, Tailored Brands, Famous Footwear, True Religion, Asana, Lifetime Brands, and Sony just to name a few.

About the role

  • We're looking for an Account Manager to own influencer marketing campaigns end-to-end — from influencer outreach and contract negotiation through content approvals and final reporting. At this level you're the day-to-day engine of your campaigns: mostly independent, running a higher volume of mid-tier programs with a manager available for the trickier calls.
  • We don't micromanage. You'll plan your own days, manage your own deadlines, and bring problems to your manager with a proposed solution attached. Over your first 90 days, manager involvement narrows to only the truly complex or high-level matters.


What you'll do

Campaign Ownership

  • Lead end-to-end delivery of multi-platform influencer campaigns: outreach, negotiation (with rate approvals), contracting, briefing, content review, and reporting
  • Build contracts independently with a working command of basic redlines
  • Write campaign briefs that need no more than two rounds of feedback, with research done before you start
  • Own creation and daily tracking of workback schedules, client facing influencer trackers and internal budget tracking
  • Assemble complete campaign reports and present them, with your manager adding depth on client questions

Client Leadership

  • Own day-to-day client relationships and run all standard weekly client calls with a warm, confident presence
  • Write clear weekly client updates, prep agendas, and send follow-ups with action items  for both client and internal teams
  • Recognize when a client's request isn't the best route — buy time gracefully, build a recommendation with your manager, and bring it back to the client

Independence & Problem Solving

  • Make a daily to-do list and follow up on outstanding items — no external reminders needed
  • Bring your manager problems with solutions attached; troubleshoot with documented processes before escalating
  • Flag fires immediately with 'I'm working through this' and a plan — never a surprise
  • Spot mid-campaign optimization opportunities and propose solutions
  • Ask for help with prioritization before you're overloaded — we do not want silent overtime

Cross-Functional Partnership

  • Work directly with Paid Media, Market Insights, Creative, and Client Partner teams to ensure seamless cross-functional collaboration and timely execution
  • Proactively manage timelines, dependencies, and deliverables across teams to keep programs on track, ensure the goals outlined in the SOW are met or exceeded, and consistently communicate the latest client, influencer, and campaign updates to all relevant stakeholders


What Success Looks Like

  • 80% of your inbox is handled within 24 hours and your clients feel consistently informed and supported
  • Your proposed solutions are the right path forward about 60% of the time — and improving
  • Manager check-ins shrink steadily over your first 90 days
  • Deliverables are 80–85% error-free and briefs and reports clear in two rounds of feedback or fewer


Qualifications

  • 4-5+ years of experience in influencer or digital marketing (agency background preferred)
  • Proven experience running influencer campaigns end-to-end across TikTok, Instagram, and YouTube
  • Comfortable leading standard client calls and owning day-to-day client communication
  • Working knowledge of influencer contracts and negotiation fundamentals
  • Strong project management: workbacks, budgets, and multiple simultaneous campaigns
  • Proficiency with influencer management tools (CreatorIQ, Modash, Upfluence, or equivalent)
  • Proficient in AI tools and comfortable applying them daily to streamline research, drafting, and reporting
  • Experienced with Google Workspace (Docs, Sheets, Slides), Microsoft Word, and project management tools such as Asana

What We Offer

  • Remote-first work environment
  • Comprehensive medical, dental, and vision benefits
  • Flexible time off with inclusive holiday benefits
  • 401(k) matching
  • Collaborative, diverse team culture with meaningful professional development

Skills Required

  • 4-5+ years of experience in influencer or digital marketing
  • Agency background
  • Experience running influencer campaigns end-to-end across TikTok, Instagram, and YouTube
  • Experience leading standard client calls and owning day-to-day client communication
  • Working knowledge of influencer contracts and negotiation fundamentals
  • Strong project management skills, including workbacks, budgets, and multiple simultaneous campaigns
  • Proficiency with influencer management tools such as CreatorIQ, Modash, Upfluence, or equivalent
  • Proficiency in AI tools and daily application for research, drafting, and reporting
  • Experience with Google Workspace, Microsoft Word, and project management tools such as Asana
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The Company
HQ: New York, NY
74 Employees
Year Founded: 2013

What We Do

We Are The Shelf, a Data First Influencer Company. ?? A four-time Inc. 5000 honoree and the pioneer of data-first interest graph influencer marketing. We’re a team of creatives and data nerds—equal parts innovative thinkers and sophisticated strategists—turning content into performance marketing that delivers. What sets us apart? Our campaigns go beyond demographics, using interest graph-focused content and sophisticated methodologies to zero in on your ideal customers and convert them into loyal, lifelong fans. And we back everything up with the power of real-time data. [Smash cut] Here's How We Drive Real Impact: Reach the Right Audience ?: Our proprietary SaaS platform analyzes millions of influencers and their audiences to ensure every partner has the credibility and influence needed to reach your audience. Deliver the Right Message ?: We help brands craft authentic stories that align with the ever-shifting content landscape, keeping consumers engaged and connected. Build Brand Loyalty ?: We don’t just create campaigns—we create communities. Our campaigns build the kind of loyalty that makes audiences stick around. Why It Matters: Traditional ads? ? They’re a thing of the past. Digital ads? ? Over 300 million ad blockers are installed, and privacy laws make targeting a headache. Algorithms? ? Constantly changing, making organic reach harder to achieve. The result? Attention is a scarce commodity. But we’ve got the solution: using authentic content that feels native to the platform and leverages the interests of your ideal audience. We’ve helped brands from Fortune 500 companies to game-changing startups reach, engage, and convert customers in a world where the rules keep changing. Ready to see what smart influencer marketing looks like? Let’s make some marketing magic.

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