Job Type
Full-time
Description
Join our dynamic team at Dick Broadcasting, a leading media company dedicated to assisting local businesses in reaching their customers through innovative advertising solutions. We specialize in crafting tailored campaigns that maximize our clients' visibility and impact within their communities. As an Account Executive, you'll have the opportunity to collaborate with a diverse range of businesses and contribute to their growth while achieving your career goals. Position Overview: We are seeking a highly motivated and results-driven Account Executive to join our sales team. The ideal candidate will possess excellent communication and negotiation skills, a strong understanding of advertising and marketing principles, and a passion for helping local businesses succeed. This role offers the opportunity for significant income potential, with potential earnings reaching six figures based on performance. Responsibilities: ? Develop and maintain relationships with local businesses to understand their advertising needs and objectives. ? Create customized advertising proposals and presentations that effectively showcase the value of our media solutions. ? Negotiate advertising contracts and terms to ensure mutually beneficial agreements for both the client and the company. ? Collaborate with internal teams, including marketing, creative, and operations, to ensure seamless execution of advertising campaigns. ? Monitor campaign performance and provide regular updates and insights to clients to optimize results and maximize ROI. ? Stay informed about industry trends, competitor activities, and market developments to identify new opportunities for business growth.
Requirements
Qualifications: ? -Bachelor's degree in Business, Marketing, Communications, or related field preferred. ? Proven track record of success in sales, with experience in media sales or advertising preferred. ? Strong understanding of digital and traditional advertising platforms and strategies. ? Excellent communication, presentation, and negotiation skills. ? Ability to thrive in a fast-paced, goal-oriented environment and meet tight deadlines. ? Self-motivated, with a passion for building relationships and driving results. ? Knowledge of the local market and business landscape is a plus
What We Do
Dick Broadcasting Inc. was founded in 1952 when James A. Dick Sr, filed an application with the FCC for a daytime AM station in Knoxville, TN. The station went live in 1953, with a focus on local content and a commitment to being involved in the community. He went as far as creating call letters to match that commitment, calling the station WIVK, which stood for the Independent Voice of Knoxville.
Today, we not only operate WKRR-Rock 92 "Home of 2 Guys Named Chris" and WKZL-107.5 "Home of Jared & Katie in the Morning" from the Corporate Office in Greensboro, NC, in 2017 Dick Broadcasting also acquired stations in New Bern, NC, Myrtle Beach, SC & Savannah, GA! Making DBC 20 Radio Stations strong! Dick Broadcasting also offers exceptional digital services through DBC Next!
In an era of one size fits all radio we customize everything we do for listeners and clients. We believe content is king. We integrate our streaming, web site and social media into all of our contests and promotions! This is DBC
