Account Executive, EMEA (UK-Based)

You have a knack for opening doors and making real connections fast. Within minutes, you’re naturally building trust with senior decision-makers, not by pushing an agenda, but by asking the kind of questions that are rooted in genuine curiosity. You ask smart, thoughtful questions that uncover needs, challenges, and opportunities, and you know how to listen between the lines. Before long, you’re building rapport across multiple stakeholders and setting the stage for what comes next.

You live for the chase by identifying the right accounts, crafting personalized outreach that cuts through the noise, and turning strategy into momentum. You’re goal-driven, focused, and just the right amount of competitive. You’re always refining your sales craft, knowing that enterprise sales is as much about the big picture as it is about the details like aligning with a prospect’s business strategy or getting the tone of an email just right. At Swoogo, sales is a team sport, and you know how to show up, collaborate, and help everyone win. We’re a global organization with sales team members across NAMER, EMEA & APAC. 

Are you already calculating a strategy to win this job? You might be our next Account Executive, EMEA. 

As an Account Executive, EMEA, you will play a key role in driving our growth across the UK and continental Europe by expanding our customer base and unlocking new business opportunities through a mix of strategic inbound engagement and proactive outbound prospecting. 

This role calls for strong communication skills, a passion for event technology, and the ability to prioritise strategically across a diverse and dynamic region. We are looking for someone with proven experience in SaaS sales who brings a customer-first mindset and understands the nuances of selling across multiple European markets. The ideal candidate has a strong track record of prospecting into target accounts, building relationships, navigating complex negotiations, and successfully closing high-impact deals.

We're a highly focused, growing, and fully remote event technology software. Our clients expect us to be an events industry thought leader, always on the edge of new ideas with an unconventional viewpoint, and that's what we expect from you.

In this role, you will:

• Own complex account relationships by engaging multiple senior stakeholders and influencers within prospect and customer organisations across the UK and continental Europe
• Proactively generate pipeline through strategic outbound prospecting, including personalised email campaigns, LinkedIn outreach, phone, and creative multi-touch sequences designed to open new doors within your territory
• Establish yourself as a trusted adviser, bringing compelling insights, ideas, and best practices, and driving follow-through execution
• Build and maintain a healthy pipeline, balancing inbound and outbound opportunities, with clean CRM hygiene at all times
• Create territory and account plans that accurately map your highest propensity-to-buy targets and the strategy to win them
• Deliver reliable forecasting on a monthly, quarterly, and annual basis, including pipeline health, risks, and upside potential
• Leverage data and insights from your accounts to evolve your account strategy and increase your win rate
• Execute with urgency on inbound leads, ensuring timely follow-up, progression through the funnel, and maximum conversion
• Lead a consultative sales process by becoming an expert in both the events industry and the Swoogo platform
• Drive collaboration across departments and teams, including Sales Development, Account Management, Product Enablement, and Customer Success, to ensure a cohesive customer journey
• Consistently meet or exceed your targets, driving both revenue and new logo acquisition across EMEA

• 3-4+ years of proven experience in quota-carrying SaaS sales, with at least 3 years as an Account Executive in a closing role (SDR experience a plus)
• Demonstrated track record of consistent quota achievement
• Proficient in sales forecasting
• Demonstrated success in generating net-new pipeline and closed-won revenue through outbound prospecting
• Experience selling across multiple European markets, with an understanding of how buying behaviour and decision-making vary by region
• Experience leading CRM adoption and improvement through exceptional Salesforce hygiene
• Previous experience independently crafting complex sales MAPs, proposals, and agreements
• Consistently demonstrates a thorough understanding of roles and responsibilities within an organisation by building multi-threaded relationships throughout the deal cycle
• Experience using CRMs (e.g. Salesforce, HubSpot)
• Excellent written and verbal communication skills in English

• Formal training in solution or consultative selling methodologies (MEDDIC, SPICED, SPIN, Challenger, etc.)
• Experience in events or event technology

Learn more about Swoogo, how we work, and our Perks & Benefits.