Account Executive, Public Relations

Posted 7 Days Ago
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New York, NY, USA
In-Office
55K-70K Annually
Junior
Marketing Tech
The Role
The Account Executive, Earned will execute consumer PR strategies, manage media and influencer relations, secure national coverage, develop pitches and press materials, coordinate interviews and events, oversee awards submissions, and manage campaign timelines, budgets, and deliverables across multiple accounts. The role also involves trend monitoring, affiliate and ecommerce pitching, cross-functional coordination, and using AI tools such as Claude and ChatGPT to improve research, drafting, reporting, and workflow automation.
Summary Generated by Built In

Who We Are: 

Brilliant is looking for a full-time Account Executive to join our fast-moving, award-winning agency. We’re a fully remote performance team built on a simple promise: Work Hard. Play Hard. Laugh Hard. 

The ideal candidate brings 2+ years of full-time agency experience in consumer products PR or integrated marketing, strong project management skills, and real curiosity about new technology and AI.

We aren't for the faint of heart! We move fast, hold a ridiculously high bar for excellence, and thrive on driving real ROI for our clients. But we also believe that intense drive should come with great culture - which is why we offer unlimited PTO, Fabulous Fridays (doors close at 3pm), virtual happy hours, a monthly book club, and endless reasons to win together.

And the industry notices: We were recently named an Inc. Best Workplace 2026 and landed on the Inc. 5000 List of America's Fastest-Growing Private Companies for 2026!

What We Do: 

Since 2008, Brilliant has been where bold ideas meet relentless execution. We're a performance marketing agency with deep expertise in family-focused brands, bringing together PR, Influencer, Social, Paid Media, Affiliate, Retail Support, Experiential, and AI Intelligence to create integrated, full-funnel campaigns that shatter targets and cut through the noise.

Our Dream Team Member:

  • Resourceful, committed, and deliberate
  • Organized to a fault (in a good way) and naturally detail-oriented
  • Proactive and comfortable taking ownership without waiting for direction
  • Curious about new tools, AI, and technology, and quick to try them to make work faster and better
  • A creative thinker who brings fresh pitch angles and isn't afraid to trend-jack
  • A strong communicator who asks questions early and often
  • A confident project manager who keeps timelines, deliverables, and multiple accounts on track at once
  • Passionate about staying ahead of trends in the CPG and F&B space

Position Overview:

The Account Executive executes public relations strategies to achieve client goals while keeping projects organized, on time, and on track. The role spans day-to-day client communication, media relations, creative ideation, trend jacking, and hands-on project management. We're looking for someone who manages the details well and is excited to use new tools, including AI, to work smarter.

What You'll Do:

Media Relations:

  • Build, maintain, and quality control media and influencer databases
  • Regularly identify new editor and freelancer contacts through tools like Qwoted and by subscribing to Substacks
  • Write and distribute pitches, press releases, and media alerts, then follow up and monitor for coverage
  • Generate story angles built to land top-tier national coverage
  • Own dedicated affiliate and ecommerce pitching
  • Coordinate media interviews and desksides, and develop spokesperson briefing documents
  • Build real relationships with key journalists, producers, freelancers and influencers
  • Monitor trends daily and turn them into fast trend-jacking opportunities
  • Conduct competitor coverage monitoring

Awards:

  • Lead client media awards programs, including research, recommendations, submission applications, and deadline management

Project Management:

  • Own campaign and account timelines, and make sure milestones land
  • Build project roadmaps, set key dates, and flag bottlenecks early
  • Track budgets and team responsibilities, and keep internal teams and clients updated
  • Use project management tools such as Monday or Asana to keep workflows transparent
  • Coordinate across departments so deliverables ship cleanly

Technology & AI:

  • Use AI tools like Claude or ChatGPT to support research, drafting, monitoring, and reporting
  • Test new software and platforms, and share what works with the team
  • Spot chances to automate routine tasks and raise the quality of the output

Events / Activations:

  • Support the planning and execution of virtual and live media and influencer press events, creative media mailers, and more

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • 2+ years of PR agency experience in the consumer goods industry
  • Demonstrated project management experience managing timelines, deliverables, and multiple accounts at once
  • A portfolio of national placements you secured yourself
  • Comfortable using AI tools day to day, with examples of how you've used them
  • A real willingness to try new technologies and adopt new tools quickly
  • Excellent written and verbal communication skills
  • Ability to work collaboratively in a team environment and manage multiple projects simultaneously
  • A proactive, self-starter attitude with a passion for staying ahead of trends

Benefits:

  • Unlimited PTO
  • Paid time off between Christmas and New Year's
  • Fabulous Fridays, the office closes at 3 pm!
  • 401K with a 3% company match, after your initial 3 months
  • Medical, dental, and vision coverage
  • Medical and Dependent Care FSA
  • Company-paid Life Insurance
  • Company-paid Long Term Disability

Salary:

$55,000 - $70,000

This role includes a six-month performance review. Employees who meet all agreed-upon goals are eligible for a $5,000 base salary increase.

Skills Required

  • Bachelor's degree in Marketing, Communications, or a related field
  • 2+ years of PR agency experience in the consumer goods industry
  • Demonstrated project management experience managing timelines, deliverables, and multiple accounts simultaneously
  • Portfolio of national media placements secured independently
  • Daily experience using AI tools, with examples of their application
  • Willingness to try new technologies and adopt new tools quickly
  • Excellent written and verbal communication skills
  • Ability to collaborate in a team environment and manage multiple projects simultaneously
  • Proactive, self-starter attitude and passion for staying ahead of trends
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The Company
HQ: Los Angeles, CA
25 Employees
Year Founded: 2007

What We Do

Public Relations, Social Media, Digital. Brilliant PR & Marketing was founded with one goal: to find and effectively market the “game-changers” – the innovative, educational, life-changing products no family should be without. We credit our success to our insatiable lust for connection, our deep desire to understand and our sincere passion to enhance the lives of families everywhere.

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