Account Executive, Consumer

Posted Yesterday
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New York, NY, USA
In-Office
49K-55K Annually
Junior
Agency • Digital Media
The Role
Supports consumer PR accounts across CPG and consumer technology brands through media relations, pitch and press release writing, trend mining, client updates, and account coordination. Develops outreach angles, maintains media relationships with press, creators, podcasters, and social editors, helps secure earned coverage, monitors media, contributes to plans and reports, and keeps account teams organized. Requires agency experience, strong social and internet trend awareness, collaboration, organization, and occasional travel.
Summary Generated by Built In

Who We Are:

M Booth is a creative agency that produces award-winning, culturally-resonant and buzz-worthy campaigns that change key stakeholders’ perceptions and behaviors of customers and consumers. We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. 

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We are a collaborative mid-sized agency with a current opportunity for an Account Executive to join one of our leading Consumer groups working across CPG and consumer technology brands.

What You’ll Do:

  • Media Relations: Play an integral part of news engine and earned media programming with an emphasis on mainstream, lifestyle and consumer earned media. This includes ideating unique angles for outreach/planning purposes, pitch drafting, media list support, event support and outreach. In the modern earned media landscape, relationships can/should include traditional press, social editors, Substack writers, podcasters, and creators. We expect team members to build, foster and cultivate those relationships, as well as lock in coverage for client initiatives. Light media monitoring, as needed.
  • Writing: Primarily pitch and press release drafting, but also includes client emails, plan contributions, recaps and reports, with direction and oversight from supervisors. 
  • Client Relations: Present/share updates on client calls, provide earned and/or trend POV, as needed.
  • Trend Mining: Keep tabs on the latest social and culture trends and proactively share suggestions for team/clients.
  • Account Management: Keep account teams organized by helping to manage agendas, account folder organization, and client emails and requests, as needed.

What You’ll Bring:

  • Bachelor’s degree or equivalent
  • Minimum 1-2 years’ demonstrated experience in an agency setting
  • Curiosity and collaboration
  • Team-first mentality
  • Strong grasp of internet and social trends 
  • Openness to new and more productive ways of working
  • Organization and attention to detail
  • Travel is required from time-to-time (within reason and barring pandemic set-backs)

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

  • A workplace that’s alive with courage, ideas, respect and humanity
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
  • SALARY:$49,000-$55,000

(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)

Location: New York Metropolitan area

Our Flexible Work Policy: 

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event. 

For those outside the NYC hub, you will be asked to be in person too. Examples of this may include client meetings, events or team meetings. There will also be in person opportunities for you to connect with others who live in your hub to collaborate and work together. 

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Skills Required

  • Bachelor's degree or equivalent
  • 1-2 years of demonstrated experience in an agency setting
  • Curiosity and collaboration
  • Team-first mentality
  • Strong grasp of internet and social trends
  • Openness to new and more productive ways of working
  • Organization and attention to detail
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The Company
HQ: New York, New York
357 Employees
Year Founded: 1984

What We Do

Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.

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