ID5 enables addressable and measurable advertising to support the growth of the digital economy and provide free and safe access to content and services. Technical changes, signal loss, and increasingly more stringent data protection regulations require new, advanced technologies that enable audience addressability while respecting people’s privacy preferences.
ID5 has risen to this challenge and developed solutions that support publishers’ and marketers’ need for better addressability. Its laser focus on Identity sets it apart from competitive solutions and enables the company to offer the most advanced and sophisticated identity services to over 100,000 media properties, and hundreds of technology platforms and advertisers, making it the most adopted identity solution in the market.
Role Overview
The Account Director - EU Market (Germany Focus) is responsible for managing ID5’s key European accounts and accelerating the company’s growth and adoption across the EU region. This individual contributor role combines strategic client management with deep market expertise, focusing particularly on Germany - one of ID5’s most critical growth markets.
The Account Director acts as a trusted commercial and cultural bridge between ID5 and its European clients. They bring strong business acumen, a deep understanding of the EU AdTech landscape, and the ability to navigate regional market nuances while driving measurable revenue growth.
Reporting to:
VP, Client Growth
Key Responsibilities
- Own and expand key EU-based client relationships, with an emphasis on Germany and surrounding markets.
- Drive retention, renewals, and revenue expansion across the European portfolio.
- Serve as ID5’s subject matter expert on the EU AdTech ecosystem, privacy regulations, and local data partnerships.
- Develop and execute multi-quarter account strategies that align with regional market dynamics and ID5’s business goals.
- Build and nurture executive-level relationships with clients, agencies, and partners across the UK & EU, particularly within the DACH region.
- Collaborate cross-functionally with Product, Legal, and Marketing to ensure ID5’s offerings meet the unique needs of EU clients.
- Represent ID5 at industry events (DMEXCO, ATS Berlin, AdWeek Europe, Cannes Lions) and act as a brand ambassador within the region.
Key Requirements
- 7–10+ years of experience managing enterprise or strategic accounts within AdTech, MarTech, or SaaS.
- Proven success driving revenue growth and retention in the European market, with particular expertise in Germany.
- Deep understanding of EU data privacy regulations (GDPR) and their impact on identity and addressability.
- Strong commercial acumen and ability to articulate ID5’s value proposition to executive stakeholders.
- Demonstrated network across European publishers, platforms, agencies, and data partners.
- Language: Business proficient/fluent in German and English (reading, writing, and speaking).
- Excellent communication and presentation skills with executive presence.
Success Metrics
- Revenue Growth: Achievement of assigned expansion and renewal targets across EU accounts.
- Retention: 95%+ renewal rate across portfolio.
- Market Expansion: Increased footprint and adoption within key European markets, especially Germany.
- Forecasting: Clean and accurate revenue projections.
- Brand Presence: Representation of ID5 as a thought leader at major EU industry events.
Travel
Up to 25% for client meetings, regional events, and internal collaboration across the EU.
What we offer to our talent
- Remote-first working policy
- A competitive compensation package, including stock options in ID5
- WeWork membership and option to work from different WeWork locations
- Regular offsites to enjoy face-to-face time and to bond further with your colleagues
- A dynamic environment that offers room for growth and development to all employees
- A friendly, international, and multicultural team
- We are proud to be an equal opportunity employer. We celebrate diversity and are passionate about creating an inclusive environment in which all employees can thrive
More about ID5
Launched in September 2017, ID5 currently employs 50 people and works with premium publishers, ad tech platforms, and advertisers globally. Built to improve addressability across all digital advertising environments, ID5 has rapidly established itself as the most adopted identity solution in the market, prevailing over larger and more established companies thanks to its unique position and focus on providing the best identification and data protection technology.
The company is backed by financial and strategic industry investors who believe in ID5’s vision and plan. This investment has allowed ID5 to expand the business, increase its footprint globally, and hire the best talent to support its ambitious growth plans.
Recognized as one of the most outstanding employers by Digiday’s WorkLife Awards 2023, ID5 is a remote-first company, allowing employees to work from different locations and time zones indefinitely. We equip our team with all the tools needed to perform their work remotely, and we ensure people bond and stay connected thanks to regular all-hands meetings, communication tools such as Slack and Zoom, and by organizing regular offsites around the world. We also offer WeWork membership for those who prefer not to work from home, and allow individuals to move across different WeWork locations. More details about our remote-first organization here:https://www.linkedin.com/posts/mathieuroche_team-remotework-remoteworklife-activity- 6927642580742504449-KbhL
Top Skills
What We Do
ID5 is the leading next-generation identity solution provider combining addressability and data protection technologies to make digital advertising more efficient, valuable, and safe for all stakeholders, consumers included.
ID5 acts as an identification infrastructure that connects and supports the digital advertising ecosystem by enabling efficient user identification across all environments.
We help publishers make their audience addressable and to better monetize their inventory and we enable advertisers to reach their audiences with personalized messages and to measure the results of their efforts.
Everything is done in compliance with data protection regulations. Our privacy-by-design encryption technology respects and enforces people’s data sharing preferences in the advertising value chain.
Created in 2017 by seasoned ad tech professionals, ID5 services clients globally. For more information about ID5 and its solutions, please visit www.id5.io
