Account Director, Atlanta

ROLE: ACCOUNT DIRECTOR (EXPERIENTIAL, OMNI)
TEAM: ACCOUNTS
LOCATION: ATLANTA (HYBRID)

COMPANY OVERVIEW
Salt XC is an agency driven by the philosophy of Experiential Commerce. Our unique framework for designing better consumer experiences that earn attention and drive action. We take an integrated approach that connects your consumer's online and offline experiences through data, media, and the memorable moments that drive brand transactions.

ROLE OVERVIEW
We’re looking for an Account Director with an in-depth knowledge of both experiential campaigns and omni/shopper to join us and grow a tier-1 CPG client. As the Account Director you will oversee the production of experiential events and integrated campaigns at marquee moments throughout the year.

With Salt’s clients, you are their go-to and their rock – striving to exceed expectations. As the industry evolves, and our clients too, so do you. You are a Swiss Army knife with a diverse set of skills, but most importantly, you possess exceptional people skills and are a first-rate communicator. With both clients and internal teams, you’re at the centre of it all as programs are brought to life and then executed with excellence. You’re organized, passionate about Salt’s business, a natural leader, a problem solver, a quick-thinker, confident in your abilities and humble in your approach.

CORE RESPONSIBILITIES

CLIENT RELATIONS

• Ensure client contentment across assigned accounts, assuming full accountability for managed projects and your portion of the business.
• Foster reliable, valued partnerships with clients, team members, suppliers, and agency collaborators.
• Lead day-to-day client relationships and oversee medium to large projects.
• Continually identify optimization prospects and refine results.
• Develop an all-encompassing grasp of client business strategies, objectives, and brand essence.

TEAM MANAGEMENT

• Facilitate seamless interactions between internal teams and clients, driving effective program development and management.
• Keep your manager consistently apprised of pertinent program and client details.
• Manage, schedule, and oversee account operations and activities.
• Lead internal meetings through development and execution phases.
• Track resource hours against budgeted hours and oversee account teams for clients/projects.
• Create and execute resource plans, fostering a cohesive and effective team.
• Collaborate seamlessly with cross-functional units, ensuring resource adequacy for impeccable execution.

FINANCIAL

• Formulate, manage, and reconcile budgets.
• Supervise P+L for the portfolio, ensuring alignment with program profitability targets.
• Expertly manage cost tracking, reporting, and program financial reconciliations.
• Oversee account financial activities, encompassing billing, payments, invoicing, etc.
• Present and defend budgets, offering diverse options to clients.

BUSINESS OPERATIONS

• Uphold program timelines and deliverables.
• Oversee project initiation, timing, asset collection, and client presentations.
• Secure essential legal and regulatory approvals.
• Direct communication with suppliers, vendors, and retail partners.
• Track program KPIs and maintain ongoing client updates.
• Drive year-over-year organic growth and uncover new opportunities within the client base.
• Support the development and delivery of client pitches alongside internal stakeholders.
• Oversee project initiation, timing, asset collection, and client presentations.
• Proactively suggest and implement efficient and effective work processes.

EXPERIENCE & SKILLS

• 7+ years of marketing industry experience within XM, Omni, and Shopper environments.
• A strong drive for achievement, high levels of motivation, exceptional organizational skills, a proactive approach to challenges, and a propensity for taking initiative.
• Deep understanding of major social media platforms (IG, TT, TW, FB).
• Expertise in experiential and event production.
• Proven leadership and people management skills.
• Proficiency in project management and strategic thinking.
• Exceptional interpersonal skills and superior communication capabilities.
• Strong foundational technology skills, including familiarity with O365, social, and digital media.
• Excellent presentation skills for meetings of varying scales.
• Demonstrated ability to identify and pursue business growth opportunities.
• A passionate foundation in marketing and partnerships.
  
  

SALT’S VALUES
Salt of the Earth: We aspire to be good people. People who are humble, hardworking, honest, and kind to one another. People who are fun to work with, who trust and are respectful of each other.

Do What's Right: We don’t believe in taking shortcuts. We believe in doing what is right, not what is easy or expected.
Earn It: We believe in rolling up our sleeves and not being afraid of hard work. We want to earn the respect of others, the results we deliver and the praise we receive.

Make Things Better: We aspire to leave things better than we found them and are always looking for a better way. Great ideas come from anywhere, they come from being curious, passionate, solutions-oriented people who care deeply about what we do.

Seek Different Perspectives: We believe in embracing difference; the perspective it brings, how it challenges us, how it spurs creativity, and its ability to make us better.

Salt XC is committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age or disability.