Account Director - AdFarm

Posted Yesterday
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Calgary, AB, CAN
Hybrid
Expert/Leader
AdTech • Marketing Tech
The Role
Leads client accounts and agri-marketing campaigns, manages relationships, develops strategies, drives organic growth, oversees budgets and forecasting, monitors profitability, and mentors account teams. The role also contributes to business growth, quality control, client issue resolution, and cross-functional campaign execution.
Summary Generated by Built In

AdFarm, a 40+year-old Agri-Marketing business whose PURPOSE
is to be a catalyst for the evolution of agriculture. 


 

Our clients range from crop and crop chemical, nutrition and protection to equipment, technology, sustainability, food and health. If you have experience working with this type of client—or want that experience—this role will be a great fit. 


 

As the Account Director, you are responsible for supporting various client account portfolios effectively supporting the client relationship, driving business growth, and delivering successful agri-marketing campaigns.   

 

You’ll love coming to work every day if you Get, Want, and have the Capacity to be accountable to the following:
 

  • Lead, Manage & Hold others Accountable. 
  • Strategic Planning & Client Management  
  • Organic Growth 
  • Billings 
  • Annual Budgeting & Forecasting 


 

You’ll have success here if you value clear processes and feel qualified to do the following things:

 

  • Build and maintain a strong, long-lasting relationship with key decision-makers at our client’s organization and across their business. 
  • Proactively identify client needs and opportunities and develop tailored strategies to address them. 
  • In some cases, serve as the primary point of contact for clients, ensuring seamless communication and issue resolution. 
  • Collaborate with cross-functional teams to develop innovative and effective marketing campaigns. 
  • Lead and mentor the team of account managers, fostering a culture of excellence and collaboration. 
  • Delegate tasks effectively, provide clear guidance, and empower team members to deliver outstanding results. 
  • Monitor team performance and provide regular feedback to drive continuous improvement. 
  • Oversee budget management and financial forecasting for assigned accounts. 
  • Monitor project profitability and identify opportunities for cost optimization. 
  • Identify potential new business opportunities within the client accounts. Focusing on organic growth opportunities. 
  • Contribute to the AdFarm’s overall business growth and strategic direction. 
  • Quality Control


 We train our team to help them succeed, and everyone on our team helps with our success. In this role, you’ll need to come to the table with the following skills and qualifications: 

 

  • A bachelor's degree in marketing, advertising, communications, business, or a related field is required. 
  • 10+ years of experience in client service, marketing direction or a related role within an advertising or marketing agency are essential. 
  • Strong organizational and time management skills
  • An affinity to AI tools and willingness to adopt them strategically
  • The capacity to lead and inspire cross-functional teams
  • The ability to identify and resolve challenges
  • A solid understanding of budgeting, financial reporting, and contract negotiations 
  • Exceptional interpersonal and communication skills
  • The ability to think critically, analyze market trends, and develop innovative marketing strategies 
  • Strong knowledge of digital marketing channels, including social media, SEO, PPC, and email marketing 


     

    We offer all employees 3% RRSP contributions on an annual basis, benefits with a Health Spending Account, Health and Cell Phone Reimbursements, and we can offer a hybrid working environment with a wonderful group of top talent individuals. 

    Our culture is paramount at AdFarm, so we hire according to values, mutual respect and ability to work collaboratively in a high-performing team.

    Skills Required

    • Bachelor’s degree in marketing, advertising, communications, business, or a related field
    • 10+ years of experience in client service, marketing direction, or a related role within an advertising or marketing agency
    • Strong organizational and time management skills
    • Affinity for AI tools and willingness to adopt them strategically
    • Ability to lead and inspire cross-functional teams
    • Ability to identify and resolve challenges
    • Understanding of budgeting, financial reporting, and contract negotiations
    • Exceptional interpersonal and communication skills
    • Ability to think critically, analyze market trends, and develop innovative marketing strategies
    • Strong knowledge of digital marketing channels, including social media, SEO, PPC, and email marketing
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    The Company
    HQ: Fargo, North Dakota
    23 Employees
    Year Founded: 1946

    What We Do

    RR46 is a privately held company strategically comprised of eight like-minded businesses providing marketing communications, consulting, media, digital, studio and research services to industries our world needs to thrive. Our family of businesses are in North America, and include Flint Group, AdFarm, Kahntact, Prime46, Super Studio, Giant Goat, Praxis Strategy Group, and Ladyboss Midwest.

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