2025 Summer Internship: Integrated Marketing Operations (IMO)

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Plano, TX, USA
In-Office
Automotive
The Role
Overview

Who we are

Collaborative. Respectful. A place to dream and do. These are just a few words that describe what life is like at Toyota. As one of the world’s most admired brands, Toyota is growing and leading the future of mobility through innovative, high-quality solutions designed to enhance lives and delight those we serve. We’re looking for diverse, talented team members who want to Dream. Do. Grow. with us.

Who we are:

Collaborative. Respectful. A place to dream and do. These are just a few words that describe what life is like at Toyota. As one of the world’s most admired brands, Toyota is growing and leading the future of mobility through innovative, high-quality solutions designed to enhance lives and delight those we serve. We’re looking for diverse, talented team members who want to grow and start their impossible with us.

About the program:

The Toyota Integrated Marketing Operations (IMO) Internship is a 3-month* program for college students with a graduation date of May 2026 or later.

* Opportunity to extend to 6-months exists if both parties are aligned

This Internship will be an integral part of Toyota’s Integrated Marketing Operations (IMO) team’s success through forward-thinking anticipation of future trends.  Based on consumer data and consumer behavioral habits, we will find areas of opportunity for the company to act and strengthen our connection with the consumer. Your role as an Intern will support our vision to create a strong bond between the brand and the consumer.   

What you’ll gain:

Toyota’s Integrated Marketing Operations department is looking for a passionate and highly-motivated Intern. The skills you acquire will be invaluable for your career.

Through your experience at Toyota, you will:

  • Gain new experience related to your major
  • Practice what you learn in class through hands-on applications
  • Get a better grasp of your goals and interests
  • Network with professionals in your field of interest
  • Learn about different companywide opportunities and initiatives
  • Develop a confident, professional image
  • Position yourself for a potential professional role with Toyota after graduation

What you’ll be doing:

  • Assisting with incentive development strategy and incentive mix strategy and/or assisting with dealership website program strategy and implementation.
  • Support and communicate vision, marketing strategies and campaigns to grow consumer audiences
  • Review proposals and recommendations from stakeholders for strategic accuracy
  • Coordinate with cross-functional teams including Media, Engagement, Corporate Communications, Social Innovation, Consumer Insights, Product Planning, Digital, and Retail Transformation to ensure integrated solutions and alignment Maintain cutting-edge cultural knowledge and able to identify trends and insights within pop culture, verge culture, digital and media landscape
  • Analyze multicultural metrics, understand the story behind the metrics and translate the data into a compelling story for the department, business partners, and stakeholders
  • Assist in organizing and planning various department meetings with Toyota Dealers and/or Toyota field team members

Qualification Section

Internship Eligibility:

  • Currently enrolled in a full-time, accredited Bachelor’s degree program or accredited MBA or Master’s degree program studying Marketing, Brand Planning, Advertising, Digital Marketing, Communications, Business Administration or related disciplines
  • Juniors and above with a graduation date of May 2026 or later
  • Available to work full-time during the Summer
  • GPA of 2.7 or higher
  • Must be at least 18 years of age
  • Lawful unlimited authorization to work in the U.S. without sponsorship

What you bring:

  • Proficiency with Microsoft Office; Excel, Word, PowerPoint, Outlook
  • Ability to learn additional computer program as needed
  • Committed to providing high quality service; quick learner with superb decision-making abilities
  • Excellent analytical skills with the ability to analyze situations accurately and effectively
  • Demonstrate initiative, creativity, and efficiency in their work
  • Exceptional communication skills; able to build and maintain positive working relationships
  • Strong presentation skills
  • Ability to prioritize and organize work / projects effectively
  • Strong organizational skills and attention to detail
  • An interest in the automotive industry

Standard Benefits:

  • Competitive wages
  • Health care for those that qualify
  • Paid holidays

What you should know:

Our success begins and ends with our people. We embrace diverse perspectives and value unique human experiences. We are proud to be an equal opportunity employer that celebrates the diversity of the communities where we live and do business. Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

Belonging at Toyota

Our success begins and ends with our people. We embrace diverse perspectives and value unique human experiences. Respect for all is our North Star. Toyota is proud to have 10+ different Business Partnering Groups across 100 different North American chapter locations that support team members’ efforts to dream, do and grow without questioning that they belong. As a company that has been one of DiversityInc’s Top 50 Companies for Diversity and a member of The Billion Dollar Roundtable supporting minority and woman-owned suppliers for over 10 years, we are proud to be an equal opportunity employer that celebrates the diversity of the communities where we live and do business.

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

Have a question, need assistance with your application or do you require any special accommodations? Please send an email to [email protected].

Toyota North America Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Toyota North America and has not been reviewed or approved by Toyota North America.

  • Healthcare Strength Comprehensive medical, dental, and vision coverage is described as strong, supported by wellbeing programs and emotional support resources such as an Employee Assistance Program. Health benefits are repeatedly characterized as great and a meaningful part of the overall rewards package.
  • Retirement Support A 401(k) savings plan with a company match and an annual retirement contribution is highlighted as a notable part of total compensation. Retiree health and welfare benefits are also offered for eligible retirees, reinforcing long-term financial support.
  • Leave & Time Off Breadth Vacation time increases with tenure and is complemented by a substantial set of company-paid holidays each year. Additional leave-related supports such as sick days and paid volunteer time are also included.

Toyota North America Insights

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The Company
HQ: Plano, TX
15,205 Employees
Year Founded: 1957

What We Do

At Toyota, we work hard to create some of the highest quality vehicles on the road. But there is more to our story. We’re also finding innovative ways to advance society with cutting edge technology, and our commitment to creating a positive impact on people, local communities, and the environment. We believe that when good ideas are shared, great things can happen. So every day we work to apply our know-how in ways that benefit others. And by sharing our principles and practices with our community, we drive towards a better world. To learn more about our job opportunities, join our talent network: http://adtrk.tw/FjHY

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