(1561) Campaign Operations Specialist

Posted 8 Days Ago
Be an Early Applicant
11 Locations
Remote
Senior level
Big Data • Blockchain • Software • Business Intelligence • App development • Big Data Analytics • Automation
We are Nortal
The Role
Build, test, and deploy B2B lifecycle email campaigns in Marketo Engage. Manage programs, audiences, segmentation, dynamic content, triggered flows, A/B tests, landing pages, and data hygiene. Perform cross-client rendering and content QA, troubleshoot deliverability and platform issues, maintain documentation, and report on campaign performance. Collaborate with marketing stakeholders while applying compliance standards and human-in-the-loop approval processes.
Summary Generated by Built In

Join Nortal for your next big adventure. We are seeking a Senior Campaign Operations Specialist to join our team, grow with us, and teach us a few things along the way. 

Why join Nortal 

  • Say Goodbye to Micromanagement: We champion autonomy, open communication, and respect for diversity as our core values. 
  • Outcomes Over Hours: We believe in a work model focused on impact, providing you with the flexibility to balance your professional success with your personal well-being. 
  • Vibrant Community: Join our close-knit LATAM remote team and connect through tech talks, virtual coffee breaks, and team-building activities. 
  • Support from Day One: Our People Care team is here to support you throughout your journey, from wellness check-ins to professional growth. 

Our benefits 

  • Competitive USD salary. 
  • 100% remote work: While you can work from anywhere, you’re always welcome to connect with teammates and grow your network at our coworking spaces across LATAM. 
  • Paid time off & national holidays: Take the time you need according to your country’s regulations while receiving your full salary. 
  • Sick leave: Focus on your health without stress. Take the time you need to recover and feel better. 
  • Annual credit: Spend it on the perks you love to enhance your work-life balance. 
  • Team-building activities: Join us for coffee breaks, tech talks, and after-work gatherings to bond with your Nortal family and feel part of our vibrant community. 
  • Birthday off: Enjoy an extra day off during your birthday week to celebrate in style with friends and family. 

About the project 

As we continue to grow, we are looking to add a Senior Campaign Operations Specialist to our team. If you are passionate about marketing operations and thrive on building, testing, and deploying lifecycle email campaigns with precision and operational discipline, this is a great opportunity for you. 

This role sits within the Digital Activation & Lifecycle Orchestration portfolio and owns the operational quality bar from intake through send. You will be the hands-on Marketo expert supporting Strategists and Integrated Marketing partners on programs that span buying group motions and flagship events — configuring programs, managing audiences, setting up dynamic content, and ensuring every deployment meets SLA and quality standards. 

This is a detail-oriented, execution-focused role where operational rigor, platform fluency, and cross-functional collaboration are as important as technical skill. 

What you’ll do 

  • Build, test, and deploy lifecycle email campaigns in Marketo Engage per stakeholder briefs and SLA timelines. 
  • Configure programs, smart lists, audiences, tokens, and assets within the team’s Marketo program and folder architecture, maintaining naming and tagging conventions. 
  • Execute rendering QA, link validation, content checks, and pre-send approvals across devices and email clients using Litmus, Email on Acid, or comparable tooling. 
  • Pull audiences from Marketo or Adobe Experience Platform / Real-Time CDP, set up segmentation and suppression logic, and maintain data hygiene for each deployment. 
  • Set up dynamic content, triggered program flows, and A/B test splits designed by Strategists. 
  • Troubleshoot deliverability issues, platform errors, and stakeholder escalations through to resolution. 
  • Maintain operational runbooks, template library, and intake documentation for the team. 
  • Pull post-send reports and surface anomalies in open rates, click rates, bounces, and unsubscribes. 
  • Support human-in-the-loop approval gates on agentic builds, applying QA at each gate. 
  • Work across teams to deploy Marketo landing pages or coordinate page creation via AEM. 

What makes you a great fit  

  • 5+ years of experience in B2B email marketing operations, marketing automation, or campaign execution. 
  • Deep hands-on experience deploying programs in Marketo Engage — fluent in program and folder architecture, smart lists, audience selection, dynamic content, templates, triggered sends, and program tokens. 
  • Cross-client and cross-device rendering testing using Litmus, Email on Acid, or comparable tooling. 
  • Strong audience and list management skills: smart lists, segmentation logic, suppression rules, exclusion lists, and data hygiene practices for B2B sends. 
  • Working knowledge of deliverability fundamentals: SPF, DKIM, DMARC, bounce and complaint management, sender reputation monitoring, and inbox placement triage. 
  • Working knowledge of HTML and CSS sufficient to edit templates, troubleshoot rendering issues, and apply inline style fixes. 
  • Practical use of AI-assisted production tooling and human-in-the-loop approval workflows on agentic builds. 
  • Compliance fluency: CAN-SPAM, CASL, GDPR, CCPA/CPRA. 
  • Experience working in Agile/Scrum delivery environments. 
  • Business-level English proficiency. 

Global Impact, Local Culture 🌍 

For over 25 years, we’ve been shaping digital transformation, delivering complex solutions for global enterprises and public sector organizations. Today, we are at the forefront of an AI-driven transformation era, helping organizations turn data into real business value. By combining deep domain expertise with data and AI, we design solutions that create immediate impact while scaling for the future.  

We believe complexity doesn’t have to mean complicated, and that the best solutions are those that work in the real world, not just on paper. That’s why our clients trust us with their most ambitious, business-critical initiatives. 

Apply now and let’s shape the future of technology together! 🧑‍💻 

By applying to this position, you authorize Nortal to collect, store, transfer, and process your personal data in accordance with our Privacy Policy. For more information, please review our Privacy Policy.

Skills Required

  • 5+ years of experience in B2B email marketing operations, marketing automation, or campaign execution
  • Hands-on experience deploying programs in Marketo Engage, including program architecture, smart lists, audiences, dynamic content, templates, triggered sends, and tokens
  • Experience with cross-client and cross-device rendering testing using Litmus, Email on Acid, or comparable tools
  • Strong audience and list management skills, including segmentation, suppression rules, exclusion lists, and data hygiene
  • Working knowledge of email deliverability fundamentals, including SPF, DKIM, DMARC, bounce and complaint management, sender reputation, and inbox placement
  • Working knowledge of HTML and CSS for template editing and rendering troubleshooting
  • Practical experience using AI-assisted production tooling and human-in-the-loop approval workflows
  • Knowledge of CAN-SPAM, CASL, GDPR, and CCPA/CPRA compliance requirements
  • Experience working in Agile/Scrum delivery environments
  • Business-level English proficiency
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The Company
HQ: Tallinn
2,800 Employees
Year Founded: 2000

What We Do

We're a strategic innovation and technology company with an unparalleled track-record of delivering successful transformation projects for over 25 years. As a valued partner for governments, healthcare institutions, leading businesses, and Fortune 500 companies we deliver value by challenging the status quo and succeeding where legacy firms fail.

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