While bustling cities like Boston and venture capital HQs like Silicon Valley are common locations for robotic innovation, Texas’ growing tech community is making the state a promising location for robotic startups to grow. Austin has been deemed as one of the largest players in the country for robotic businesses, but the Dallas-Fort Worth region is an equally competitive contender, especially after catching the eye of Doosan Robotics, a South Korean robotics company.
On Tuesday, Doosan Robotics announced it is opening its U.S. headquarters in Plano.
The company produces a wide range of robotic machinery that assembles items, packages merchandise, inspects item quality and more. Doosan’s robotics are used in several industries including automotive, manufacturing, food and beverage, pharmaceuticals and healthcare, to name a few.
Alongside announcing its U.S. HQ, Doosan Robotics has appointed Alex Lee, an automation industry veteran with over two decades of experience, as the company’s North and South America general manager.
“The formation of Doosan Robotics Americas will provide a team dedicated to North and South America, which is a source of many existing and potential customers across several vertical markets from automotive to manufacturing,” Lee said in a statement. “With the U.S. being the single largest market for Doosan Robotics, I’m looking forward to working even closer with our partners as we prepare for several exciting new developments in our product offerings.”
The company plans to use its expansion into the U.S. market to increase customer service in North and South America alongside accelerating business development and awareness of Doosan Robotics.