The WNET Group Benefits Overview

The Digital Media Sales Lead develops revenue-generating strategies for digital buys and partnerships, managing client relationships and campaign execution while achieving sales goals.

Lead digital growth and audience retention through 360° campaigns and the "Stretch and Serve" strategy. Manage paid and organic tactics across Meta, TikTok, YouTube, and Google, set ad budgets, analyze performance against KPIs, pivot within six-week windows, and grow Gen Z/Gen Alpha audiences. Collaborate with creators and internal teams to amplify content.

The Digital Media Sales Lead develops strategies for digital media sales, pitches to clients, manages campaigns, and maintains client relationships while achieving revenue goals.