Viral Nation Benefits Overview

The Director of Content Marketing owns Viral Nation’s AI-enabled content engine, editorial strategy, production, distribution, brand governance, and performance reporting. The role converts thought leadership, research, social data, and multimedia content into measurable leads and pipeline. Responsibilities include building workflows, attribution and conversion paths, SEO and demand-generation alignment, executive reporting, optimization, and managing two contributors plus freelance or agency resources.

Leads client services for an influencer marketing portfolio, overseeing strategy, revenue growth, forecasting, staffing, delivery quality, proposals, and client relationships. Manages portfolio risks, escalations, operational processes, and cross-functional collaboration while developing senior account leaders. Drives scalable workflows, AI- and data-informed solutions, client satisfaction, profitability, and account expansion across digital and social agency clients.

Leads client services and portfolio strategy for influencer marketing accounts, overseeing revenue growth, forecasting, staffing, proposals, delivery quality, client relationships, risk management, and operational consistency. Develops senior account leaders, drives cross-functional collaboration, improves scalable workflows, and applies AI- and data-first approaches to enhance efficiency, innovation, and client outcomes.