Texada Software Benefits Overview

Generate and qualify inbound and outbound sales opportunities for Texada’s equipment dealership and rental software. Responsibilities include prospect research, cold calling, lead nurturing, account profiling, solution education, discovery-call scheduling, CRM activity tracking, forecasting, and handoffs to sales teams. The role supports revenue targets, cross-selling, webinars, conferences, and collaboration with sales, marketing, delivery, and customer success teams.

Own Texada’s B2B SaaS demand generation engine, including paid media, ABM, lead magnets, nurture programs, segmentation, pipeline reporting, and sales handoff. Build signal-based demand programs, connect marketing systems to AI-assisted workflows, identify automation opportunities, and optimize budget allocation, CPA, and signal-to-meeting conversion. Partner closely with sales development and contribute to marketing strategy at the executive level.

Owns customer master data, billing, sales orders, contract amendments, revenue recognition, and monthly revenue reporting in NetSuite. Manages ASC 606 compliance, deferred revenue and unbilled receivable reconciliations, SaaS metrics analysis, sales tax requirements, audit readiness, and cross-functional billing support. The role also improves processes through NetSuite automation, HubSpot integration, documentation, and practical AI use in accounting workflows.