PlanetArt.com Benefits Overview

Analyze and optimize e-commerce pricing strategies using sales, demand, customer behavior, competitive pricing, AI, and experimentation. Develop pricing models, measure elasticity, evaluate revenue and margin impacts, monitor competitor prices, and build dashboards, alerts, and scenario analyses. Translate analytical findings into recommendations and partner with Ecommerce, Marketing, Product, and Finance teams to improve profitable growth.

Lead creative strategy and execution for paid social and e-commerce campaigns, oversee creative guidelines and AI-driven ad production, optimize creatives via A/B testing and performance data, collaborate with media, analytics, and product teams, set KPIs, and report on creative impact to drive ROAS and conversions.

Own mobile product strategy and execution: define scope and requirements, plan and track development, monitor analytics and revenue (SQL, GA4, Amplitude), coordinate QA and cross-functional teams, maintain Confluence documentation, and ensure high-quality end-to-end customer experience.