Optimal (formerly Effective Spend)
Jobs at Optimal (formerly Effective Spend)
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Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Vice President of Public Affairs leads growth in public affairs sectors, manages teams, and develops client relationships while shaping agency visibility.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Paid Media Specialist will execute and manage paid media campaigns, utilizing analytical and creative skills to optimize performance and achieve client goals.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Paid Media Strategist will develop, manage, and optimize client advertising campaigns across various paid media channels while maintaining client relationships and analyzing performance data.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Public Affairs Sales Director is responsible for driving revenue, developing new public affairs relationships, managing existing clients, and executing sales strategies.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
Develop digital marketing strategies, manage and optimize paid media campaigns, and maintain strong client relationships while analyzing performance and budgets.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The SEO & AI Visibility Strategist will enhance brand visibility through SEO and Generative Engine Optimization, conduct audits, implement optimizations, and stay updated with AI trends.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Paid Media Manager drives strategies across paid channels, oversees client relationships, mentors junior marketers, and analyzes campaign performance to optimize results.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Marketing Data Analyst will analyze digital marketing performance, automate reports, create dashboards, and interpret data from platforms like Google Analytics.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Senior Paid Media Manager will manage client relationships, develop strategies for paid media campaigns, analyze performance, and collaborate with internal teams to optimize results.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Talent Acquisition Specialist will manage full-cycle recruiting for digital marketing roles, partner with hiring managers, and ensure a high-quality candidate experience.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The SEO Strategist will develop and implement SEO strategies to improve organic visibility, conduct audits, and analyze performance metrics while collaborating with clients and team members.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Senior Digital PR Manager will lead PR strategies, establish media relations, collaborate with SEO teams, and analyze web performance to enhance client visibility.
